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      • March 1996 (Revised January 2002)
      • Case

      Freeport Indonesia

      By: Richard H.K. Vietor
      In 1996, PT Freeport Indonesia, the mining subsidiary of Freeport McMoRan, had just completed an expansion of its copper and gold mine in the western half of New Guinea. The mine, which had dealt with numerous environmental and sociocultural problems over the past... View Details
      Keywords: Trade; Mining; Environmental Sustainability; Business Strategy; Expansion; Social Issues; Mining Industry; Indonesia
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      Vietor, Richard H.K. "Freeport Indonesia." Harvard Business School Case 796-124, March 1996. (Revised January 2002.)
      • February 1996
      • Teaching Note

      Advertising Council Earth Share Campaign, The: Strategy, Execution, and Final Campaign TN

      By: V. Kasturi Rangan
      Keywords: Environmental Sustainability; Advertising Campaigns; Advertising Industry
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      Rangan, V. Kasturi. "Advertising Council Earth Share Campaign, The: Strategy, Execution, and Final Campaign TN." Harvard Business School Teaching Note 596-104, February 1996.
      • 1996
      • Chapter

      Environmental Degradation: Exploring the Rift Between Environmentally Benign Attitudes and Environmentally Destructive Behaviors

      By: M. H. Bazerman, K. A. Wade-Benzoni and F. Benzoni
      Keywords: Environmental Sustainability; Attitudes; Behavior
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      Bazerman, M. H., K. A. Wade-Benzoni, and F. Benzoni. "Environmental Degradation: Exploring the Rift Between Environmentally Benign Attitudes and Environmentally Destructive Behaviors." In Codes of Conduct: Behavioral Research into Business Ethics, edited by D. M. Messick and A. E. Tenbrunsel. New York: Russell Sage Foundation, 1996.
      • 1996
      • Chapter

      Shark Harvesting and Resource Conservation

      By: K. A. Wade-Benzoni, A. E. Tenbrunsel and M. H. Bazerman
      Keywords: Animal-Based Agribusiness; Environmental Sustainability; Agriculture and Agribusiness Industry
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      Wade-Benzoni, K. A., A. E. Tenbrunsel, and M. H. Bazerman. "Shark Harvesting and Resource Conservation." In Stakeholder Negotiations: Exercises in Sustainable Development, edited by A. R. Beckenstein, F. J. Long, M. B. Arnold, and T. N. Gladwin. Chicago: Irwin, 1996.
      • 1995
      • Book

      Wellsprings of Knowledge: Building and Sustaining the Sources of Innovation

      By: D. A. Leonard-Barton
      Keywords: Knowledge
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      Leonard-Barton, D. A. Wellsprings of Knowledge: Building and Sustaining the Sources of Innovation. Boston: Harvard Business School Press, 1995.
      • October 1995 (Revised September 1996)
      • Case

      Dell Computer Corporation

      By: Das Narayandas and V. Kasturi Rangan
      Traces the evolution of the personal computer industry over the last 20 years and uses this as a backdrop to look at how Dell Computer Corp. grew from a small start-up to a multi-billion-dollar company in a decade. Dell is now faced with a set of decisions on the... View Details
      Keywords: Industry Growth; Competitive Strategy; Profit; Computer Industry
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      Narayandas, Das, and V. Kasturi Rangan. "Dell Computer Corporation." Harvard Business School Case 596-058, October 1995. (Revised September 1996.)
      • September–October 1995
      • Article

      Green and Competitive: Ending the Stalemate

      By: M. E. Porter and Claas van der Linde
      Keywords: Competition; Environmental Sustainability
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      Porter, M. E., and Claas van der Linde. "Green and Competitive: Ending the Stalemate." Harvard Business Review 73, no. 5 (September–October 1995).
      • 1995
      • Chapter

      Investment in Pollution Compliance Options: The Case of Georgia Power

      By: F. L. Reinhardt and M. Edleson
      Keywords: Pollutants; Investment; Environmental Sustainability; Corporate Social Responsibility and Impact; Energy Industry; Georgia (state, US)
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      Reinhardt, F. L., and M. Edleson. "Investment in Pollution Compliance Options: The Case of Georgia Power." In Real Options in Capital Investment: Models, Strategies, and Applications, edited by L. Trigeorgis. Westport, CT: Praeger, 1995.
      • 1995
      • Chapter

      Dealing with Blocking Coalitions and Related Barriers to Agreement: Lessons from Negotiations on the Oceans, the Ozone, and the Climate

      By: James K. Sebenius
      Keywords: Agreements and Arrangements; Alliances; Negotiation; Environmental Sustainability; Climate Change
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      Sebenius, James K. "Dealing with Blocking Coalitions and Related Barriers to Agreement: Lessons from Negotiations on the Oceans, the Ozone, and the Climate." In Barriers to Conflict Resolution, edited by Kenneth Arrow, Robert H. Mnookin, Lee Ross, Amos Tversky, and Robert Wilson, 150–182. New York: W.W. Norton & Company, 1995.
      • April 1995 (Revised July 1996)
      • Case

      Microsoft, 1995

      By: Tarun Khanna, David B. Yoffie and Israel Yellen Ganot
      Explores Microsoft's core desktop computing software business and its newer endeavors in 1995. Designed to explore the sustainability of its phenomenal success, and to examine the logic behind its renewed emphasis on some areas, particularly the home computing software... View Details
      Keywords: Corporate Entrepreneurship; Corporate Strategy; Expansion; Software; Computer Industry
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      Khanna, Tarun, David B. Yoffie, and Israel Yellen Ganot. "Microsoft, 1995." Harvard Business School Case 795-147, April 1995. (Revised July 1996.)
      • April 1995 (Revised May 1995)
      • Case

      Metsa-Serla: Environmental Labels in the European Forest Products Markets

      By: Forest L. Reinhardt and Pat Markovich
      Keywords: Labels; Environmental Sustainability; Forest Products Industry; Europe
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      Reinhardt, Forest L., and Pat Markovich. "Metsa-Serla: Environmental Labels in the European Forest Products Markets." Harvard Business School Case 795-148, April 1995. (Revised May 1995.)
      • February 1995
      • Case

      Promus Companies, The: Harrah's Casinos

      By: Stephen P. Bradley and Takia Mahmood
      Provides an overview of the U.S. gambling industry and the rapid expansion of gambling beyond Nevada and New Jersey since 1988. Focuses on Harrah's, a traditional top-tier casino company, which was the first to aggressively expand into emerging gaming markets and that... View Details
      Keywords: Emerging Markets; Competitive Advantage; Corporate Strategy; Expansion; Las Vegas; New Jersey
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      Bradley, Stephen P., and Takia Mahmood. "Promus Companies, The: Harrah's Casinos." Harvard Business School Case 795-039, February 1995.
      • January 1995
      • Teaching Note

      Brazilian Foundation for Sustainable Development TN

      By: Forest L. Reinhardt and Jackie Prince Roberts
      Citation
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      Reinhardt, Forest L., and Jackie Prince Roberts. "Brazilian Foundation for Sustainable Development TN." Harvard Business School Teaching Note 795-098, January 1995.
      • December 1994 (Revised October 2009)
      • Case

      AES Honeycomb (A)

      By: Lynn S. Paine and Sarah C. Mavrinac
      Senior managers of the AES Corp., an independent power producer, must decide whether to drop the company's emphasis on corporate values and revamp organizational controls as advised by investment analysts and outside counsel. The company is recovering from an incident... View Details
      Keywords: Crime and Corruption; Energy Generation; Values and Beliefs; Corporate Governance; Governance Controls; Crisis Management; Organizational Structure; Environmental Sustainability; Energy Industry; United States
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      Paine, Lynn S., and Sarah C. Mavrinac. "AES Honeycomb (A)." Harvard Business School Case 395-132, December 1994. (Revised October 2009.)
      • November 1994
      • Case

      Aracruz Celulose S.A.: Managing a Renewable Resource

      By: Ray A. Goldberg
      Keywords: Environmental Sustainability
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      Goldberg, Ray A. "Aracruz Celulose S.A.: Managing a Renewable Resource." Harvard Business School Case 595-047, November 1994.
      • September 1994 (Revised May 2010)
      • Case

      Hamilton Test Systems, Inc.

      By: William A. Sahlman and Norman Klein
      The protagonists must decide whether to invest in an auto emissions testing company as the first investment in the leveraged buyout fund they recently formed. Issues of how to raise the needed equity capital and how to structure the acquisition are emphasized. View Details
      Keywords: Venture Capital; Leveraged Buyouts; Environmental Sustainability; Investment; Service Industry; Auto Industry
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      Sahlman, William A., and Norman Klein. "Hamilton Test Systems, Inc." Harvard Business School Case 295-017, September 1994. (Revised May 2010.)
      • June 1994
      • Case

      Green Marketing at Rank Xerox

      By: Jeffrey F. Rayport
      Xerox Corp. is on the verge of launching a new line of photocopiers made largely from refurbished or recycled parts. In spite of this reclaimed content, the company intends to position the machines as "new." The move is a response to growing environmental pressures in... View Details
      Keywords: Product Positioning; Machinery and Machining; Environmental Sustainability; Manufacturing Industry; Consumer Products Industry; Europe
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      Rayport, Jeffrey F. "Green Marketing at Rank Xerox." Harvard Business School Case 594-047, June 1994.
      • April 1994 (Revised January 1995)
      • Case

      StarKist (A)

      By: Richard H.K. Vietor and Forest L. Reinhardt
      Set in April 1990, this case focuses on H.J. Heinz and its subsidiary, StarKist, the largest producer of canned tuna in the United States. During the 1980s, the public became increasingly concerned about tuna fishing practices that killed dolphins. StarKist was the... View Details
      Keywords: Business Subsidiaries; Decision Choices and Conditions; Laws and Statutes; Management Teams; Brands and Branding; Environmental Sustainability; Competition; Mexico; United States
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      Vietor, Richard H.K., and Forest L. Reinhardt. "StarKist (A)." Harvard Business School Case 794-128, April 1994. (Revised January 1995.)
      • April 1994 (Revised August 1994)
      • Case

      Brazilian Foundation for Sustainable Development

      By: Forest L. Reinhardt
      Keywords: Development Economics; Environmental Sustainability; Policy; Brazil
      Citation
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      Reinhardt, Forest L. "Brazilian Foundation for Sustainable Development." Harvard Business School Case 794-120, April 1994. (Revised August 1994.)
      • April 1994 (Revised March 1995)
      • Case

      China (C): Energy and the Environment

      By: Richard H.K. Vietor
      Describes energy and environmental policy in China during the period 1980-1993. China has implemented ambitious plans for electrification and the substitution of fossil fuels (mostly coal) for biomass. The environmental consequences of these changes, at the local and... View Details
      Keywords: Energy Generation; Environmental Sustainability; Policy; Pollutants; Climate Change; Business and Government Relations; Globalization; Energy Industry; China
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      Vietor, Richard H.K. "China (C): Energy and the Environment." Harvard Business School Case 794-134, April 1994. (Revised March 1995.)
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