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Show Results For
- All HBS Web
(1,433)
- People (4)
- News (580)
- Research (681)
- Events (3)
- Multimedia (34)
- Faculty Publications (492)
- 17 Oct 2011
- Research & Ideas
How ‘Hybrid’ Nonprofits Can Stay on Mission
possibility that hiring managers would be swayed by their own backgrounds, meaning that sporting either a finance degree or a social work degree didn't result in preferential treatment for a potential candidate. But Battilana's research... View Details
Keywords: by Carmen Nobel
- 11 Oct 2010
- Research & Ideas
It Pays to Hire Women in Countries That Won’t
accepting and educating women. Hence, the country sports a large number of highly educated, highly qualified women with advanced degrees in business, engineering, economics, and foreign languages-all useful in corporate management.... View Details
Keywords: by Carmen Nobel
- 26 Mar 2012
- Research & Ideas
What Neuroscience Tells Us About Consumer Desire
brain-tracking tools to determine why we prefer some products over others. "People are fairly good at expressing what they want, what they like, or even how much they will pay for an item," says Uma R. Karmarkar, an assistant professor at Harvard Business... View Details
- 01 Sep 2003
- News
These Are the Good Old Days
highest-ranking woman in the AOL Time Warner organization — oversees more than 130 popular magazines, including the company’s high-circulation weeklies Time, Sports Illustrated, People, and Entertainment Weekly, along with well-known... View Details
- 02 Feb 2015
- Research & Ideas
Disruptors Sell What Customers Want and Let Competitors Sell What They Don’t
online from folks like Netflix, Hulu, and Amazon Prime, which have all left commercials behind in favor of a subscription model. "The whole issue of cutting the cord is a huge risk for them," says Teixeira. It's likely a sign of things to come that View Details
Keywords: by Michael Blanding
- 14 Apr 2021
- News
The First Five Years: Mike Gandy Auzenne (MBA 2016)
lessons led to the creation of PowerUP.” Why do you think the work of the organization is important? MGA: “In addition to having Austin to guide me at a young age, I was lucky to be athletic as a child. While I learned many lessons playing View Details
- 20 Jul 2015
- Research & Ideas
Globalization Hasn’t Killed the Manufacturing Cluster
shoemakers in Italy among other industries to understand why manufacturing clusters still survive. ©iStock.com/panpipe The two shoe clusters studied are physically only 50 kilometers apart, but worlds apart in their success. The sports... View Details
- 22 Feb 2022
- News
Case Study: Welcome Aboard
stores in the fall of 2021 and through an ecommerce channel in early 2022. The switch has better aligned the company with the wave of interest in sports tech and connected health, Cass notes, and distanced it from the more saturated... View Details
Keywords: Jen McFarland Flint
- Web
Courses by Faculty Unit - Course Catalog
Q3 1.5 Willy Shih Spring 2026 Q4 1.5 Building Trusted Organizations Sandra Sucher Fall 2025 Q2 1.5 Business at the Base of the Pyramid (also listed under Entrepreneurial Management) Benjamin N. Roth Natalia Rigol Spring 2026 Q3Q4 3.0 The Business of Entertainment,... View Details
- 24 Jun 2002
- Research & Ideas
Building ’Brandtopias’—How Top Brands Tap into Society
supervision of a stressed-out boss. Holt attributes Mountain Dew's stunning success in the 1990s to PepsiCo's nimble transformation of the brand to fit these new ideological circumstances. A new advertising campaign, "Do the Dew," creatively combined... View Details
Keywords: by Martha Lagace
- September 2023 (Revised May 2025)
- Teaching Note
On
By: Ramon Casadesus-Masanell, Karolin Frankenberger, Sascha Mader, Jordan Mitchell and Karen Elterman
Teaching Note for "On," HBS Case No. 723-430. On is a premium performance running shoe company founded in Switzerland in 2010. The company rapidly gained traction through its unique CloudTec cushioning technology, its innovative midsole plate called the Speedboard, and... View Details
Keywords: Brands and Branding; Business Growth and Maturation; Business Model; Business Startups; Business Strategy; Competitive Advantage; Competitive Strategy; Corporate Strategy; Customer Focus and Relationships; Customer Satisfaction; Digital Marketing; Disruptive Innovation; Distribution Channels; Entrepreneurship; Environmental Sustainability; Global Strategy; Initial Public Offering; Innovation and Invention; Innovation Strategy; Market Entry and Exit; Marketing Strategy; Product Design; Product Development; Product Marketing; Social Media; Strategy; Supply Chain Management; Technological Innovation; Apparel and Accessories Industry; Consumer Products Industry; Manufacturing Industry; Retail Industry; Sports Industry; Europe; Germany; Switzerland; United States
- September 2023 (Revised September 2023)
- Supplement
On
By: Ramon Casadesus-Masanell, Karolin Frankenberger, Sascha Mader, Jordan Mitchell and Karen Elterman
Slides to support the teaching of the On case, 723-430. On is a premium performance running shoe company founded in Switzerland in 2010. The company rapidly gained traction through its unique CloudTec cushioning technology, its innovative midsole plate called the... View Details
Keywords: Brands and Branding; Business Growth and Maturation; Business Model; Business Startups; Business Strategy; Competitive Advantage; Competitive Strategy; Corporate Strategy; Customer Focus and Relationships; Customer Satisfaction; Digital Marketing; Disruptive Innovation; Distribution Channels; Entrepreneurship; Environmental Sustainability; Global Strategy; Initial Public Offering; Innovation and Invention; Innovation Strategy; Market Entry and Exit; Marketing Strategy; Product Design; Product Development; Product Marketing; Social Media; Strategy; Supply Chain Management; Technological Innovation; Sports Industry; Sports Industry; Sports Industry; Sports Industry; Sports Industry; Europe; Germany; Switzerland; United States
- 15 Aug 2011
- Research & Ideas
A New Model for Business: The Museum
At first blush, the consumer appeal of a business like Groupon seems pretty obvious. The popular deal-of-the-day Internet start-up sells vouchers to restaurants, spas, and other local businesses at major markdowns--and who wouldn't want to score a 100-dollar View Details
Keywords: by Carmen Nobel
- 24 Apr 2007
- First Look
First Look: April 24, 2007
Sports Illustrated, created the largest media company in the world by the mid-20th century. Luce's flagship magazine, Time, was able to gross over $20 million in sales during its first decade of publication and over $400 million by the... View Details
Keywords: Sean Silverthorne
- Web
A Rewarding Work Life - Edwin H. Land & Polaroid | Harvard Business School
through the establishment of an employees' organization, the Peers Club, where staff participated in activities including sports teams, the company band, dances, holiday skits, and publication of the company's in-house periodical, the... View Details
- June 1990 (Revised October 1993)
- Case
Phil Knight: CEO at NIKE--1983
By: Richard E. Walton
An edited, shortened version of Phil Knight: CEO at Nike with parts of Nike (E) integrated into it. View Details
Walton, Richard E. "Phil Knight: CEO at NIKE--1983." Harvard Business School Case 390-038, June 1990. (Revised October 1993.)
- 01 Jun 2025
- News
Editor’s Letter
In 1984, I took my babysitting money to the Sam Goody store at the Short Hills Mall and purchased a copy of Bruce Springsteen’s Born in the U.S.A., on LP. It was the best-selling album of the year and, for a kid growing up in New Jersey, not owning it was unthinkable.... View Details
- 05 Sep 2006
- Research & Ideas
HBS Cases: Porsche’s Risky Roll on an SUV
A decade ago, Porsche, the luxury car company, found itself at a crossroads. Renowned for its classy (and expensive) sports cars, the firm had taken a hit in the wake of the 1987 stock market crash and suffered in great part due to... View Details
- May 2025
- Supplement
On (B): The Cyclon Spins On
By: Ramon Casadesus-Masanell, Karolin Frankenberger, Sascha Mader and Karen Elterman
A follow-up to the On case (723-430), this short case explores how the performance athletic shoe company On expanded its Cyclon subscription and recycling program through 2024, adding two new shoe models to the subscription and a one-time-purchase recyclable T-shirt. View Details
Keywords: Business Model; Business Strategy; Competitive Advantage; Competitive Strategy; Disruptive Innovation; Distribution Channels; Environmental Sustainability; Marketing Strategy; Product Design; Product Development; Technological Innovation; Expansion; Sports Industry; Sports Industry; Sports Industry; Sports Industry; Sports Industry; China; Europe; Germany; Japan; Switzerland; United States
Casadesus-Masanell, Ramon, Karolin Frankenberger, Sascha Mader, and Karen Elterman. "On (B): The Cyclon Spins On." Harvard Business School Supplement 725-475, May 2025.