Show Results For
- All HBS Web
(4,589)
- Faculty Publications (1,303)
Show Results For
- All HBS Web
(4,589)
- Faculty Publications (1,303)
- April 1985 (Revised October 1988)
- Case
Everest Computer (A): The Development of the SuperMOS Process
- April 1985
- Case
SEEQ Technology--1984
- March 1985 (Revised November 1985)
- Case
Wilmington Tap and Die
- 1985
- Working Paper
Sequential Innovation and Market Structure
- January 1984
- Background Note
Note on the Textile Industry in the 1980s
- June 1983 (Revised November 2001)
- Case
EMI and the CT Scanner (A)
- June 1983 (Revised March 1985)
- Supplement
EMI and the CT Scanner (B)
- February 1983 (Revised September 1990)
- Teaching Note
Air Products and Chemicals, Inc.: MIS Evaluation of End-User Systems, Teaching Note
- June 1982 (Revised May 1995)
- Case
Ellis Manufacturing Co.
- March 1982 (Revised September 1985)
- Case
Sealed Air Corporation
- January 1978 (Revised March 1986)
- Supplement
Polaroid-Kodak (B4)
- January 1978 (Revised February 1983)
- Supplement
Polaroid-Kodak (B8)
- September 1976 (Revised July 1995)
- Case
Texas Instruments: Time Products Division
- Teaching Interest
Agribusiness Seminar - Executive Education
- Forthcoming
- Article
Beefing IT Up for Your Investor? Engagement with Open Source Communities, Innovation, and Startup Funding: Evidence from GitHub
- Research Summary
Building Small Business Utopia: How Artificial Intelligence and Big Data Can Increase Small Business Success
- Research Summary
Consumer Decision Making and Behavioral Research
John Gourville’s research focuses on consumer behavior, especially in the areas of pricing and consumer decision making. In the area of pricing, for instance, he has looked at the role of time on how consumers interpret and react to product costs and prices.... View Details
- Research Summary
Design Driven Innovation
Firms, managers and scholars have often balanced between two approaches to innovation: user centered (where incremental innovation is pulled by the market) and technology push (where innovation comes from breakthrough development in technologies). However there is a... View Details
- Teaching Interest
DESIGN THEORY AND PRACTICE ES285
Any organization, business or venture grounds its value on how “meaningful” are its products (functionally, symbolically and emotionally). Design Theory and Practice (DTP) empowers students to create products that are meaningful, to people who use them and to... View Details
- Teaching Interest
Digital Innovation and Transformation – MBA Elective Curriculum
Digital Innovation and Transformation is designed to equip students to confidently help conceive, lead and execute digital innovation initiatives and develop new business models for existing and insurgent organizations. The basic premise of the course... View Details