Product Launch - Publications - Faculty & Research

09 Dec 2015
Research Event

When Hosts Attack: The Competitive Threat of Online Platforms

In the online marketplace, oodles of retailers and developers rely on “platforms” such as Amazon.com, the Apple App Store, Facebook, and Twitter to get their products and services into the hands of users. Retailers, for example, sell... View Details

Keywords: by Carmen Nobel; Retail; Technology; Web Services

07 Nov 2014
News

The First Five Years: Tiffany Pham (MBA 2012)

“Ultimately, the MOGUL platform leverages technology to connect women and empower them to learn from each other as well as support themselves.” What have been the best and most challenging parts about launching the company? “The best part... View Details

Keywords: News, Library, Internet, and Other Services; Information

23 Apr 2019
First Look

New Research and Ideas, April 23, 2019

time? Purchase this case:https://hbsp.harvard.edu/product/219065-PDF-ENG Harvard Business School Case 619-003 Innovation at Uber: The Launch of Express POOL Set in March 2018, the case follows ride-sharing company Uber as it develops and... View Details

Keywords: Dina Gerdeman

Web

Career Timeline - Institute For Strategy And Competitiveness

University Professor, the highest recognition awarded to a Harvard faculty member 2000 – Co-founds Center for Effective Philanthropy (CEP) 2000 – Co-founds FSG 2002 – Launches the Microeconomics of Competitiveness (MOC) Affiliate Network... View Details

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Philip Hendrickson | Baker Library

International, a small furniture business in his home state of Wisconsin. Under his leadership, the firm grew rapidly and gained widespread recognition for its innovative designs. Phil went on to launch or support numerous successful... View Details

01 Dec 2014
News

Nimble, Quick, and Adaptable

Entrepreneurs-in-Residence; fellowship programs; and a need-based loan reduction program for graduating students pursuing an entrepreneurial venture. The Harvard i-lab likewise offers skill-building workshops on everything from legal issues to View Details

Keywords: Julia Hanna

25 Apr 2023
News

Class of 2022 Startups Sweep Alumni New Venture Competition

or more mindful drinking is bigger than just Vanessa and myself. So we said, let’s see if we can create a product that actually serves that market.” After a lot of trial and error, Tilden launched a line of... View Details

Keywords: Margie Kelley

January 2022 (Revised August 2022)
Case

Hello Heart: The Next Generation of Chronic Disease Management Apps

By: Ariel D. Stern and Danielle Golan

Hello Heart, a hypertension management app debated whether to go deep and cover other heart conditions, or to expand its solution to other chronic conditions. View Details

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March 2020
Case

Voi Technology

By: Jeffrey F. Rayport and Olivia Hull

Voi Technology, a fast-growing start-up out of Sweden, is competing in the highly contested European e-scooter sharing market. With a presence in nearly 40 cities in Europe by February 2020, the firm is working hard to improve its unit economics to reach profitability.... View Details

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Faculty & Advisors | MBA

Making Markets, which focuses on marketplace design; Launching Technology Ventures; Scaling Technology Ventures; Entrepreneurial Sales & Marketing; Product Management 101, in which students specified and... View Details

13 Mar 2019
News

The First Five Years: Sierra Smith and Taylor Wiegele (both MBA 2017)

because we wanted it to be perfect. The reality is a startup isn’t about perfection on the first try. When we launched our first product we were hawks––watching and waiting for any feedback we could get.... View Details

10 May 2023
News

Alumna Snags an Emmy

Plays) resulted from many hours of user research to understand the unmet needs of sports fans and then months of prototyping and iteration, all of which were hard skills I learned in TOM and the Product Management course. The development... View Details

Keywords: Arts, Entertainment; Performing Arts, Spectator Sports, and Related Industries; Arts, Entertainment

01 Sep 2014
News

Alumni Achievement Awards 2014

in Cambridge “I believe that after achieving financial success, most people want to have an impact on society. That’s what brings meaning and purpose to my life.” Having built and sold an Internet company in the 1990s, Chertavian launched... View Details

Arjun Chopra

company, where he launched and led their cloud strategy, products, and services. He was a member of the board and executive team that raised multiple rounds of financing and spun out smartShift Inc. He led 350+ people, on-boarded hundreds... View Details

Keywords: Aviation & Aerospace;#13;#Biotech & Life Sciences;#20;#Ecommerce;#24;#Electronics & Hardware;#28;#Energy, Oil, Renewables, & Environment;#31;#Finance;#37;#Gaming;#45;#Insurance;#58;#Real Estate & Housing;#64;#Software/App;#75;#Venture Capital

01 Jun 2011
News

Students Start-Ups Tap New HBS Fund

Nine HBS student-led teams received grants in March averaging $5,000 to $7,000 to launch and test their start-up business ideas. A total of $50,000 was made available through the pilot Minimum Viable Product... View Details

Keywords: awards

25 Aug 2022
News

Elevator Pitch: Wagr

a fun, social, and inclusive experience for all sports fans, not just gamblers. Frustrated by the lack of intuitive, non-predatory options for betting, Malave and Eskinazi began working on Wagr in the EC course Product Management. Status... View Details

Keywords: entrepreneurship; gambling; social media

12 Jan 2017
News

Personalizing Women’s Path to Success

degree in chemical engineering, in 1989, she worked at Procter & Gamble in engineering and product development, and then in product supply, as the company started buying cosmetics businesses. When a New... View Details

Keywords: Jill Radsken

01 Dec 2020
News

Quantum Leap

different architectures, they lack a shared technical language, which makes it near impossible for anyone without a PhD in physics to access their potential. Aliro was launched to help dismantle some of these challenges, serving as a... View Details

Keywords: Jen McFarland Flint; Computer and Electronic Product Manufacturing; Computer and Electronic Product Manufacturing

09 Apr 2019
First Look

New Research and Ideas, April 9, 2019

earlier, Freed-Finnegan and Wall had founded Index after observing the technological advantages that Amazon and other online retailers had over brick-and-mortar retailers. Index’s first product was a customer database tool that allowed... View Details