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  • March 2011
  • Case

United Cereal: Lora Brill's Eurobrand Challenge

By: Christopher A. Bartlett and Carole Carlson
The case, set within the European organization of a giant multinational breakfast foods company, describes a launch decision for a new cereal product. As the case evolves, the decision has major strategic and organizational implications for Lora Brill, European VP. The... View Details
Keywords: Subsidiaries; Market Entry; Multinational Corporations; Strategy; Business Subsidiaries; Managerial Roles; Multinational Firms and Management; Organizational Design; Organizational Structure; Marketing Strategy; Market Entry and Exit; Product Launch; Cross-Cultural and Cross-Border Issues; Retail Industry; Food and Beverage Industry; Europe
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  • 26 Aug 2020
  • Blog Post

Two sides, same coin: How I left the Bay Area as an operator and returned as an investor

Janelle Teng is from the Class of 2020 and a proud member of Section C. From completing her undergraduate studies at Stanford University to working as a product manager at SalesforceIQ, Janelle has spent most of her academic and... View Details
  • 03 Jun 2013
  • Research & Ideas

The Power of Rituals in Life, Death, and Business

food—including food as mundane as a carrot. Future experiments will delve into whether rituals affect productivity and morale in the workplace. A Sense Of Control Norton and Gino teamed up to conduct a series of grief experiments, which... View Details
Keywords: by Carmen Nobel
  • 02 Feb 2010
  • First Look

First Look: Feb. 2

will correspond to the technical patterns of dependency in the system under development. Thus the hypothesis predicts that developers with few or no organizational linkages will design independent system components, while developers with... View Details
Keywords: Martha Lagace
  • 06 Jan 2014
  • Research & Ideas

Technology Re-Emergence: Creating New Value for Old Innovations

introduced low cost production methods to manufacture highly accurate quartz watches. Swiss business historians refer to this as the "Quartz Crisis." Companies like Seiko and Casio seized the quartz market. By 1983, two-thirds... View Details
Keywords: by Carmen Nobel; Consumer Products; Consumer Products; Consumer Products
  • Web

Executive Education - Entrepreneurship

Executive Education Given the importance of innovation and entrepreneurship within organizations, our programs are designed to help seasoned executives transform their thinking and vision in a dynamic global environment. Using the vaunted... View Details
  • Web

Baker Library / Bloomberg Center | About

Henry Bloomberg, the late father of New York City Mayor Michael R. Bloomberg (MBA 1966). The architectural and intellectual centerpiece of the HBS campus, Baker Library was dedicated in 1927 and named for George F. Baker (1840-1931), the benefactor who funded the... View Details
  • July – August 2011
  • Article

The Paradox of Samsung's Rise

By: Tarun Khanna, Jaeyong Song and Kyungmook Lee
Twenty years ago, few people would have predicted that Samsung could transform itself from a low-cost original equipment manufacturer to a world leader in R&D, marketing, and design, with a brand more valuable than Pepsi, Nike, or American Express. Fewer still would... View Details
Keywords: Organizational Design; Research and Development; Marketing; Business Processes; Brands and Branding; System; Globalized Markets and Industries; Transformation; Cost; Forecasting and Prediction; Production; Quality; China; India; Turkey
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  • Web

Published CSV Cases - Institute For Strategy And Competitiveness

sustainable water supply, decent affordable housing, personal health, and food supply. By late summer 2014, two products had been designated as BWCs and two others were set to be announced in the fall. Dow... View Details
  • June 2024
  • Case

Growing Foodology into Latin America's Largest Platform for Virtual Restaurants

By: Jorge Tamayo, Rembrand Koning and Jenyfeer Martinez Buitrago
This case delves into the expansion strategy of Foodology, a cloud kitchen startup based in Bogotá that operated across four Latin American countries (Colombia, Brazil, Mexico, and Peru). Co-founders Daniela Izquierdo and Juan Guillermo Azuero (both HBS, 2019) grappled... View Details
Keywords: Entrepreneurship; Food; Digital Platforms; Product Launch; Growth and Development Strategy; Business Strategy; Business Model; Business Startups; Profit; Marketing Strategy; Expansion; Diversification; Food and Beverage Industry; Latin America; South America; Colombia; Brazil; Mexico; Peru
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  • Web

Impact of the New Medium - Edwin H. Land & Polaroid | Harvard Business School

introduced the Polaroid Land Camera, Model 95, and Land Film, Type 40, to the public. Edwin Land stood at a precipice, wondering whether the significant investment and research in his new product would pay off. Land had wisely kept his... View Details
  • 22 May 2012
  • First Look

First Look: May 22

products for different business contexts requires that a firm deploy different new-product development processes. Products designed for stable and mature end-user markets... View Details
Keywords: Sean Silverthorne
  • 10 Oct 2007
  • First Look

First Look: First Look: October 10

in-depth examination of new product development and launch strategies in the context of the music industry. Provides rich insights into how grassroots and mass-marketing approaches can facilitate new product/artist development. Octone's... View Details
Keywords: Martha Lagace
  • 20 Dec 2010
  • Research & Ideas

Panama Canal: Troubled History, Astounding Turnaround

West Coast headed to eastern ports, with a smaller flow of manufactured goods and agricultural products headed the other way. The canal supercharged the growth of the West Coast (at the expense of Venezuela in oil and the South in timber)... View Details
Keywords: by Sarah Jane Gilbert; Transportation
  • 06 Oct 2020
  • Sharpening Your Skills

18 Tips Managers Can Use to Lead Through COVID's Rising Waters

communications during the crisis, unless the product in question was specifically designed to help them with serious pandemic-related life challenges. Communications that were perceived to benefit the brand... View Details
Keywords: by Sean Silverthorne
  • 09 Feb 2015
  • Research & Ideas

Professional Networking Makes People Feel Dirty

read through a list of consumer products and rate each one on a desirability scale of one to seven. The list included several specific cleansing items (such as Dove shower soap, Crest toothpaste, Windex) as well as neutral items (like... View Details
Keywords: by Carmen Nobel
  • 22 Oct 2019
  • Research & Ideas

Use Artificial Intelligence to Set Sales Targets That Motivate

advanced analytics that incorporate artificial intelligence (AI). “Chung has seen companies dramatically improve productivity after adopting advanced analytics to guide compensation.” In an ideal world, a company would use trial and error... View Details
Keywords: by Michael Blanding
  • 22 Mar 2011
  • First Look

First Look: March 22

waste. This increase reflects a change in the behavior of households, which keep unaltered the production of total waste but sort it to a larger extent. In addition, we show that several factors that may discourage local administrators... View Details
Keywords: Sean Silverthorne
  • 12 Mar 2021
  • News

My Favorite Case

lifelong lessons about personal priorities and career ambitions, humility, and confidence—and the incomparable kinship (and long memories) of sectionmates. “Suzuki Samurai” Suzuki and advertising agency executives are debating the product... View Details
Keywords: Business Schools & Computer & Management Training; Educational Services
  • Web

Nonprofit Strategy & Governance | Social Enterprise | Harvard Business School

decade of impact i... Executive Education for Nonprofit Leaders Driving Nonprofit Performance and Innovation-Virtual Designed to help nonprofit leaders use performance measurement to enhance their organization's ability to achieve their... View Details