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Show Results For
- All HBS Web
(3,269)
- People (3)
- News (684)
- Research (1,749)
- Events (4)
- Multimedia (4)
- Faculty Publications (867)
- August 2004 (Revised February 2006)
- Case
Marketing James Patterson
By: John A. Deighton
Can a successful novelist use direct-to-consumer marketing to grow his brand? The author, who in a previous career ran a major advertising agency, uses advertising with great success to build his stature as a crime fiction writer. Further, he applies his experience at... View Details
Keywords: Advertising; Debates; Surveys; SWOT Analysis; Brands and Branding; Marketing Channels; Product Marketing; Consumer Behavior; Outcome or Result; Sales
Deighton, John A. "Marketing James Patterson." Harvard Business School Case 505-029, August 2004. (Revised February 2006.) (request a courtesy copy.)
- Web
Entrepreneurship - Faculty & Research
funding although there are a few hybrid flavors as well. Sources of funding. These include venture capital firms, angel investors, crowd-funding, and accelerators/incubators. What investors look for. Each source has a different funding View Details
- 24 Oct 2006
- First Look
First Look: October 24, 2006
throughout the hospital, starting with the labor and delivery ward. POE systems replace paper-based and oral medication ordering processes with an information system; the physician uses the system to enter... View Details
Keywords: Sean Silverthorne
- September 2004 (Revised August 2007)
- Case
Enterprise IT at Cisco (2004)
By: Andrew P. McAfee, F. Warren McFarlan and Alison Berkley Wagonfeld
Illustrates the challenges associated with centralizing IT decisions at Cisco after a decade of decentralized planning and project funding. When Brad Boston became Cisco's new CIO in 2001, he found that managers were starting to get frustrated with the results of their... View Details
Keywords: Management; Resource Allocation; Information Technology; Problems and Challenges; Business Ventures; Change Management; Entrepreneurship; Projects; Planning; Corporate Finance; Information Technology Industry
McAfee, Andrew P., F. Warren McFarlan, and Alison Berkley Wagonfeld. "Enterprise IT at Cisco (2004)." Harvard Business School Case 605-015, September 2004. (Revised August 2007.)
- 20 Aug 2007
- Research & Ideas
HBS Cases: Using Investor Relations Proactively
"While the energy industry has been in the forefront of a demand for more information from a broad group of stakeholders, this demand is becoming more and more common across almost all firms. Thus, the oil companies are likely... View Details
- 16 Nov 2016
- Research & Ideas
Turning One Thousand Customers into One Million
drivers, Uber today is arguably as well informed about low-wage workers as the US Department of Labor.) By gathering this information, Uber was able to use the online ads to identify the right drivers. Etsy followed a different track.... View Details
- 05 Jul 2006
- Working Paper Summaries
Why IT Matters in Midsized Firms
- 2016
- Teaching Note
Advanced Leadership Pathways: David Weinstein and Write the World
By: Rosabeth M. Kanter, Tessa Natanay Hamilton and Ai-Ling Jamila Malone
Teaching Note for Case 314-030. Following a successful career as a lawyer, Chief Administrative Officer of Fidelity Investments, and law school instructor, David Weinstein became a 2011 Advanced Leadership Fellow at Harvard University. During his Advanced Leadership... View Details
Keywords: Writing; Online Platform; Social Entrepreneurship; Education; Internet and the Web; Competency and Skills; Leadership; Change Management
Kanter, Rosabeth M., Tessa Natanay Hamilton, and Ai-Ling Jamila Malone. "Advanced Leadership Pathways: David Weinstein and Write the World." Harvard Business Publishing Teaching Note 316-037, 2016.
- Web
Leadership Initiative - Leadership
Review Press 2014), co-founder of Paradox Strategies, and co-creator of the Innovation Quotient, re:Route, and re:Mind. Hill co-founded InnovationForce, a SaaS company using AI and machine learning to accelerate the process of innovation.... View Details
- 16 Oct 2007
- First Look
First Look: October 16, 2007
Working PapersShamed and Able: How Firms Respond to Information Disclosure Authors:Aaron K. Chatterji and Michael W. Toffel. Abstract We apply institutional theory to explain how firms respond to View Details
Keywords: Sean Silverthorne
- 26 Aug 2002
- Research & Ideas
High-Stakes Decision Making: The Lessons of Mount Everest
the Everest case provides a framework for understanding, diagnosing, and preventing serious failures in many types of organizations. However, it also has important implications for how leaders can shape and direct the processes through... View Details
Keywords: by Michael A. Roberto
- Web
Policies, Rules & Guidelines | About
of visitors to the Sites. Policy on Access to Electronic Information This policy sets out guidelines and processes for University access to user electronic information stored... View Details
William A. Sahlman
William Sahlman is a Baker Foundation Professor of Business Administration at Harvard Business School.
Mr. Sahlman received an A.B. degree in Economics from Princeton University (1972), an M.B.A. from Harvard University (1975), and a Ph.D. in Business... View Details
Keywords: food processing; food processing; food processing; food processing; food processing; food processing; food processing; food processing; food processing; food processing; food processing; food processing; food processing; food processing; food processing; food processing; food processing; food processing; food processing; food processing; food processing; food processing; food processing; food processing; food processing; food processing; food processing; food processing; food processing; food processing; food processing; food processing; food processing; food processing; food processing; food processing; food processing; food processing; food processing; food processing; food processing; food processing; food processing; food processing; food processing; food processing; food processing; food processing
- 2008
- Article
Market Leadership and Strategic Investments in Innovation: The Adoption of E-Business Capabilities
By: Kristina Steffenson McElheran
This study focuses on whether more-productive firms are more likely to adopt process innovations and why. The empirical context is the adoption of e-business practices among U.S. manufacturing plants in early 2000. Based on detailed data from the U.S. Census of... View Details
Keywords: Investment; Innovation Strategy; Leadership; Motivation and Incentives; Competitive Advantage; Technology Adoption; Manufacturing Industry; United States
McElheran, Kristina Steffenson. "Market Leadership and Strategic Investments in Innovation: The Adoption of E-Business Capabilities." Academy of Management Best Paper Proceedings (2008): 1–6p, 4 charts. (Finalist for the 2008 Best Paper Award presented by Academy of Management, TIM Division.)
- August 2019
- Case
Twiggle: E-Commerce with Semantic Search
By: Shane Greenstein and Danielle Golan
Four years after being founded, in 2014, by former Google executives Amir Konigsberg (CEO) and Adi Avidor (CTO), Twiggle had developed a search enhancement that plugged into an online merchant’s existing framework. The company utilized advanced structuring and... View Details
Keywords: Search Technology; Customer Acquisition; Internet and the Web; Technological Innovation; Commercialization; Growth and Development Strategy; E-commerce; Technology Industry; Israel
Greenstein, Shane, and Danielle Golan. "Twiggle: E-commerce with Semantic Search." Harvard Business School Case 620-025, August 2019.
- 26 Mar 2013
- First Look
First Look: March 26
liquidity and duration. Comparison of the ex-post performance of bonds acquired by insurance companies does not show outperformance, but higher volatility of realized returns. Download the paper: http://ssrn.com/abstract=2065841 Monitoring and the Portability of Soft... View Details
Keywords: Sean Silverthorne
- 12 Apr 2022
- Research & Ideas
Swiping Right: How Data Helped This Online Dating Site Make More Matches
way), their connection deepened organically. She didn’t notice him at first but eventually discovered his sense of humor. Online interactions often don’t allow such give, take, or time. One way to speed the process is by reducing View Details
Keywords: by Kara Baskin
- 31 May 2011
- First Look
First Look: May 31
and James WeberHarvard Business School Case 511-065 Kevin Laracey, founder of Paydiant, needed to figure out how to launch a payment processing company with a new technology based on smart phones. Consumers had increasingly turned to... View Details
Keywords: Sean Silverthorne
- Web
A New Vision – The Human Relations Movement – Baker Library | Bloomberg Center, Historical Collections
examining the everyday realities of organizational life, Fritz Roethlisberger and his colleagues found that the “person” and the “organization” could not be compartmentalized. Beneath the formalities of the organization chart was not chaos but a robust, View Details
Robert Simons
Robert Simons is a Baker Foundation Professor at Harvard Business School. For over 35 years, Simons has taught accounting, management control, and strategy execution courses in both the Harvard MBA and Executive Education Programs. For 2024/25, he is teaching a... View Details