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- All HBS Web
(2,683)
- People (22)
- News (946)
- Research (1,086)
- Events (6)
- Multimedia (5)
- Faculty Publications (462)
- Web
Leadership Collaborative | Social Enterprise | Harvard Business School
A Peer Group of Mission Driven Leaders A new program of the Social Enterprise Initiative, the Leadership Collaborative is designed to connect and support alumni deeply engaged in social impact as a career. This View Details
- October 2003 (Revised August 2005)
- Case
American Legacy: Beyond the Truth Campaign
By: Youngme E. Moon and Kerry Herman
The hard-hitting "Truth" campaign has been one of the most successful antismoking initiatives in history. The focus of the "Truth" campaign is to dissuade teenagers from smoking. The sponsor of the campaign, the American Legacy Foundation, is now trying to decide... View Details
Keywords: Advertising Campaigns; Communication Strategy; Customer Focus and Relationships; Decision Choices and Conditions; Ethics; Brands and Branding; Corporate Social Responsibility and Impact
Moon, Youngme E., and Kerry Herman. "American Legacy: Beyond the Truth Campaign." Harvard Business School Case 504-014, October 2003. (Revised August 2005.)
- 20 Jul 2020
- News
Responding to Racism Amid a Pandemic; LGBT Alumni Take Pride Celebration Online
club acknowledges the critical and urgent need to improve its diversity and inclusion, and its unique potential for driving meaningful impact in both its communities and the organizations in which its... View Details
Keywords: Margie Kelley
- 02 Nov 2020
- What Do You Think?
Is Antitrust Just a Quaint Notion in the Digital Age?
from a consumer protection and competitor cultivation perspective.” BMJ raises an interesting question: Are their basic differences in the nature of many high-tech businesses that confound potential regulators? In his words, “Antitrust laws typically focus on the View Details
- 17 Jul 2017
- Op-Ed
Op-Ed: As America Recedes from Global Leadership, Its CEOs are Stepping Up
As America recedes from global leadership under President Donald Trump’s “America First” policies, a new generation of business statesmen is stepping up to take on global issues of monumental importance: global trade, climate change, job creation, and healthy living.... View Details
Keywords: by Bill George
- 31 Oct 2017
- News
Bertarelli Foundation Gift Names President’s Challenge Fund
- 11 Jun 2015
- News
Making connections at Harvard and beyond
organizations, and ideas—at the Business School and beyond—in ways that will maximize their positive impact on the world. “One of the things I admire most about our graduates is their tendency to go wherever there are opportunities to... View Details
- 01 Sep 2020
- News
Maintaining a Resilient Democracy
a broader electorate. See more from the online-only September Alumni Bulletin IMPACT section’s exploration of democracy-related issues. Making Democracy Work See more from the online-only September Alumni Bulletin View Details
Keywords: Deb Blagg
- Web
Summer Venture in Management | MBA
leadership, and their impact in the community around them . We define leadership broadly - in the form of a student organization, your local church, or soccer team. Examples of leadership and View Details
- 01 Mar 2012
- News
Social Investing Pioneers
the social impact bond, an innovative approach to marrying social purpose with financial returns for investors. Still in the pilot stage in the UK, social impact bonds already have enthusiastic supporters... View Details
- 08 May 2015
- News
Prestige brands can expand their reach—and make their core customers proud
types of new customers: brand immigrants and brand tourists. Her findings show that while brand immigrants can dilute a brand’s image, brand tourists increase the pride of established customers by demonstrating admiration and proof of value for the brand, leading to a... View Details
- 07 Nov 2014
- News
The First Five Years: Tiffany Pham (MBA 2012)
learning, for change. After graduating from Yale and Harvard Business School, I knew that I had to get into the industry that had impacted me as a young woman, so I could ultimately use media to impact other... View Details
- Web
Robert Abare Archives | Social Enterprise
Curriculum Social Enterprise Student Club Social Entrepreneurship Summer Fellows Technology for Good Transformative Impact Tri-Sector Impact 1 Results The Top Three Challenges Facing Leaders in Inclusive... View Details
- 03 Nov 2016
- News
17 Ventures Join the Pagliuca Harvard Life Lab
university’s cross-disciplinary ecosystem for exploring innovation and entrepreneurship. Made possible by a gift from Judy (MBA 1983) and Steve Pagliuca (MBA 1982), the Life Lab will give Harvard students, faculty, and alumni access to the facilities, programming, and... View Details
- 20 Sep 2013
- News
Connections Add Up
Nan Morrison and Sally Wood It takes a village to raise a game-changing non-profit, and Nan Morrison (MBA 1987) and Sally Wood (MBA 1983) have found a community of support among their HBS friends and fellow alumni. "I'm proud of my whole... View Details
- 01 Apr 2002
- News
Urban Evolution - HBS Research on the Inner City
grassroots community organizations; the increasing tendency of businesses, large and small, to identify the inner city as an untapped market; a drop in urban crime rates; and the "unshackling" of inner cities from the entrenched and... View Details
- Web
Alan Neider Archives | Social Enterprise
Curriculum Social Enterprise Student Club Social Entrepreneurship Summer Fellows Technology for Good Transformative Impact Tri-Sector Impact 1 Results Empowering Cleveland View Details
- 01 Dec 2022
- News
Contributing to a Better Future
understand what business is and can be doing, and then get that research out into the community of practitioners. BUSINESS AS A FORCE FOR GOOD IN SOCIETY READ MORE STORIES BUSINESS AS A FORCE FOR GOOD IN SOCIETY READ MORE STORIES Over the... View Details
Keywords: April White
- 13 Dec 2011
- News
Carry It On
Glassman: A helping hand for deserving HBS students. Courtesy Robert Glassman Related Links MBA Fellowships Bob Glassman’s (MBA ’69) longstanding support of HBS—particularly the HBS student fellowship he established in 1984—is rooted in his commitment to society,... View Details
- 30 Jun 2020
- Book
Capitalism Is More at Risk Than Ever
working with poorer communities to strengthen their local economies. In Chapter 10, we describe the community involvements of Cummins in Columbus, Indiana, and JP Morgan in Detroit and show how those... View Details
Keywords: by Martha Lagace