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Show Results For
- All HBS Web
(3,479)
- People (5)
- News (788)
- Research (2,177)
- Events (7)
- Multimedia (39)
- Faculty Publications (1,723)
- 01 Aug 1998
- News
High Honors
to marketing director at General Mills from 1977 to 1986, when Philip Morris scooped her up for its General Foods division (which later merged with Kraft Foods). There she served in marketing posts and ultimately as a general manager. In... View Details
- 28 Jun 2004
- Research & Ideas
How to Avoid a Price Increase
seems to support this logic. First, consumers themselves report a greater sensitivity (or awareness) of price than of quantity. Second, in tracking the sale of snack foods we found that consumers reacted greatly to periodic changes in... View Details
Keywords: by Manda Salls
- 06 Dec 2017
- What Do You Think?
Is It Time To Break Up Amazon, Apple, Facebook, or Google?
it has acquired Whole Foods, the market value of US big name retailers selling foods immediately drops 10 to 20 percent. The exchange of information and news, fake or fact, among large segments of the world’s population is controlled by... View Details
- 12 Nov 2021
- News
Alumni Business Leaders on Confronting the Climate Change Challenge
company that does business in more than 200 countries and uses more than 25 crops sourced from over 7 million acres in 60 different countries, PepsiCo has an opportunity and a responsibility to use our size and scale to help build a food... View Details
- August 2009
- Case
Global Wine War 2009: New World versus Old
The case contrasts the tradition-bound Old World wine industry with the market-oriented New World producers, the battle for the US market, the most desirable export target in 2009 due to its large, fast-growing, high-priced market segments. The case allows analysis of... View Details
Keywords: Trade; Global Strategy; Governing Rules, Regulations, and Reforms; Consumer Behavior; Market Entry and Exit; Competition; Food and Beverage Industry
Bartlett, Christopher A. "Global Wine War 2009: New World versus Old." Harvard Business School Case 910-405, August 2009.
- 01 Jan 2011
- News
Karen Gordon Mills, MBA 1977
Administrator, US Small Business Administration Download Mills profile (pdf) Return to Alumni Achievement Awards main page TIMELINE 1953 Born, Boston, Massachusetts 1977 Joins General Foods 1981 Joins McKinsey & Company 1983 Joins E.S.... View Details
- January 1996 (Revised May 2005)
- Case
Ben & Jerry's Homemade Ice Cream, Inc.: A Period of Transition
By: David J. Collis and Melinda B. Conrad
Bob Holland takes over as CEO of this iconoclastic ice cream company in February 1995 when it faces a major crisis. Holland must now develop a strategy that both adapts to the external environment and is consistent with the company's unique heritage. View Details
Keywords: Strategy; Business Strategy; Adaptation; Crisis Management; Organizational Culture; Food and Beverage Industry
Collis, David J., and Melinda B. Conrad. "Ben & Jerry's Homemade Ice Cream, Inc.: A Period of Transition." Harvard Business School Case 796-109, January 1996. (Revised May 2005.)
- 23 Aug 2006
- Op-Ed
The Real Wal-Mart Effect
would pay several percentage points more for the food and nonfood merchandise that—after housing—is their second-largest household expense. So in the debate about what to do about Wal-Mart, let's keep in mind who's reaping the benefits of... View Details
- 04 Feb 2022
- Blog Post
Learning from the Entrepreneurs-in-Residence as a Harvard MS/MBA Student
e-commerce. The grocery and packaged food spaces were untouched and opportune for e-commerce applications. He shared that exploring a space and carving out an idea requires you to seek out feedback from various perspectives. Acquiring... View Details
- October 2014 (Revised August 2018)
- Case
Caesars Entertainment
By: Janice H. Hammond and Aldo Sesia
This case describes the introduction of a regression analysis model for forecasting guest arrivals to Caesars Palace hotel in Las Vegas, Nevada. The company will use the forecast to staff the front desk in the hotel. The staff is unionized and the company has little... View Details
Keywords: Forecasting; Staffing; Gaming; Gaming Industry; Hotel Industry; Decision Making; Forecasting and Prediction; Human Resources; Selection and Staffing; Entertainment; Games, Gaming, and Gambling; Operations; Service Delivery; Service Operations; Food and Beverage Industry; Food and Beverage Industry; Food and Beverage Industry; Food and Beverage Industry; Las Vegas
Hammond, Janice H., and Aldo Sesia. "Caesars Entertainment." Harvard Business School Case 615-031, October 2014. (Revised August 2018.)
- December 2018 (Revised December 2019)
- Case
Commonwealth Joe Coffee Roasters
By: Alexander MacKay and Ramon Casadesus-Masanell
At the end of 2016, the leadership team of Commonwealth Joe Coffee Roasters—Robert Peck, Chase Damiano, and Jeremy Martin—had begun an ambitious retail expansion strategy in the Washington, D.C. metropolitan area for their specialty coffee business. That October, they... View Details
Keywords: Cold Brew Coffee; Specialty Coffee; On-premise Coffee Market; Retail Expansion Strategy; Entrepreneurship; Business Model; Brands and Branding; Expansion; Strategy; Decision Making; Food and Beverage Industry; Food and Beverage Industry
MacKay, Alexander, and Ramon Casadesus-Masanell. "Commonwealth Joe Coffee Roasters." Harvard Business School Case 719-451, December 2018. (Revised December 2019.)
- February 2018 (Revised October 2019)
- Technical Note
The Art and Science of Brand Valuation
By: Jill Avery
Brand valuation, the art and science of calculating the economic value accruing to a firm from its use of an intangible brand asset, yields frustratingly inconsistent, discrepant, and, therefore, controversial results. While it is widely accepted that brands are... View Details
Keywords: Brand Valuation; Brand Value; Brand; Brand Management; Marketing ROI; Brand Equity; Analytics; Return On Investment; Brands and Branding; Valuation; Marketing; Marketing Strategy; Investment Return; Consumer Behavior; Food and Beverage Industry; Food and Beverage Industry; Food and Beverage Industry; Food and Beverage Industry; Food and Beverage Industry; Food and Beverage Industry; Food and Beverage Industry; Food and Beverage Industry
Avery, Jill. "The Art and Science of Brand Valuation." Harvard Business School Technical Note 518-086, February 2018. (Revised October 2019.)
- Web
Global Business Course | HBS Online
change on the competitive landscape. Highlights Absolute Advantage - Static of Production Frontier Water and Food Show Hide Details Concepts Trade Cross Border Investment Immigration Energy and Sustainability Peace and War Featured... View Details
- Web
Charts & Statistics - Leadership
Influence: Medium-Low 80 1980 s 19 Software industry booms PC use expands in scale and scope CAD/CAM revolutionizes manufacturing Space shuttle Influence: Medium-High 90 1990 s Boom in connectivity Cloning, stem cell research DVDs Influence: Medium 1900 s 19... View Details
- Web
Career Support - Business & Environment
industry-focused programs with alumni and student leaders in energy, food and agriculture, and sustainability. Check the MBA Event Calendar for details. (Fall) Climate Symposium Each fall, student clubs host the Climate Symposium,... View Details
- 25 Feb 2020
- News
Task Force
second round of funding, with the goal of expanding into the Mexican market before moving on to Brazil, Colombia, Peru, Argentina, and Chile. In its first year, through word of mouth alone, users completed 170,000 tasks—work that in some cases covered unexpected... View Details
- March 2003 (Revised October 2003)
- Case
Campbell Soup Company: Transforming for the 21st Century
By: Lynda M. Applegate and Jamie Ladge
In July 2001, Campbell Soup's newly appointed CEO, Douglas R. Conant, addressed a group of Wall Street analysts and unveiled his plan to kick-start growth. His plan called for organizational renewal and revitalization, redesign of core customer-facing processes... View Details
Keywords: Customer Focus and Relationships; Entrepreneurship; Growth and Development Strategy; Marketing Strategy; Product Marketing; Industry Structures; Production; Supply Chain Management; Competition; Competitive Strategy; Food and Beverage Industry; Food and Beverage Industry; United States
Applegate, Lynda M., and Jamie Ladge. "Campbell Soup Company: Transforming for the 21st Century." Harvard Business School Case 803-119, March 2003. (Revised October 2003.)
- Web
HBS - The year in Review
overcoming every obstacle that the pandemic presented, to ensure the continuity of the School's work. Every team leaned in--from food service workers to security to technology and administrative support--whether on campus or remote. Their... View Details
- 20 Feb 2017
- Research & Ideas
Having No Life is the New Aspirational Lifestyle
participants a description about a consumer named Matthew who shopped at either an upscale grocery store or instead used grocery-delivery service Peapod. Though Whole Foods was perceived as more of a luxury brand, the participants rated... View Details
Keywords: by Michael Blanding
- March 2007 (Revised August 2009)
- Case
Grupo Bimbo
By: Jordan I. Siegel
In 2007 Grupo Bimbo, a leading global player in the baking industry, expands into China while at the same time undertaking initiatives to make its U.S. and South American operations more profitable. Allows students to analyze the company's entire global strategy.... View Details
Keywords: Cross-Cultural and Cross-Border Issues; Global Strategy; Multinational Firms and Management; Organizational Change and Adaptation; Business and Government Relations; Food and Beverage Industry; China; Mexico; United States; South America
Siegel, Jordan I. "Grupo Bimbo." Harvard Business School Case 707-521, March 2007. (Revised August 2009.)