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- Faculty Publications (473)
Show Results For
- All HBS Web (1,452)
- Faculty Publications (473)
- 18 Sep 2018
- First Look
New Research and Ideas, September 18, 2018
may respond to this additional uncertainty by purchasing more products, thereby generating additional sales for the retailer. We refer to this phenomenon as the value of concealment (VoC). We develop a model of consumer choice that is... View Details
Keywords: Dina Gerdeman
- 28 Jan 2014
- First Look
First Look: January 28
simply "copy-paste" its existing operating model across the diversity of Asian markets. LEGO invested significantly in Asia throughout 2012-2013 in order to adapt its playbook to the anticipated challenges. The case also... View Details
Keywords: Sean Silverthorne
- 17 Mar 2022
- Research & Ideas
Navigating Tradeoffs: How Purpose Becomes a Company's ‘Lighthouse in the Storm’
operational inefficiencies in recycling facilities, which can’t recycle compostable plastic. After months of research and analysis, Puri and his team resolved to package their produce in #1 PET plastic, the type most universally accepted... View Details
Keywords: by Ranjay Gulati
- 03 Mar 2003
- Research & Ideas
The Ingredients of a Deal Disaster
terms, the team "throws it over the fence" to operational management, which is stuck with the unenviable job of forging a strong, positive social contract after the fact. Jerry Kaplan, Go Technologies' founder, was especially... View Details
- 07 Aug 2006
- Research & Ideas
Whatever Happened to Caveat Emptor?
faced. There is also a second cause, one that has its roots in the changing shopping experience. During the 1960s, European retailing began moving away from personalized service and toward new self-service sales formats. Abetted by the... View Details
- 01 Jun 2014
- News
Screen Saver
Dallas, and Detroit.) When Lopez became the company's fourth CEO, succeeding Peter Brown in 2009, the company had seen some rough years. "In the early 2000s, the industry had a brush with death," Lopez recalls. "The result was a very strict financial View Details
- 07 Dec 2010
- First Look
First Look: Dec. 7
marketing strategy by the marketing department, one focused on the role of customer relations in product development, is considered. The creation of a set of basic principles and operating procedures for GE's marketing unit is discussed.... View Details
Keywords: Sean Silverthorne
- 07 Nov 2017
- First Look
New Research and Ideas: November 7, 2017
https://www.hbs.edu/faculty/Pages/item.aspx?num=53441 forthcoming Operations Research Letters Orienteering for Electioneering By: Kallenbach, Jonah, Robert Kleinberg, and Scott Duke Kominers Abstract—In this paper, we introduce a... View Details
Keywords: Carmen Nobel
- Web
Print View - Course Catalog
top B Area Faculty Name Term Quarter Credits B2B Sales and Distribution Marketing, Entrepreneurial Management Lou Shipley Spring 2026 Q3 1.5 Building Trusted Organizations General Management Sandra Sucher Fall 2025 Q2 1.5 Building and... View Details
- 23 Sep 2014
- First Look
First Look: September 23
hoped the upgrade would simplify scheduling, reduce time employees spent in non-customer-facing roles, and result in improved allocation of resources through the use of big data, thereby increasing sales productivity. Like many other... View Details
Keywords: Sean Silverthorne
- 12 Dec 2017
- First Look
New Research and Ideas, December 12, 2017
Joy M., Liana Victorino, Ryan W. Buell, Michael J. Dixon, Susan M. Goldstein, Larry J. Menor, Madeleine E. Pullman, Aleda Roth, Enrico Secchi, and Jie Zhang Abstract—The purpose of this article is to present exciting and innovative research questions in service View Details
Keywords: Sean Silverthorne
- 13 Apr 2010
- First Look
First Look: April 13
Publication:Manufacturing and Service Operations Management (forthcoming) Abstract We empirically document factors that influence how local operating managers use discretion to balance the tradeoff between... View Details
Keywords: Martha Lagace
- 04 Oct 2004
- Research & Ideas
Start to Measure Your E-commerce Success
payoffs of e-commerce operational and capital investments are necessary to demonstrate the value creation of e-commerce initiatives and to obtain additional resources for critical e-commerce projects. The measures are essential to monitor... View Details
Keywords: by Marc J. Epstein
- 06 Jun 2005
- Research & Ideas
Microsoft vs. Open Source: Who Will Win?
superior product, adding to the probability of success. However, OSS has disadvantages too. Most importantly, it comes from behind in terms of market share (installed base). Because the value of an operating system depends critically on... View Details
- 14 Mar 2017
- First Look
First Look at New Research, March 14
short rates works through the expectations hypothesis, while forward guidance on QE works through expected future bond risk premia. If a QE operation is expected to be undone in the near term, then its announcement will have a hump-shaped... View Details
Keywords: Sean Silverthorne
- April 2008
- Teaching Note
Marketing Chateau Margaux (TN)
By: John A. Deighton and Leyland Pitt
Teaching Note for [507033]. View Details
- 17 Apr 2007
- First Look
First Look: April 17, 2007
Kraiselburd and Noel Watson Abstract In this paper, we seek to use quantitative models to help appreciate the behavioral processes associated with successful cross-functional and cross-firm alignment in supply/demand planning. We model the interaction between a View Details
Keywords: Martha Lagace
- 04 Jan 2012
- First Look
First Look: January 4
tribes and U.S. states often find themselves at the bargaining table, often negotiating "compacts" to govern gaming operations on tribal lands. The operational success of the Pequot gaming View Details
Keywords: Carmen Nobel
- 20 Apr 2016
- Research & Ideas
When CEOs Become Activists
business community was swift and dramatic. Deutsche Bank froze the creation of 250 jobs in Cary. More than 100 business leaders, many from well-known companies, signed a letter to Gov. McCrory opposing the new state law. PayPal cancelled plans to create 400 jobs in a... View Details
- 22 Mar 2010
- Research & Ideas
One Strategy: Aligning Planning and Execution
deep culture of direct sales to corporate customers, the company was slow to take advantage of a rapidly emerging consumer market—at least until founder Michael Dell returned to shake things up. "Our past is littered with firms that... View Details