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Show Results For
- All HBS Web
(1,813)
- People (1)
- News (290)
- Research (1,282)
- Events (18)
- Multimedia (9)
- Faculty Publications (666)
- 24 Jul 2000
- Research & Ideas
Global Brands: Connecting With Consumers Across Boundaries
The panelists found themselves in separate camps when the discussion turned to the reality of the truly global brand. Wagner, who headed Estée Lauder International for twelve years, noted that while her company's seventeen products take into account regional View Details
Keywords: by James E. Aisner
- Profile
Doba Parushev
Most people prefer to embrace security; Doba Parushev tends to run from it. "My life interests tend to go in two- to four-year stretches," he says. As a ten-year-old in Bulgaria, he competed nationally in math contests. But by... View Details
Keywords: Consulting
- 15 Nov 2016
- News
Classroom Lessons Put Into Practice Abroad
and implement our idea for a kids’ menu,” says Jiang. “But we discovered that the consumer preferences and concepts of a bakery were completely different in Brazil. It challenged us to understand the customers’ mind-sets,” explains... View Details
- 01 Apr 1998
- News
Sparking Internet Commerce
businesses and organizations to provide users with a highly personalized selection of goods, services, and information." Employing passwords and aliases to ensure anonymity, individual users supply personal preference and choice... View Details
Keywords: Garry Emmons
- 02 Nov 2010
- News
Commanding Officers
Current and former students, such as Donovan Campbell (MBA 2007) have served with distinction in Iraq and Afghanistan, and the Armed Forces Alumni Association is one of the most active student clubs on campus. (One current HBS student, who View Details
- 27 Jul 2010
- First Look
First Look: July 27
profit implications for the entrant of inventing a new business model and for the incumbent of responding with business model reconfigurations could be substantial. In particular, the value of business model innovation may be so substantial that the incumbent may... View Details
Keywords: Martha Lagace
- 07 Dec 2015
- Research & Ideas
The Rise of Personalized Entrepreneurial Finance and Other VC Trends
individuals who (with a few exceptions, like the Donald Trumps of the world) prefer to fly under the radar, even while investing significant amounts of their own capital in various startups. So it’s been hard to study them, and the work... View Details
- 18 Apr 2005
- Research & Ideas
Prosper with Multi-Channel Retailing
privacy of their homes. "There's a lot of customers—male and female—who would prefer not to go to the store," she said. And, of course, "Availability is 24/7; it's always there and you can shop any time." Vobejda said... View Details
- 10 Jan 2020
- Blog Post
Know Your Audience - Recruiting HBS Students for Retail
recruiting does not always have to include an in person or on campus element. Renee has found that many of the companies she works with prefer to post a position instead of holding events and then they speak with students individually.... View Details
Keywords: Consumer Products / Retail
- Blog
How the Pandemic Changed Case Development in Latin America
often helped to cement valuable relationships with case protagonists. "These executives have become our friends and are often happy to attend HBS admissions or alumni events. They want to help HBS," explained Cal. That said, the team would View Details
- Web
Field Course: Field Y: Projects in Business Management - Course Catalog
we reach the enrollment limit, preference will be given to students who took Field X. Fall 2021 Field X video link NOTE: This course has many characteristics of an Independent Project. Field Y counts toward the maximum number of IP... View Details
- 01 Sep 2020
- News
Giving Amazon the Boot
since people preferred Amazon’s free two-day shipping. Occasionally, scammers would return cheaper, used boots in Ranch Road boxes for a full refund, and Ford was anxious that an unwitting customer would wind up with the wrong product and... View Details
- 07 Aug 2019
- News
“The Star of the North”
generation of family. “That’s often the preferred method,” says founder and CEO Rick Bauerly (MBA 1996). But when that’s not possible, then we want to be the next-best alternative, which is a group of family businesses with similar... View Details
Keywords: Maureen Harmon
- 19 Jul 2016
- First Look
July 19, 2016
I. Norton Abstract—While many experiments have explored risk preferences for money, few have systematically assessed risk preferences for everyday experiences. We propose a conceptual model and provide... View Details
Keywords: Sean Silverthorne
- Web
Judging | New Venture Competition
address and can be sustained for a period of time consistent with achieving the desired social impact. (If growing the organization is not the preferred strategy, the program is transferable and replicable.) Concept (35% of score)... View Details
- 20 Sep 2021
- Research & Ideas
How Much Is Freedom Worth? For Gig Workers, a Lot.
average driver out of their preferred shift is as bad as cutting their weekly earnings by more than 5 percent. For the California drivers that we study, the ability to start or stop working at any moment and the flexibility to change... View Details
- 18 Oct 2021
- Blog Post
How Much is Freedom Worth? For Gig Workers, a Lot.
average driver out of their preferred shift is as bad as cutting their weekly earnings by more than 5 percent. For the California drivers that we study, the ability to start or stop working at any moment and the flexibility to change... View Details
Keywords: Consumer Products
- Web
Password Managers | Information Technology
Password Managers Harvard University’s Password Manager Offering Harvard University has selected 1Password as the preferred password manager for use at the University. Information about getting started with 1Password can be found on the... View Details
- 01 Dec 2014
- News
Faculty Q&A: The New Brand Manager: You
consumers upfront to avoid making bad decisions that incite criticism. I prefer a more collaborative, co-creative approach with consumers—understanding how they are likely to respond to key branding changes before they are made, rather... View Details
Keywords: April White
- 01 Jul 2014
- First Look
First Look: July 1
marketplace-mode) or by the intermediary (the reseller-mode). Whether the marketplace- or the reseller-mode is preferred depends on whether independent suppliers or the intermediary have more important information relevant to the optimal... View Details
Keywords: Carmen Nobel