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- All HBS Web
(2,663)
- People (3)
- News (586)
- Research (1,540)
- Events (20)
- Multimedia (5)
- Faculty Publications (585)
- 05 Jun 2019
- Blog Post
Exploring the Beauty Industry through an Independent Project
respondents, respectively. This was consistent with findings that, among information sources, third-party product reviews are most trusted and company advertisements are least trusted. I learned that beauty... View Details
- Web
Impact of the New Medium - Edwin H. Land & Polaroid | Harvard Business School
Competitiveness Recruit Alumni Recruiting MBA Recruiting Recruiting Resources Alumni Bulletin Baker Library | Bloomberg Center Business History Review Harvard Business Publishing Harvard Business Review HBS... View Details
- 2015
- Book
Strong Brands, Strong Relationships
By: Susan Fournier, Michael Breazeale and Jill Avery
From the editorial team of the ground-breaking Consumer-Brand Relationships: Theory and Practice comes this new volume. Strong Brands, Strong Relationships is a collection of innovative research and management insights that build upon the foundations of... View Details
Keywords: Brand Building; Brand Management; CRM; Marketing; Brands and Branding; Marketing Communications; Advertising; Customer Relationship Management; Customer Focus and Relationships; Consumer Products Industry; Consumer Products Industry; Consumer Products Industry
Fournier, Susan, Michael Breazeale and Jill Avery, eds. Strong Brands, Strong Relationships. Abingdon, UK: Routledge, 2015.
- 22 Mar 2011
- First Look
First Look: March 22
BernsteinHarvard Business School Case 611-012 The case was prepared to be used as part of a process review in the first year Technology and Operations Management course at HBS. It offers students an opportunity to discuss the context of a... View Details
Keywords: Sean Silverthorne
- 10 Feb 2015
- First Look
First Look: February 10
the economy to organize production and innovation. We study individual contestant-level data from 2,796 contestants in 774 software algorithm design contests with random assignment. Precisely conforming to theory predictions, the... View Details
Keywords: Sean Silverthorne
- Web
Career Re-Entry & Flexible Work - Alumni
your online profiles, so that your public persona reflects your personal experiences. Keeping your resume current allows you to remain relevant, regardless of where you are in your life and career path. Returning to Work If you’re coming... View Details
- 07 Sep 2011
- First Look
First Look: Sept. 7
Leonard, and Lynn S. Paine Publication:Harvard Business Review 89, no. 9 (September 2011) Abstract Market capitalism, a system that has proven to be a remarkable engine of wealth creation, is poised for a breakdown. That sounds dire, and... View Details
Keywords: Sean Silverthorne
- Web
HBS - Financials | Supplemental Financial Information
Publishing 27% Endowment Distribution & Current 18% Executive Education Tuition 14% MBA Tuition & Fees 8% HBS Online 2% Housing, Rents, & Other MBA Tuition and Fees Student tuition and fee revenue from the MBA program increased 21 percent... View Details
- Web
Strategy & IT - Institute For Strategy And Competitiveness
Competition by Michael E. Porter and James E. Heppelmann Harvard Business Review , November 2014 We stand at the brink of a new era of competition. Smart connect products are forcing companies to rethink... View Details
- 08 Sep 2014
- Research & Ideas
The Strategic Way To Hire a Sales Team
Recruitment and selection are now more important for various reasons. Due to the data and analytical tasks facing many sales forces, productivity ramp-up times have increased. Each hire then represents a bigger sunk cost for a longer... View Details
Keywords: by Carmen Nobel
- 01 Jun 2023
- News
Pet Project
Illustration by Shane Cluskey Like pet owners everywhere, Katie Spies (MBA 2019) would do anything for her dog. In 2014, when her Italian greyhound, George, started experiencing seizures and other health problems that didn’t respond to medications, the vet recommended... View Details
- 01 Jun 2023
- News
Buy Big, Sell Small
If you live in a rural village or small city in India and run low on toothpaste, rice, or cooking oil, you’ll likely visit your local kirana, the equivalent of a US neighborhood variety store and a mainstay of the country’s $932 billion retail economy. The shops are... View Details
- 09 Mar 2003
- Research & Ideas
Six Keys to Building New Markets by Unleashing Disruptive Innovation
can't seem to get innovation right. When companies keep improving their existing products and services to meet their best customers' needs, they eventually run into the "innovator's dilemma." By doing everything right, they... View Details
- 08 Oct 2013
- First Look
First Look: October 8
level data set of 29 countries between 1985 and 2000, we find that the growth effects of FDI increase when we account for the quality of FDI. August 2013 Harvard Business Review Consulting on the Cusp of Disruption By: Christensen,... View Details
Keywords: Sean Silverthorne
- 01 Sep 2021
- Op-Ed
How Women Can Learn from Even Biased Feedback
that may be unhelpful and detrimental to their careers. In the meantime, here are three ideas every woman can implement. Focus on learning In an interview, Bozoma Saint John, Netflix’s chief marketing officer, told me that she had never received a positive View Details
Keywords: by Francesca Gino
- 10 Sep 2013
- First Look
First Look: September 10
studied the corporate headquarters (CHQ)-the multidivisional firm's central organizational unit. The purpose of this article is to review the diverse and fragmented literature on the CHQ and to identify the variables of interest, the... View Details
Keywords: Sean Silverthorne
- Web
Understanding Health Systems, Payors, and Regulation - Health Care
products and pricing on the public health insurance exchanges, and co-payment coupons for prescription drugs. Featured Research 15 Nov 2016 Harvard Business Review Health Care Needs Real Competition By:... View Details
- Web
Terms of Use - Alumni
outlined below. Before using the services, Alumni are encouraged to review this page, the HBS Privacy Notice , and the Alumni Website Full Terms of Use (pdf) . HBS Alumni also have access to the Harvard Alumni View Details
- 02 Jun 2010
- First Look
First Look: June 2
and Dan Ariely Publication:Psychological Science 21 (2010) Abstract Although people buy counterfeit products to signal positive traits, we show that wearing counterfeit products makes individuals feel less... View Details
Keywords: Martha Lagace
- 12 Oct 2022
- Research & Ideas
When Design Enables Discrimination: Learning from Anti-Asian Bias on Airbnb
and 334,906 reviews in New York City, one of Airbnb’s major markets. Using reviews as a proxy for bookings, the researchers tracked reviews for the year before and the year... View Details