Publications

23 Mar 2010
News

Inside the World of Sir Martin Sorrell

Keywords: Miscellaneous Manufacturing; Miscellaneous Manufacturing; Miscellaneous Manufacturing; Miscellaneous Manufacturing

07 Sep 2017
Blog Post

How One Organization Increased Their Internship Yield

it has improved the way it communicates with prospective interns. “We recognize, understand and respect student privacy and how inundated they are with classes and the whole recruiting process,” says Todd Stout, Manager, Global Talent Sourcing View Details

Keywords: Manufacturing

21 Jul 2009
First Look

First Look: July 21

http://hbsp.harvard.edu/b01/en/common/item_detail.jhtml?id=809163 Arcor: Global Strategy and Local Turbulence (Abridged) Harvard Business School Case 710-407 Argentine confectionery manufacturer, Arcor Group, seeks to implement an... View Details

Keywords: Martha Lagace

September 2023 (Revised January 2024)
Case

RightHand Robotics: Choosing the First Market

By: Thomas R. Eisenmann and Stacy Straaberg

In early 2015, RightHand Robotics’s (RHR) leadership faced a set of decisions in commercializing the startup’s robotic picking solution. RHR’s central product was the RightPick integrated robotic picking system which featured a robotic arm, a three-fingered robotic... View Details

Keywords: Business Startups; Market Entry and Exit; Product; Research and Development; Business Strategy; Commercialization; Information Infrastructure; Technological Innovation; Manufacturing Industry; Manufacturing Industry; United States; Massachusetts

July 1990 (Revised October 1997)
Case

Siemens Electric Motor Works (A) (Abridged)

By: Robert S. Kaplan

Explores how a cost system can help support a firm's decision to change strategies. In the process, the students are introduced to a simple activity-based cost system. Siemens Electric Motor Works found itself facing an increasingly competitive environment and so made... View Details

Keywords: Activity Based Costing and Management; Cost Accounting; Cost; Adoption; Cost vs Benefits; Management Analysis, Tools, and Techniques; Production; Business Strategy; Manufacturing Industry; Manufacturing Industry

03 May 2004
Research & Ideas

Business History around the World

and Spain, on many Latin American countries, especially Argentina, Colombia, and Mexico, and on Chinese-speaking communities. Much of the best research is only available in local languages. Business historians have also widened their research agendas. Understanding the... View Details

Keywords: by Cynthia Churchwell

23 Jul 2021
Blog Post

Trends in Consumer Products

ahead of the previous year! During the pandemic, 5.7 million new homes bought the Betty Crocker brand, which was the highest penetration growth across all General Mills brands. That kind of consumer demand required radical action. We quickly engaged with several new... View Details

December 2010 (Revised September 2011)
Case

Kanebo Ltd. (A)

By: David F. Hawkins, Suraj Srinivasan, Akiko Kanno and Lizzie Gomez

Speculation as to how Japanese companies might implement IFRS with particular emphasis on consolidation accounting. View Details

Keywords: History; Business Conglomerates; Misleading and Fraudulent Advertising; Consolidation; Financial Statements; International Finance; International Accounting; Standards; Goodwill Accounting; Manufacturing Industry; Japan

Web

Research Links | Baker Library | Bloomberg Center | Harvard Business School

Photographs, ca. 1940 – 1960 From 1940 to 1960, U.S. Steel commissioned photographers to document their plants in more than forty locations across America for public relations purposes. Approximately 1,200 photographs in the collection illustrate raw materials, steel... View Details

June 2023
Supplement

Graphic Packaging: Project Cowboy (D)

By: Benjamin C. Esty, Scott Mayfield and Philipp Chvanov

Analyzes the company's decision on Project Cowboy following the events described in the C Case View Details

Keywords: Capital Budgeting; Growth Management; Demand and Consumers; Duopoly and Oligopoly; Competitive Strategy; Competitive Advantage; Expansion; Value Creation; Supply and Industry; Manufacturing Industry; Manufacturing Industry; United States; North America

May 1998 (Revised October 1998)
Case

Komatsu and Dresser: Putting Two Plus Two Together

By: Ashish Nanda

In 1987, Komatsu Ltd., looking to expand its presence in the U.S. earth-moving equipment (EME) industry, enters into a 50-50 joint venture with Dresser. The management of the Komatsu Dresser joint venture faces difficulty in bringing the two halves together. The rift... View Details

Keywords: Integration; Machinery and Machining; Restructuring; Joint Ventures; Cross-Cultural and Cross-Border Issues; Manufacturing Industry; Manufacturing Industry; Japan; United States

Web

Bringing the Next Pandemic Vaccine to Your Doorstep with MIMIX - Blog: Health Supplement

at retail or mail-order pharmacies. The difficulty of access for the general population of all age groups is greatly reduced. There is no delayed rollout, healthy people are not forced to congregate at mass vaccination sites or wait weeks for an appointment. Vaxess’... View Details

June 2023
Teaching Note

Graphic Packaging: Project Cowboy (A, B, C, & D)

By: Benjamin C. Esty and Scott Mayfield

Teaching Note for HBS Case Nos. 223-009, 223-066, 223-068, and 223-086. View Details

Keywords: Capital Budgeting; Growth Management; Demand and Consumers; Duopoly and Oligopoly; Competitive Strategy; Competitive Advantage; Expansion; Value Creation; Supply and Industry; Pulp and Paper Industry; Manufacturing Industry; United States; North America

February 2023 (Revised June 2023)
Supplement

Graphic Packaging: Project Cowboy (B)

By: Benjamin C. Esty and E. Scott Mayfield

Analyzes the company’s decision on Project Cowboy following the events described in the A Case. View Details

Keywords: Capital Budgeting; Growth Management; Demand and Consumers; Duopoly and Oligopoly; Competitive Strategy; Competitive Advantage; Expansion; Value Creation; Supply and Industry; Manufacturing Industry; Manufacturing Industry; United States; North America

February 2023 (Revised March 2025)
Case

Graphic Packaging: Project Cowboy (A)

By: Benjamin C. Esty and E. Scott Mayfield

In July 2019, Graphic Packaging CEO Michael Doss was proposing a $600 million investment in a new machine to produce coated recycled board (CRB), a type of paper packaging used for consumer products (cups, cereal boxes, beverage boxes, etc.) that utilized recycled... View Details

Keywords: Capital Budgeting; Growth Management; Demand and Consumers; Duopoly and Oligopoly; Competitive Strategy; Competitive Advantage; Expansion; Value Creation; Supply and Industry; Pulp and Paper Industry; Manufacturing Industry; United States; North America

23 Sep 2011
News

Guiding Harley-Davidson

Keywords: motorcycles; Transportation Equipment Manufacturing; Transportation Equipment Manufacturing; Transportation Equipment Manufacturing; Transportation Equipment Manufacturing

July 2005
Teaching Note

Globalizing Consumer Durables: Singer Sewing Machine before 1914 (TN)

By: Geoffrey G. Jones

Teaching Note to (9-804-001). View Details

Keywords: Global Strategy; Multinational Firms and Management; Factories, Labs, and Plants; Investment; Sales; Entrepreneurship; Success; Production; Marketing; Manufacturing Industry; United States; Russia; Scotland