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  • 10 Sep 2007
  • Research & Ideas

High Note: Managing the Medici String Quartet

weekend he smoked wherever and whenever he wanted." During the course, we put together a panel called Stewards versus Creators. Managers often have steward mentalities. They try to be responsible in their expenditure of funds, trying not to invest a dollar if it... View Details
Keywords: by Martha Lagace; Music
  • January 2024
  • Case

ECOALF: Fashion for the Future

By: Elizabeth A. Keenan, Diego Aparicio, Carlota Moniz and María José Satrústegui
ECOALF, a Spanish fashion brand and sustainability pioneer, aimed to tackle the industry's challenges of excessive consumption and production. The brand's mission was to create timeless apparel exclusively from recycled and eco-responsible materials, matching the... View Details
Keywords: Business Growth and Maturation; Business Model; Decisions; Business Earnings; Profit; Growth and Development Strategy; Communication Intention and Meaning; Values and Beliefs; Mission and Purpose; Competition; Climate Change; Environmental Sustainability; Social Marketing; Marketing Channels; E-commerce; Corporate Social Responsibility and Impact; Fashion Industry; Spain; Germany; Italy; Europe; United States
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Keenan, Elizabeth A., Diego Aparicio, Carlota Moniz, and María José Satrústegui. "ECOALF: Fashion for the Future." Harvard Business School Case 524-057, January 2024.
  • 08 Dec 2015
  • Research & Ideas

You Won't Make It If You Fake It

and venture capitalist Marc Andreessen. That’s what I learned to do as the 27-year-old general manager of Litton Industries’ microwave oven division. I recruited an experienced team of appliance industry veterans, including the marketing and sales head who was twice my... View Details
Keywords: by Bill George
  • 21 Jul 2014
  • Research & Ideas

Is a Gap in Small-Business Credit Holding Back the American Economy?

access to public institutional debt and equity capital markets and the uncertainty of small business profits makes retained earnings a necessarily less stable source of capital. About 48 percent of business owners report a major bank as... View Details
Keywords: by Karen Mills; Manufacturing
  • 04 Feb 2008
  • Research & Ideas

Putting Entrepreneurship in the Social Sector

more students in the United States and other countries are seeking to earn their MBAs with an eye toward building careers in this field. Even students who plan to go into the business sector upon graduation are increasingly aware that... View Details
Keywords: by Sean Silverthorne
  • 17 Jul 2012
  • First Look

First Look: July 17

case:http://hbr.org/search/812128-PDF-ENG Chapman International Inc. David F. HawkinsHarvard Business School Case 112-098 Management must make some accounting policy decisions to reach first-quarter earnings consensus. Purchase this... View Details
Keywords: Sean Silverthorne
  • 13 Oct 2015
  • First Look

October 13, 2015

contribution is tax-deductible in the contribution year, but both principal and investment earnings are taxed upon withdrawal. Using administrative data from 11 companies that added a Roth contribution option to their existing 401(k) plan... View Details
  • 29 Apr 2014
  • First Look

First Look: April 29

CEO at J.C. Penney. Purchase this case: http://hbr.org/product/ron-johnson-retail-at-target-apple-and-j-c-penney/an/513103-PDF-ENG Harvard Business School Case 514-085 J.C. Penney's 'Fair and Square' Strategy (B): Out with the New, In with the Old In his August 2012... View Details
Keywords: Sean Silverthorne
  • 21 Aug 2012
  • Research & Ideas

How to Sink a Startup

Wasserman realized that he wanted to learn more about the dilemmas inherent in launching ventures. He returned to HBS, first to earn a PhD (in 2002) and then as a professor, dedicating his research to the pitfalls of founding and how to... View Details
Keywords: by Garry Emmons
  • 14 Mar 2017
  • First Look

First Look at New Research, March 14

crash; (3) attributes of the price run-up, including volatility, turnover, issuance, and the price path of the run-up, can all help forecast an eventual crash and future returns; and (4) some of these characteristics can help investors View Details
Keywords: Sean Silverthorne
  • 18 May 2015
  • Research & Ideas

Advertisers Get Serious About Playing With Their Brands

play together. For example, PepsiCo invited the public to propose new Lay's potato chip flavors, offering $1 million to the person whose flavor earned the most votes on the Lay's website. While many people offered real flavor suggestions,... View Details
Keywords: by Dina Gerdeman; Advertising
  • 28 May 2013
  • Research & Ideas

Can LEGO Snap Together a Future in Asia?

colossal tumble. A recapitalization of the company led to a fairy-tale rebound as the group returned to selling its core building sets. LEGO earned $1.0 billion as sales approached $3.5 billion in 2011, and in 2012, it overtook Hasbro as... View Details
Keywords: by Kim Girard; Entertainment & Recreation
  • 03 Jun 2008
  • First Look

First Look: June 3, 2008

marketplace render such efforts and their impacts transient at best? Do firms, in fact, frequently or at least sometimes behave this way, reducing their earnings by voluntarily engaging in environmental stewardship? And finally, should... View Details
Keywords: Martha Lagace
  • 13 Oct 2011
  • Lessons from the Classroom

Building a Business in the Context of a Life

Devil Wears Prada, who is ambitious and gets sucked into a cutthroat job that starts to change her for the worse. "This kind of thing happens. You take a job because you want to pay back student loans and earn some management exposure,... View Details
Keywords: by Dina Gerdeman; Education
  • 16 Aug 2010
  • Lessons from the Classroom

HBS Introduces Marketing Analysis Tools for Managers

financial projections for the firm. Profitability analysis begins with calculating the revenue the firm will generate from sales of its products. Then, an analysis of variable and fixed costs is undertaken. Finally, these numbers are used to calculate the profit or... View Details
Keywords: by Sarah Jane Gilbert
  • 27 Jun 2024
  • Research & Ideas

Gen AI Marketing: How Some 'Gibberish' Code Can Give Products an Edge

In about 40 percent of the experiments, the targeted products ranked higher due to the addition of the optimized text. In some of the searches, the targeted products earned the top ranking. For 60 percent of the evaluations, there was no... View Details
Keywords: by Ben Rand; Technology
  • 01 Feb 2011
  • First Look

First Look: Feb. 1

he can advance a plan to earn revenue from carbon credits allocated under the Kyoto Protocol to China for use of Arcadia's rice, since reduced nitrogen fertilizer use will lower greenhouse gas emissions. The case provides context on the... View Details
  • 15 Oct 2008
  • First Look

First Look: October 15, 2008

sales, earnings before interest, taxes, depreciation and amortization (EBITDA), and other metrics. In particular, we find that IT-intensive industries account for most of this increase in turbulence, especially after 1995. In addition, we... View Details
Keywords: Martha Lagace
  • 24 Feb 2014
  • Research & Ideas

Uncovering Racial Discrimination in the ‘Sharing Economy’

Tower). Even controlling for factors including perceived quality and location, the researchers found that listings with nonblack hosts earned roughly 12 percent more than those with black hosts for apartments with similar ratings and... View Details
Keywords: by Carmen Nobel; Construction; Real Estate; Advertising
  • 14 Oct 2013
  • Research & Ideas

Blockbuster! Why Star Power Works

In Blockbusters, I describe that markets for creative talent are highly concentrated, and that the top actors, musicians, authors, athletes, and other creatives can earn huge amounts of money. Content producers can see great advantages... View Details
Keywords: by Sean Silverthorne; Entertainment & Recreation
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