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  • All HBS Web  (2,143)
    • News  (376)
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  • 13 Jun 2005
  • Research & Ideas

Rescuing Products with Stealth Positioning

difference between stealth positioning and deceit. The difference is both ethical and economic. When used thoughtfully, stealth positioning is a legitimate way to diffuse prejudice about a product or company, encourage acceptance, and deliver View Details
Keywords: by Youngme Moon
  • 10 Dec 2012
  • Research & Ideas

Why We Blab Our Intimate Secrets on Facebook

know how to value their own information," John says. "Because of this uncertainty about what the value of privacy is, people don't know when to value their information or how... View Details
Keywords: by Carmen Nobel
  • 01 Oct 2013
  • First Look

First Look: October 1

often cited as a success story of public disclosure. Hygiene grades influence customer decisions and serve as an accountability system for restaurants. However, cities (which are responsible for inspections) have limited resources to... View Details
Keywords: Sean Silverthorne
  • 17 Jul 2012
  • First Look

First Look: July 17

Business School Case 912-408 The case depicts a mission and values driven firm, how it was turned around, and its unique strategy of enabling others to succeed. Purchase this case:http://hbr.org/search/912408-PDF-ENG The Agnellis and... View Details
Keywords: Sean Silverthorne
  • 26 Sep 2017
  • First Look

First Look at New Research and Ideas, September 26, 2017

exported into global value chains. During the Great Reversal, the main challenges faced by MNEs were political. Firms needed to build political contacts with assertive host governments and attempt to strengthen their local identities,... View Details
Keywords: Sean Silverthorne
  • 20 Mar 2012
  • First Look

First Look: March 20

personal and professional network across three continents. The case considers the steps he has taken to build and cultivate a network that creates value for himself and others. Purchase this... View Details
Keywords: Sean Silverthorne
  • 10 Nov 2014
  • HBS Case

How Restaurants in Lima and Copenhagen Became Best in the World

something” Khaire: In the literature it is called a "blending strategy." The idea is there are multiple worlds in our society, and people are judged differently in each world. Take any individual and she behaves differently and has different View Details
Keywords: by Michael Blanding; Food & Beverage
  • 08 Jan 2007
  • Research & Ideas

Who Rises to Power in American Business?

company to serve an affinity constituency was often the only choice for success in business. Q: How has that situation changed today? Do paths to power mirror trends and values in society at large? A: There are still inside and outside... View Details
Keywords: by Sean Silverthorne
  • 28 Jan 2002
  • Research & Ideas

Read All About It! Newspapers Lose Web War

different markets with different customers and employ different business models than those traditionally successful in the established organization, they are typically undervalued by that organization. Managers refuse to provide the... View Details
Keywords: by Sean Silverthorne; Entertainment & Recreation; Information; Publishing
  • 19 Sep 2012
  • Research & Ideas

Funding Innovation: Is Your Firm Doing it Wrong?

progressed and firms saw less and less return on investment, the value of these labs grew murkier. Read a book excerpt "This was a slow-moving train wreck," Lerner says. "There was a sense that the key innovations developed... View Details
Keywords: by Carmen Nobel
  • 13 Dec 2011
  • First Look

First Look: Dec. 13

whether, when, and for which type of customer the introduction of a new channel helps and hurts sales in existing channels. Our framework separates short- and long-run effects by analyzing underlying channel capabilities. It suggests that... View Details
Keywords: Sean Silverthorne
  • 03 May 2021
  • What Do You Think?

Where Does CEO Activism Go From Here?

or product doing what is, on balance, good for the business? Will their identification with an issue attract more customers than it drives away? Will it attract the kind of employee who shares the values... View Details
Keywords: by James Heskett
  • 16 Sep 2014
  • First Look

First Look: September 16

innovation performance such as firm productivity and profitability, (d) mergers, and (e) divestments as providing context or "shocks" to an activity system and their value as an empirical source of exogenous variation.... View Details
Keywords: Sean Silverthorne
  • 21 Jun 2010
  • Research & Ideas

Strategy and Execution for Emerging Markets

firms should create value wherever they are. But when we ask what kind of value and for whom, who are the relevant stakeholders, how is work actually going to be implemented on the ground, there are... View Details
Keywords: by Martha Lagace
  • 05 Apr 2016
  • First Look

April 5, 2016

on self-affirmation theory, we propose that pre-team relational self-affirmation can prepare individuals to contribute to team creative performance more effectively. We theorize that relationally affirming one's self-views increases general feelings of being socially... View Details
Keywords: Sean Silverthlorne
  • 02 May 2008
  • What Do You Think?

What is the Future of State Capitalism?

state-owned sovereign funds, led by Abu Dhabi and fueled mostly by oil revenues and trade surpluses, now total more than the value of the world's hedge funds and will grow by six times over just in the next seven years? Or that states... View Details
Keywords: by Jim Heskett
  • January 2023
  • Case

Natura: Weathering the Pandemic at Brazil's Cosmetic Giant

By: Brian Trelstad, Pedro Levindo and Carla Larangeira
Brazil's Natura, a multi-brand cosmetics group, has taken several measures to safeguard the livelihoods of its thousands of employees and millions of sales representatives during the COVID-19 health and economic crisis. The company has also made strides in its efforts... View Details
Keywords: COVID-19 Pandemic; ESG Reporting; Acquisition; Customer Focus and Relationships; Decision Making; Social Entrepreneurship; Environmental Sustainability; Environmental Management; Climate Change; Ethics; Moral Sensibility; Values and Beliefs; Global Strategy; Corporate Governance; Health Pandemics; Human Resources; Human Capital; Crisis Management; Growth and Development Strategy; Marketing; Distribution Channels; Supply Chain; Corporate Social Responsibility and Impact; Mission and Purpose; Organizational Culture; Customer Ownership; Relationships; Business and Community Relations; Business and Stakeholder Relations; Networks; Partners and Partnerships; Science-Based Business; Reputation; Human Needs; Social Issues; Strategy; Equality and Inequality; Beauty and Cosmetics Industry; Brazil; Latin America
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Trelstad, Brian, Pedro Levindo, and Carla Larangeira. "Natura: Weathering the Pandemic at Brazil's Cosmetic Giant." Harvard Business School Case 323-065, January 2023.
  • 11 Apr 2017
  • First Look

First Look at New Research, April 11

represented the fair value of Dell. In addition, if Rogers concluded the merger price did not represent fair value, should T. Rowe simply sell its shares, or was it in the best interests of T. Rowe’s fund and other investors to oppose the... View Details
  • 12 Jul 2006
  • Research & Ideas

Competition the Cure for Healthcare

the wrong things and doesn't create value for the consumer. In this Q&A, Porter discusses his research.Roger Thompson: What went wrong with the American model? On paper it looks ideal. It's private, it's competitive, yet it doesn't... View Details
Keywords: by Roger Thompson; Health
  • 20 Oct 2015
  • First Look

October 20, 2015

international institutions, a bank and a museum, adds value to both in terms of interaction with customers and breadth of audiences. The paper further points to key aspects of resource integration in a... View Details
Keywords: Sean Silverthorne
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