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  • 29 Nov 2017
  • Research & Ideas

How to Succeed in Business (According to a 15th Century Trade Merchant)

culture of Renaissance Italy and its emphasis on cultivating the whole person. “It wasn’t just about pursuing a noble ideal, either,” Roscini adds, “if you followed this path, you would be more successful.” With that said, the art of... View Details
Keywords: by Julia Hanna
  • 2010
  • Book

Unilever'i Yenilemek: Dönüşüm ve Gelenek [Renewing Unilever: Transformation and Tradition]

By: Geoffrey Jones
Unilever's brands can now be found in one out of every two households in the world. This arresting and impressive fact shows the scope and scale of this unique global corporation. Geoffrey Jones, a leading business historian from the Harvard Business School, takes us... View Details
Keywords: Business History; Business Growth and Maturation; Multinational Firms and Management; Corporate Strategy; Organizational Culture; Globalization; Brands and Branding; Consumer Products Industry
Related
  • Profile

Bridgette Slater

adventure. Also, over the course of my years in consulting, I developed a concrete vision of the work I wanted to pursue – something along the lines of ethical sourcing of agricultural products, namely chocolate, coffee, and tea – and... View Details
  • Profile

Ethan Li

"There's always something unexpected that happens that can be very valuable. When I'm rewarded for taking risk, I want to take more risk. Ethan’s work at Alibaba "involved a lot of work between... View Details
Keywords: Financial Services; Manufacturing/Energy
  • Profile

Sergio Velasquez-Terjesen

would go into biotech and genetics," he says of his initial ambitions. But after two years as a lab assistant at Louisiana State University, he found that, although the science was "fascinating," the work was "lonely,... View Details
Keywords: Manufacturing/Energy; Consulting
  • 01 Dec 2015
  • Blog Post

What is the HBS FIELD Program?

realized how different brand perceptions could be across various cultures and countries. Through multiple customer interactions, we synthesized our findings to develop real short term and long-term strategies for the company to pursue. My... View Details
  • 01 Feb 2021
  • What Do You Think?

Has the New Economy Finally Arrived?

worked out. It may have contributed to the thinking behind the “dot-com bubble,” which was characterized by a wave of IPOs for organizations built around the information economy, ballooning stock options, and new attitudes toward company... View Details
Keywords: by James Heskett
  • 31 Jan 2012
  • First Look

First Look: Jan. 31

union's members. Over the past 17 years, she has worked to create a culture of innovative thinking and member-oriented service. Horowitz sees a more active role in managing the health care of members as the... View Details
Keywords: Sean Silverthorne & Carmen Nobel
  • 20 Feb 2019
  • Research & Ideas

Rocket-tunity: Can Private Firms Turn a Profit in Space?

a future where millions of people are living and working in space. In order to preserve Earth, our home, for our grandchildren’s grandchildren, we must go to space to tap its unlimited resources and energy. If we can lower the cost of... View Details
Keywords: by Scott Wallask; Aerospace; Tourism; Transportation
  • Web

Disruptive Innovation Online Course | HBS Online

and align your resources, processes, and profit formula to develop an innovative culture and position your business for growth. Highlights Nypro's Dilemma Charles Schwab EMC Show Hide Details Concepts Organization Capabilities Nypro... View Details
  • 04 May 2021
  • Blog Post

Asian American Pacific Islander Heritage Month at HBS

from our respective ethnic languages. We all saw each other as one community, absorbing each other’s cultures and customs while throwing jokes at one another. When I first came to the U.S. more than a decade ago for college, it was... View Details
  • 09 Feb 2016
  • First Look

February 9, 2016

is escalating, people are getting aggressive, and no one is willing to back down. And, to top it off, you have little power or other resources to work with. This book shows how to defuse even the most potentially explosive situations and... View Details
Keywords: Sean Silverthorne
  • Web

Global Activities 2020

a Geopolitical Crossroads Professor Sophus A. Reinert worked with HBS’s Europe Research Center to develop a case exploring the influences of Serbia’s political, social, and cultural history as the country... View Details
  • 06 Jul 2020
  • Research & Ideas

The Right Way to Manage Customer Churn for Maximum Profit

most likely to leave, and target the ones at the top of the list with new offers, sales, or promotions. The problem with that, however, is that not all customers are created equal. As Gupta and Lemmens showed in an early version of their View Details
Keywords: by Michael Blanding; Retail; Service; Financial Services
  • 17 Jun 2017
  • Research & Ideas

Amazon, Whole Foods Deal a Big Win for Consumers

Source: 400tmax Editor's Note. Online retailing behemoth Amazon announced June 16 that it would acquire upscale grocery chain Whole Foods Market in a deal valued at more than $13 billion. Though the company has dabbled with the idea of a brick-and-mortar footprint in... View Details
Keywords: by Jose Alvarez and Len Schlesinger; Retail
  • 04 Dec 2012
  • First Look

First Look: December 4

severity of the coordination problem faced by users. Read the paper: https://www.hbs.edu/faculty/Pages/item.aspx?num=38648 The Costs of Ambient Cultural Disharmony: Indirect Intercultural Conflicts in Social Environment Undermine... View Details
Keywords: Carmen Nobel
  • 22 Jan 2019
  • First Look

New Research and Ideas, January 22, 2019

greater, but the average quality will be lower due to the lower expected value of marginal ideas. However, we posit that slack time such as school breaks may be qualitatively different than work time because contiguous blocks may be... View Details
Keywords: Dina Gerdeman
  • 27 Jan 2015
  • First Look

First Look: January 27

and repay CPP funds early. Collectively, the results provide new evidence on the realized consequences of the CPP for bank SEOs. The tests suggest the CPP's indirect costs of restrictions on corporate policies and actions as the most likely explanation for the results.... View Details
Keywords: Sean Silverthorne
  • 01 Aug 1998
  • News

High Honors

Baker Scholar. After spending a year at HBS as assistant to the legendary Professor Georges F. Doriot, Barford moved on to work as a financial analyst at Doriot's American Research & Development Corporation, one of the first U.S. venture... View Details
  • Research Summary

Leadership and Leadership Development: An Ontological Approach

This summarizes my research program over the last twelve years (with my co-investigators Werner Erhard, Steve Zaffron, and more recently Kari Granger) in which the objective has been to rigorously distinguish leader and leadership and to create a technology for... View Details