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  • 02 Mar 2010
  • First Look

First Look: March 2

innovation in a wide range of other industries, including pharmaceuticals and biotechnology, IT and telecommunications, defense, chemicals, and agriculture. We believe that there are valuable lessons in this research for the energy... View Details
Keywords: Martha Lagace
  • 20 Jan 2015
  • First Look

First Look: January 20

School Case 514-084 Vision 2020: Takeda and the Vaccine Business In 2014, Yasuchika Hasegawa was orchestrating the transformation of Takeda from a Japanese pharmaceutical company with a global footprint into a global company with a... View Details
Keywords: Sean Silverthorne
  • 03 Sep 2013
  • First Look

First Look: September 3

Research Center: Growing a Joint Research Venture in India Bristol Myers Squibb, a multi-national pharmaceutical company, is seeking to globalize its R&D strategy while managing costs. It has formed a joint venture with an Indian... View Details
Keywords: Sean Silverthorne
  • 01 Jul 2008
  • First Look

First Look: July 1, 2008

establish a proposed alliance with a pharmaceutical firm? Should it create a nutraceuticals business in parallel to its effort to develop anti-aging therapeutics? And, should it in-license a second drug development candidate? Purchase... View Details
Keywords: Martha Lagace
  • 01 Mar 2014
  • News

My HBS Eureka Moment

uncomfortable with the ethnic background of the proponents, who were proposing to start a pharmaceutical company in Mexico. I could never get comfortable, and missed a huge opportunity. The product was the birth control pill." The lesson... View Details
Keywords: Walter Frese; Martin V. Marshall; C. Roland Christensen; Lawrence Fouraker; Educational Services
  • 01 Feb 2001
  • News

Drilling Down

Exchange. "The role of intellectual capital is more important in this business than any other, except perhaps the pharmaceutical and computer science industries. Oil is a hugely volatile commodity that very few people want to play in, so... View Details
Keywords: Hanna, Julia; Matthew R. Simmons; Oil and Gas Extraction; Mining; Natural Gas Distribution; Utilities
  • 15 Dec 2015
  • News

The Year in Ideas 2015

classmate Hampus Hillerstrom (MBA 2007) conducted a field study at HBS on the pharmaceutical market potential of preclinical assets like his mother’s virus, Solomon had a revelation: His low-key mother, an accomplished scientist whose... View Details
Keywords: Julia Hanna, Christine Lejeune, Dan Morrell, and April White
  • July 2013 (Revised November 2021)
  • Module Note

Exploration vs. Exploitation

By: Willy Shih
This module note introduces James March's concept of exploration and exploitation, and the management challenge of balancing the allocation of resources to the two activities in the firm. The note also touches on the O'Reilly and Tushman paper on the ambidextrous... View Details
Keywords: Exploration And Exploitation; Exploitation; Research; Scientific Research; Product Commercialization; Innovation and Invention; Innovation and Management; Innovation Leadership; Innovation Strategy; Technological Innovation; Knowledge Acquisition; Growth and Development Strategy; Resource Allocation; Strategic Planning; Research and Development; Science-Based Business; Corporate Strategy; Knowledge Sharing; Pharmaceutical Industry; Pharmaceutical Industry; Pharmaceutical Industry; Pharmaceutical Industry; Pharmaceutical Industry; Pharmaceutical Industry; Pharmaceutical Industry; United States
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  • 10 Sep 2007
  • Research & Ideas

High Note: Managing the Medici String Quartet

The panel consisted of Bob Frosch, who used to head NASA and R&D for GM; Vicki Sato, who was president of Vertex Pharmaceuticals and is now on the HBS faculty; and Peter Hanke, a conductor. These people have had a lot of experience... View Details
Keywords: by Martha Lagace; Music
  • 2011
  • Article

Strategic Change and the Jazz Mindset: Exploring Practices That Enhance Dynamic Capabilities for Organizational Improvisation

By: Ethan S. Bernstein and Frank J. Barrett
How can leaders adopt a mindset that maximizes learning, remains responsive to short-term emergent opportunities, and simultaneously strengthens longer-term dynamic capabilities of the organization? This chapter explores the organizational decisions and practices... View Details
Keywords: Dynamic Capabilities; Strategic Change; Jazz; Jazz Mindset; Improvisation; Innovation; Change Management; Collaborative Innovation and Invention; Innovation and Management; Innovation Leadership; Knowledge Use and Leverage; Leading Change; Leadership Style; Leadership; Management; Management Style; Organizational Change and Adaptation; Organizational Culture; Organizations; Creativity; Strategy; Pharmaceutical Industry; Pharmaceutical Industry; Pharmaceutical Industry; Pharmaceutical Industry; Pharmaceutical Industry; Pharmaceutical Industry; Pharmaceutical Industry; Pharmaceutical Industry; Pharmaceutical Industry; Pharmaceutical Industry; Pharmaceutical Industry; Pharmaceutical Industry; Pharmaceutical Industry; Pharmaceutical Industry; Pharmaceutical Industry; Pharmaceutical Industry; Pharmaceutical Industry; Pharmaceutical Industry; Pharmaceutical Industry; Pharmaceutical Industry; United States; Japan; Taiwan; Europe; Asia
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  • 26 Jul 2010
  • Research & Ideas

Yes, You Can Raise Prices in a Downturn

have told the Wright brothers, "Don't do it: it's a bad use of capital!" Yet over the past two decades, Ryanair's ROE was often comparable to the best returns in the pharmaceutical business—a traditional example of a... View Details
Keywords: by Sean Silverthorne; Retail; Consumer Products
  • 05 May 2023
  • News

Fail Better

Organization before being recruited to Boston-based Vertex Pharmaceuticals in 2017, where she was named CEO and president in 2020. Confessing her own discomfort with failure, Kewalramani reflects on an experience earlier in her career... View Details
  • 02 Aug 2018
  • News

Can Marketing Help Halt the Heroin Epidemic?

going to take care of themselves, meaning prescriber limits are coming down, the way that doctors are prescribing is changing, CDC have got guidelines, lawsuits against these pharmaceutical companies and the distributors. All those things... View Details
  • Web

Past Issues - Alumni

Their new patient-driven drug development blueprint may just end up saving the pharmaceutical industry too. Faster, Bigger, Stronger: Supersizing the NFL The world's premier league of spectacle and sport has an ambitious plan for growth.... View Details
  • 21 May 2013
  • First Look

First Look: May 21

pharmaceutical sales teams in Belgium and sports teams in Canada. These results suggest that a minor adjustment to employee bonuses-shifting the focus from the self to others-can produce measurable benefits for employees and... View Details
Keywords: Sean Silverthorne
  • 2016
  • Book

Consumers, Corporations, and Public Health: A Case-Based Approach to Sustainable Business

By: John A. Quelch
The public health footprint associated with corporate behavior has come under increased scrutiny in the last decade, with an increased expectation that private profit not come at the expense of consumer welfare.

Consumers, Corporations, and Public... View Details
Keywords: Consumer; Corporate Culture; Public Health; Consumer Behavior; Marketing Strategy; Corporate Strategy; Health; Innovation and Invention; Innovation and Management; Supply Chain Management; Pharmaceutical Industry; Pharmaceutical Industry; Pharmaceutical Industry; Pharmaceutical Industry; Pharmaceutical Industry; Pharmaceutical Industry; Pharmaceutical Industry; Pharmaceutical Industry; Pharmaceutical Industry; Pharmaceutical Industry; Pharmaceutical Industry; Pharmaceutical Industry; Pharmaceutical Industry; Pharmaceutical Industry; Pharmaceutical Industry; Pharmaceutical Industry; Pharmaceutical Industry; Pharmaceutical Industry; Pharmaceutical Industry; Pharmaceutical Industry; Pharmaceutical Industry; Asia; Oceania; North and Central America; Middle East; Latin America; Europe
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  • 19 Jan 2023
  • News

Forged in Fire

Novartis as a boy, being in an iron lung for a year. He learned he wanted to be a great doctor and then he wanted to use those doctors' gifts to help other people with pharmaceuticals that could save lives. And he did just that. But he... View Details
  • 03 Mar 2009
  • First Look

First Look: March 3, 2009

pharmaceutical division and a diagnostic division. The company's antiviral drug Tamiflu dominates the market for prevention and treatment of seasonal influenza (flu). Tamiflu, however, could also play an important role in responding to... View Details
Keywords: Martha Lagace
  • 12 Jul 2021
  • News

Alumni Confront the COVID-19 Crisis

the availability of critical resources, and the efficacy of both pharmaceutical and non-pharmaceutical interventions. The company has created a set of free publicly available visual analytic dashboards. "The algorithms highlight the... View Details