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Publications

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  • All HBS Web  (1,293)
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    • News  (422)
    • Research  (540)
    • Events  (11)
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Show Results For

  • All HBS Web  (1,293)
    • People  (2)
    • News  (422)
    • Research  (540)
    • Events  (11)
    • Multimedia  (13)
  • Faculty Publications  (182)
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  • 14 Apr 2015
  • First Look

First Look: April 14

of people's relationships with brands and a demonstration of the important and timely implications of this evolving sub-discipline. A range of different brand relationship environments are explored in the collection, including online... View Details
Keywords: Sean Silverthorne
  • 28 Apr 2010
  • Research & Ideas

Earth Day Reflections

Below are the views that faculty shared with the HBS community on Earth Day. 1. Robert G. Eccles Senior Lecturer of Business Administration and author of One Report: Integrated Reporting for a Sustainable Strategy (This article, titled,... View Details
Keywords: by Staff
  • 16 Aug 2024
  • In Practice

Election 2024: What's at Stake for Business and the Workplace?

volunteer as poll workers. Facilitate political engagement. Look to online platforms that have simplified small contributions to political campaigns and increased the diversity of donors, as well as efforts to encourage employees and... View Details
Keywords: by Rachel Layne
  • 01 Apr 2001
  • News

Beyond the Rim: New Paths to Success in Asia

infrastructure in the world. What are the implications for their ability to leapfrog content and technical developments in this sector in the United States? Internet development in China. Online marketing and consumer behavior in South... View Details
Keywords: Alejandro Reyes and Deborah Blagg; David Lane; Educational Services
  • 11 Mar 2014
  • First Look

First Look: March 11

our sample). August 2013 Marketing Letters To Groupon or Not to Groupon: The Profitability of Deep Discounts By: Edelman, Benjamin, Sonia Jaffe, and Scott Duke Kominers Abstract—We examine the profitability and implications of online... View Details
Keywords: Sean Silverthorne
  • 01 Dec 2015
  • Research & Ideas

What to Do When Your Organization Has Dueling Missions

$3.94 billion in sales from its more than 3,000 retail stores and its online auction site. Even so, Goodwill’s core mission is to provide job training and placement to people with disabilities, criminal backgrounds, and other challenges... View Details
Keywords: by Carmen Nobel
  • 26 Jun 2000
  • Research & Ideas

What’s an Internet Business Model? Ask a Health Care Professional

information of this type that's actively used. "There are a lot of components on the Web today, but no one has really put this together in a compelling way." Moriarty also reckoned that another emerging frontier is online continuing... View Details
Keywords: by Martha Lagace; Health
  • 26 Jan 2016
  • First Look

January 26, 2016

enterprises, this account of managerial responsibility is also meant to address debates about the role and purpose of business firms. Publisher's link: https://www.hbs.edu/faculty/Pages/item.aspx?num=50371 forthcoming Revolutionizing Innovation: Users, Communities, and... View Details
Keywords: Sean Silverthorne
  • 02 Apr 2019
  • First Look

New Research and Ideas, April 2, 2019

account, we present six studies, conducted in the field and in the lab. A pre-registered field experiment indicated that diners were 21.1% more likely to buy a bowl of chicken noodle soup when a sign revealing its ingredients also included the cafeteria’s costs to make... View Details
Keywords: Dina Gerdeman
  • 08 Aug 2017
  • First Look

First Look at Research and Ideas, August 8, 2017

U.S., KP is facing an enormous potential liability from future costs of obesity and diabetes. Given low turnover in health plan membership, how should they respond to this crisis? How should they invest in the health of their covered population, their employees, and... View Details
Keywords: Sean Silverthorne
  • 07 Mar 2017
  • First Look

First Look at New Research, March 7

“steeped-in-tradition” background that Willis, hired by Wimbledon in 2012 and promoted to Head of Digital and Content in 2015, had to figure out the proper role for digital and social media at Wimbledon. The motivation behind the push into digital was one of View Details
Keywords: Sean Silverthorne
  • 01 Feb 1997
  • News

Shaping the Future of Business: Entrepreneurial Evolution at HBS

Daniel Bricklin [MBA '79] in an HBS classroom), to the extraterrestrial commerce of Orbital Sciences, to the development commitment of African Communications Group, HBS entrepreneurs, be they low-profile or household names, have... View Details
Keywords: Nancy O. Perry and Susan Young; profiles by Garry Emmons
  • 17 Jun 2014
  • First Look

First Look: June 17

Cisco Learning Network, an online platform hosted at Cisco.com. Since its launch in 2008, the Cisco Learning Network provided content to prepare networking professionals for certification exams, as well as social functionalities to let... View Details
Keywords: Sean Silverthorne
  • 27 May 2009
  • First Look

First Look: May 27, 2009

Communication in Multicultural Networks: Deficits in Inter-cultural Capability and Affect-based Trust as Barriers to New Idea Sharing in Inter-cultural Relationships Authors:Roy Y.J. Chua and Michael W. Morris Abstract Innovative... View Details
Keywords: Martha Lagace
  • 24 May 2021
  • Blog Post

Rebekah Emanuel: Host of Season 3 of the Climate Rising Podcast

change our daily routines. As a society, we have assumptions about how our systems work- transportation infrastructure, communication infrastructure, ordering groceries, heating, cooling- any of these things are just basic assumptions... View Details
  • 20 Jan 2017
  • Research & Ideas

Here’s How Businessman Trump Is Likely to Approach the Presidency

people he knows, but can he persuade Congress to act? If he’s a good communicator and good negotiator and good creator of shared value, he’ll figure out something that works for House Speaker Paul Ryan and for Senate Minority Leader Chuck... View Details
Keywords: by Christina Pazzanese
  • 21 Feb 2017
  • First Look

First Look at New Research: February 21

explores how language shapes the ways in which employees who work in global organizations communicate and negotiate linguistic and cultural differences. Bringing together 650 interviews conducted across Rakuten’s locations in Brazil,... View Details
Keywords: Carmen Nobel
  • Web

Institute Associates - Institute For Strategy And Competitiveness

with promise to leverage new technologies to disrupt primary care delivery. Prior to joining the Institute, Landman was the Chief Medical Officer for DoctorBase (acquired by Kareo), a patient engagement and mobile health communications... View Details
  • 06 Mar 2012
  • First Look

First Look: March 6

twentieth century because of communications improvements, this article shows that the challenges of managing governments and political risk grew sharply. Read the paper: http://www.people.hbs.edu/gjones/papers/Jones Lubinski Managing... View Details
Keywords: Sean Silverthorne
  • 19 Jun 2023
  • Blog Post

The Road to Impact

Offensend says. EDC partnered with US VETS to create a marketing strategy to reach out to the 19,000 female veterans in the Southern California area, through an online portal. Responding to how vets used the site over the course of... View Details
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