Publications
Publications
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- All HBS Web
(5,574)
- Faculty Publications (1,391)
- September 1997 (Revised October 1997)
- Case
Bayer AG (A)
By: John A. Quelch
Bayer's senior executives convene in Germany to consider submitting a $1 billion bid that would recover the Bayer brand name and trademark cross in North America, both of which were confiscated by the U.S. government after World War I. The group also sets out to assess... View Details
- September 1997 (Revised October 2001)
- Case
efficient market services: August 1993 (A)
By: Paul A. Gompers and Jeffrey A. Farrell
Penny Baron, vice president of efficient market services, must decide how to finance rapid expansion for a young market research company. Venture leasing is a possibility and terms are explored. View Details
- September 1997 (Revised October 1997)
- Case
Information at the World Bank: In Search of a Technology Solution (B)
By: W. Earl Sasser and Josep Valor
Acting on his vision to make the World Bank a knowledge institution, bank President Wolfensohn announces the creation of an Information and Knowledge Management Council and an Information Solutions Group, headed by a newly nominated CEO, Mohamed Muhsin. This case... View Details
- 1997
- Book
Finding Time: How Corporations, Individuals, and Families Can Benefit from New Work Practices
By: Leslie Perlow
Why do Americans work so hard? Are the long hours spent at work really necessary to increase organizational productivity? Perlow documents the work life of employees who assume that for their own success and the success of their organization they must put in extended... View Details
- August 1997 (Revised December 1997)
- Case
Harassment at Work?
By: Lynn S. Paine and Dale Coxe
Presents three scenarios involving behavior that could arguably be called sexual harassment. The first scenario is set in a medical supply company in an unnamed emerging market region. The second is set in a New York-based securities firm. The third is set in a U.S.... View Details
Keywords: Working Conditions; Organizational Culture; Problems and Challenges; Ethics; Moral Sensibility; Groups and Teams; Crime and Corruption; Attitudes; Behavior; Labor and Management Relations; Medical Devices and Supplies Industry; Financial Services Industry; New York (city, NY); United States
- July 1997 (Revised February 1998)
- Case
Aladdin Knowledge Systems
By: John A. Quelch
The founder, president, and CEO of a leading software security company has just announced the $5.1 million cash acquisition of a key competitor. As a result, his company becomes the market share leader in Europe and number two in the United States. But now, he and the... View Details
- June 1997 (Revised October 2001)
- Case
Elliot Lebowitz
By: Paul A. Gompers and Alexander Tsai
Elliot Lebowitz, president and CEO of BioTransplant, must decide on a strategy for this young biotechnology start-up. Among the issues to be resolved are focus of research and search for strategic alliance partners. View Details
- June 1997 (Revised March 2001)
- Case
Genset Initial Public Offering (A)
By: Paul A. Gompers and Jeffrey M. Anapolsky
Pascal Brandys, founder and CEO of Genset, must decide whether to take this young biotechnology company public. If so, should he do a dual offering in both France and the U.S.? The case also explores the business models in genomics research. View Details
- June 1997 (Revised September 1997)
- Case
Genset Initial Public Offering (B)
By: Paul A. Gompers and Jeffrey M. Anapolsky
Supplements the (A) case. View Details
- June 1997 (Revised May 1998)
- Case
Mobil USM&R (A1)
By: Robert S. Kaplan
First of a two-part case on the development and use of a Balanced Scorecard (BSC) at Mobil's US Marketing and Refining Division. Split from the original (A) case to give students an opportunity to suggest objectives and measures for the division's initial BSC, without... View Details
- June 1997 (Revised May 1998)
- Case
Mobil USM&R (A2)
By: Robert S. Kaplan
Second of a two-part case on the development and use of a Balanced Scorecard (BSC) at Mobil's US Marketing and Refining Division. This case describes the completed BSC, and how this was linked to the BSCs of the independent business units and the internal service... View Details
- June 1997
- Teaching Note
Innovation in Action: Product Development Projects and Action-Based Learning, Instructor's Note
By: Marco Iansiti
As a project-based course, Managing Product Development has been carefully designed so that classroom discussion and students' project team activities infuse each other: learning from course materials enhances project activities, which in turn enrich subsequent... View Details
- May 1997
- Teaching Note
Introduction and Overview: Managing Product Development, Instructor's Note
By: Marco Iansiti
The first module, comprising three cases and a team exercise, provides an impressionistic look at all the issues raised in greater detail in subsequent classes. It thus enables students, who come to the course with a range of experience and skills, to get up to speed... View Details
- April 1997
- Case
Romeo Engine Plant (Abridged)
By: Robert S. Kaplan and Amy P. Hutton
A newly reopened automobile engine plant has been organized along total quality and teamwork principles. Employees now solve problems and ensure quality, rather than watch parts being produced. New operating and financial systems have been installed to promote... View Details
- March 1997 (Revised March 1997)
- Case
Business Teams at Rubbermaid, Inc.
By: Teresa M. Amabile and Dean Whitney
Rubbermaid, a consumer-products company widely praised for its innovation, has instituted a company-wide experiment to stimulate innovation even further. The experiment consists of creating small cross-functional business teams within each division, with each team... View Details
- February 1997 (Revised January 2002)
- Case
Launching the BMW Z3 Roadster
By: Robert J. Dolan and Susan M. Fournier
James McDowell, vice president of marketing at BMW North America, Inc., must design Phase II communication strategies for the launch of the new BMW Z3 Roadster. The program follows an "out-of-the-box" prelaunch campaign centered on the placement of the product in the... View Details
- February 1997 (Revised December 2012)
- Case
Jim Sharpe: Extrusion Technology, Inc. (B)
By: H. Kent Bowen and Barbara Feinberg
Jim Sharpe, 11 years after receiving his MBA from Harvard and working for others, has finally become his own boss and 100% owner of manufacturer of aluminum extrusions. After 10 months of an unfunded search, he acquires the business in an LBO and prepares to face his... View Details
- February 1997 (Revised September 1998)
- Case
American Management Systems, Inc.: The Knowledge Centers
By: Dorothy A. Leonard and Sylvia Sensiper
Senior management at AMS, a business and information technology consulting company, is growing at 28% annually and assimilating 1,800 new hires a year. AMS has recently instituted a new knowledge management strategy, a group of six knowledge centers (virtual... View Details
- February 1997
- Supplement
WPP--Integrating Icons (Video)
By: Joseph L. Bower and Sonja Ellingson Hout
Interviews with Martin Sorrell, Chairman of WPP Group plc, and also with the heads of several companies that are owned with WPP. Discusses corporate culture, strategies for the future, and how the various companies interact. View Details
- October 1996 (Revised April 1998)
- Case
Mobil USM&R (D): Gasoline Marketing
By: Robert S. Kaplan
Mobil US Marketing & Refining has shifted from a centralized staff-driven organization to decentralized business-units. Staff functions now must negotiate service agreements with a buyer's committee consisting of representatives from the profit-center business units.... View Details