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  • Web

HBS - Financials | Supplemental Financial Information

for HBP’s three market groups—Corporate Learning, Education, and Harvard Business Review Group. As a result, total Publishing revenue increased 3 percent from the prior year to $310 million. Publishing’s growing worldwide influence was... View Details
  • March 2021 (Revised August 2022)
  • Case

Seeding and Selling Asana

By: Jeffrey F. Rayport, Susie Ma and Amram Migdal
In December 2019, Oliver Jay, Asana’s Chief Revenue Officer (CRO), was reconsidering his go-to-market (GTM) strategy. Asana was cloud-based work management software that enabled users to break up projects into discrete tasks that could be assigned, scheduled, and... View Details
Keywords: SaaS; Customer Journey; Business Model; Business Organization; Change Management; Growth and Development Strategy; Growth Management; Marketing Channels; Marketing Strategy; Product Marketing; Organizational Change and Adaptation; Organizational Design; Organizational Structure; Digital Platforms; Internet and the Web; Technology Industry; United States
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  • Web

Ellen Desmarais | About

its 600 employees worldwide. Ellen is responsible for the HBP Education market group, which serves over 3,800 academic and edtech programs globally, and has oversight of enterprise product, technology, finance, human resources, risk, and... View Details
  • 13 May 2014
  • First Look

First Look: May 13

"freemium" business model, which is used by some Internet businesses and smartphone application developers to give users free basic features of a digital product and access to premium functionality for a subscription fee. The... View Details
Keywords: Sean Silverthorne
  • 26 Jun 2023
  • Blog Post

ClimateCAP 2023 & ClimateCAP Fellowship

Fellowship. What is it and what impact do you hope to have? My ClimateCAP project is a venture idea I am building with a friend at MIT Sloan (whom I met in Kenya!). Our venture, NetaCarbon, aims to democratize access to the carbon market... View Details
  • 22 Feb 2022
  • News

Breaking News

business models and journalism, to support news organizations, and raise the capital to effect large-scale structural change in the industry, says Hansen Shapiro. Currently a senior research fellow at the Tow Center for Digital Journalism... View Details
Keywords: Jen McFarland Flint; illustration by Dana Smith; News, Library, Internet, and Other Services; Information
  • Web

HBS - Financials | Supplemental Financial Information

business journals, Harvard Business Review continued to capitalize on the increasing appetite for digital content on the key themes of the day. The exploration of topics such as promoting racial equity in the workplace, managing during... View Details
  • 18 Oct 2017
  • Research & Ideas

How Economic Clusters Drive Globalization

(Photo source: iStock) Economic cluster theory has been used to describe the growth of many industries, including the automotive business around Detroit, high tech in Silicon Valley, and digital media in Seoul. These regions benefit by a... View Details
Keywords: by Julia Hanna; Agriculture & Agribusiness
  • Web

Serving the Public Interest Through Competition: British Railroads - Railroads and the Transformation of Capitalism | Harvard Business School

London, and as various companies subsumed these and other lines, they came to dominate a geographic area. Companies competing for territory would sometimes build duplicate tracks, resulting in an inefficient system of surplus lines. By the 1860s, as the London capital... View Details
  • 20 Sep 2019
  • Research & Ideas

Solving the Riddle of How Companies Grow Over Time

Sant’Anna; and Federico Tamagni, Scuola Superiore Sant’Anna. They define growth as “a process by which organizations pursue market opportunities and the acquisition and accumulation of the resources required to exploit those... View Details
Keywords: by Michael Blanding; Manufacturing
  • Profile

Enrico Ferrari

technology, he spent nights and weekends learning how to code; soon, he started developing his own algorithms to scale and automate digital marketing campaigns, a skill he applied to successfully expand a... View Details
Keywords: Tech
  • Web

Buy Now, Pay Later: Credit in Pre-Industrial Society

HBS Quick Links MBA Executive Education Doctoral Programs Faculty and Research Alumni HBS Publishing Site Index HBS Home Contact Us Map/Directions Introduction Credit in Pre-Industrial Society Imagining Pre-Industrial Credit Credit and Charity Pre-Industrial Credit in... View Details
  • Web

Online Business Courses for Organizations | HBS Online

areas: Business Essentials Leadership & Management Entrepreneurship & Innovation Strategy Finance & Accounting Business in Society Marketing Digital Transformation There are multiple ways for employees to... View Details
  • Profile

Kiran Gandhi

What’s the one thing you’re most excited about learning at HBS? The reason I’m here is to be in the classroom! In my previous job, I was the first digital analyst for Interscope Records. My boss had an MBA, and I realized that many people... View Details
Keywords: Entertainment/Media
  • March 2022
  • Supplement

Pakistan Rising: Bazaar's Growth Story (B)

By: Paul A. Gompers and Gamze Yucaoglu
The case opens in January 2022 as Hamza Jawaid and Saad Jangda, co-founders of Bazaar technologies (Bazaar), the Pakistani high growth B2B e-commerce marketplace, are looking over the performance of the newly launched “buy now, play later” feature. The traction looks... View Details
Keywords: B2B; Business Model; Emerging Markets; For-Profit Firms; Strategy; Digital Platforms; Information Technology; Value Creation; Globalization; Competition; Expansion; Profit; Resource Allocation; Diversification; Corporate Strategy; Pakistan
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  • Web

Research & Development, Project Code SX-70 - Edwin H. Land & Polaroid | Harvard Business School

of the Polarizer A RESEARCH & MANUFACTURING COMPANY Commercialization of the Polarizer Innovation and the War Effort A Rewarding Working Life INSTANT PHOTOGRAPHY The Idea of Instant Photography Research and Development, Project Code SX-70 Introducing One-Step... View Details
  • September 2011 (Revised March 2014)
  • Case

Brightcove, Inc. in 2007

By: Andrei Hagiu and David B. Yoffie
Brightcove, a technology and services provider to content owners in the Internet television field, aimed to become a media distribution company in its own right. On October 30, 2006, it relaunched its Website—and, in effect, its business. With its new, consumer-facing... View Details
Keywords: Competition; Entrepreneurship; Investment; Diversification; Digital Platforms; Business Strategy; Internet and the Web; Business Model; Distribution; Media and Broadcasting Industry; Motion Pictures and Video Industry
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  • 11 Jan 2010
  • Research & Ideas

Mixing Open Source and Proprietary Software Strategies

either the extensions or the base. In the software industry, the open extensions model is sometimes referred to as "open edge." Q: Walk us through one of the market scenarios in your paper. A: In the first case, we examine a monopoly-type... View Details
Keywords: by Julia Hanna; Web Services
  • Web

Business Economics Online Course | HBS Online

different forms of auctions See how conjoint analysis can be used to understand customer preferences 12 hrs Module 3 Suppliers and Cost Understand fixed versus variable costs and economies of scale. Highlights The Profitability of Going View Details
  • November 2024
  • Teaching Note

Mercado Bitcoin: M&A, IPO, or Series B?

By: Raymond Kluender, Emanuele Colonnelli and Sabrina Howell
Teaching Note for HBS Case No. 825-047. In April 2021, Brazilian cryptocurrency platform Mercado Bitcoin, had to decide how to scale: go public, M&A with a bank, or take a VC big check. In a highly volatile market, Roberto Dagnoni, chairman of the board, viewed the... View Details
Keywords: Cryptocurrency; Mergers and Acquisitions; Business Growth and Maturation; Business Startups; Decision Making; Going Public; Ownership Stake; Strategic Planning; Venture Capital; Problems and Challenges; Business Cycles; Digital Platforms; Emerging Markets; Market Timing; Expansion; Diversification; Valuation; Value Creation; Investment Funds; Initial Public Offering; Price; Price Bubble; Negotiation Offer; Information Technology Industry; Financial Services Industry; Brazil; Latin America
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