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Publications

Publications

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  • All HBS Web  (2,035)
    • People  (13)
    • News  (424)
    • Research  (1,315)
    • Events  (1)
    • Multimedia  (5)
  • Faculty Publications  (812)

Show Results For

  • All HBS Web  (2,035)
    • People  (13)
    • News  (424)
    • Research  (1,315)
    • Events  (1)
    • Multimedia  (5)
  • Faculty Publications  (812)
← Page 60 of 2,035 Results →
  • 12 Jun 2012
  • First Look

First Look: June 12

management practices and the company's stockholders, who were more likely to hold stock for short periods of time compared to other stocks. Read the article: http://hbr.org/2012/06/short-termism-dont-blame-investors/ar/1 Leadership Is a... View Details
Keywords: Sean Silverthorne
  • 19 Jun 2012
  • First Look

First Look: June 19

management team wants to target a younger demographic and has revamped its fall product line to offer more fashionable styles to appeal to younger women. But, repositioning the brand has proven to be harder... View Details
Keywords: Sean Silverthorne
  • Profile

Debora Lehrer

realization hit that if I wanted to advance my career in sports at a fairly steady pace, an MBA would be the best way to prepare for the management roles I had in mind. After deciding to get an advanced degree, the choice of HBS was a... View Details
Keywords: Entertainment / Media
  • Profile

Jeremy Andrus

now is managing growth and our increasing organizational complexity. Last year was very active: we opened an office in Zurich and secured European distribution rights for our products, set up a joint venture with a partner in Mexico to... View Details
Keywords: Entrepreneurship; Consumer Products; Entertainment / Media
  • 30 Apr 2001
  • Research & Ideas

Big Companies, Big Opportunities—Big Questions

Domingo, managing director of O&V Associates, said established Latin American companies face a situation in which their markets are no longer protected by national interests and suddenly face competition on all sides. Andres Obregon... View Details
Keywords: by Julie Jette
  • 19 Jul 2016
  • First Look

July 19, 2016

Management Review The Real Lessons From Kodak's Decline By: Shih, Willy C. Abstract—Eastman Kodak is often mischaracterized as a company whose managers didn't recognize soon enough that digital technology... View Details
Keywords: Sean Silverthorne
  • 17 Jul 2012
  • First Look

First Look: July 17

origins of the social psychology of creativity, trace its arc, and suggest directions for its future. Demand and Capacity Management in Air Transportation Authors:Cynthia Barnhart, Douglas S. Fearing, Amedeo Odoni, and Vikrant Vaze... View Details
Keywords: Sean Silverthorne
  • 27 Sep 2011
  • First Look

First Look: September 27

demonstrates that SFP always enables truth to speak to power safely, and in a majority of cases enables senior teams to transform silent barriers into strengths, realign their organization's design and strategic management process with... View Details
Keywords: Sean Silverthorne
  • 29 Oct 2013
  • First Look

First Look: October 29

complete. The local was never entirely subsumed by the global. Convergence and homogenization were stronger in aspirations than in preferences for particular products and scents, which remained more persistently local despite the spread of global View Details
Keywords: Sean Silverthorne
  • 16 Apr 2013
  • First Look

First Look: April 16

integrated services to corporate clients in 2001, JLL created Corporate Solutions, a group that aimed to draw connections between JLL's semi-autonomous service lines. Despite initial success, by 2005 the group was finding it challenging to foster integration. Account... View Details
Keywords: Sean Silverthorne
  • 04 Sep 2019
  • News

Clicks and Mortar

has to create a branded experience that goes beyond the purely transactional—one that aims to build a relationship with the customer and communicate the brand in an experiential way. There’s still a purpose... View Details
Keywords: Jen McFarland Flint; Miscellaneous Store Retailers; Retail Trade
  • January 2009 (Revised June 2010)
  • Case

Cisco Systems (2001): Building and Sustaining a Customer-Centric Culture

By: Ranjay Gulati
Customer centricity has been an important part of the culture at Cisco Systems since its inception. While part of this is attributable to values put in place by the founders and retained by subsequent management, it is also closely interwoven with its organizational... View Details
Keywords: Customer Satisfaction; Organizational Design; Organizational Structure; Organizational Change and Adaptation; Change Management; Organizational Culture; Research and Development; Job Cuts and Outsourcing; Employees; Brands and Branding; Customer Relationship Management; Business Units
Citation
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Gulati, Ranjay. "Cisco Systems (2001): Building and Sustaining a Customer-Centric Culture." Harvard Business School Case 409-061, January 2009. (Revised June 2010.)
  • 08 Nov 2016
  • First Look

November 8, 2016

of 1906 further assisted the management of product color in the food business by regulating and endorsing the industry's color control practices. By 1938, food dyes had achieved such widespread use, and had raised such public concern,... View Details
Keywords: Sean Silverthorne
  • Profile

Aline Camargo

the career paths that I was considering doing. How has HBS prepared you for your summer internship & your long term career? As I plan to develop my career in Brand Management and Marketing Strategy, I... View Details
Keywords: Consumer Products; Retail; Entertainment / Media
  • Profile

Juan Camargo

When the 2014 Cadillac ELR—the carmaker's new electric luxury vehicle—rolled onstage at the Detroit auto show earlier this year, Juan Camargo (MBA 2012) sat in the fourth row, beaming. And it wasn't just because, as assistant marketing View Details
Keywords: Manufacturing; Technology; Consumer Products
  • 04 Apr 2008
  • What Do You Think?

Who Owns Intellectual Property?

"Investors should put more emphasis on how brand IP is managed in the environment rather than on the IP asset itself." Paul Jackson adds that "... it's got to be businesses (that defend IP)... View Details
Keywords: by Jim Heskett
  • 15 Jan 2013
  • First Look

First Look: January 15

key problem for organization design will be the management of distributed innovation in such dynamic ecosystems. Specifically, how should diverse entities be integrated into a coherent network that generates goods in the present and new... View Details
Keywords: Sean Silverthorne
  • 01 Jun 2025
  • News

Barbie: Reviving a Cultural Icon at Mattel

Like countless others in the summer of 2023, HBS professor Elie Ofek went to the theater to see the blockbuster film Barbie and found himself enveloped by the pink-drenched marketing blitz that had all but taken over the world. To Ofek, who teaches in the Marketing... View Details
Keywords: Christine Speer Lejeune; Illustrations by Miguel Porlan; Educational Services
  • Career Coach

Nicole Ledoux

Nicole (HBS '08) is Co-founder/CEO of 88 Acres, a Consumer Products company in the Natural Food space. She has experience in brand building, business development, new product launch, fundraising & financing as well as manufacturing.... View Details
Keywords: Investment Management; Investment Management; Investment Management; Investment Management
  • 01 Oct 2001
  • News

HBS Press Books in Brief

maintain that in order to survive, traditional multinationals must stop playing yesterday's global game — essentially creating a homegrown strategy and then projecting it around the world — and start competing the metanational way. The Infinite Asset: View Details
Keywords: Management; Management; Management; Management
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