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  • 01 Dec 2014
  • News

Creating the Shopping Experience of the Future

Ivy Ross uses the word “magic” more than once as she describes the changes that Google Glass could bring to the shopping experience. The woman in charge of Glass’s consumer launch is brainstorming potential uses for the $1,500 wearable... View Details
Keywords: Christine Lejeune; fashion; technology

    Michael A. Volkema

    Volkema was devoted to turning the office furniture company into a profitable enterprise. Developing an extensive 12 person Executive Leadership team, Volkema redesigned HM’s core value system, launching the Blueprint for Corporate... View Details
    Keywords: Fabricated Goods
    • 10 Sep 2014
    • Blog Post

    A Summer Reflection

    manufactured goods sold in 10 years. The Savings Catcher feature in the app just launched in August, which checks competitor prices of the items on your scanned receipt and gives you a Walmart e-gift card worth the difference if... View Details
    Keywords: Consumer Products / Retail; Consumer Products / Retail
    • 01 Jun 2004
    • News

    The Sky’s the Limit

    launch last fall with “two ex-Microsoft guys.” All three are pilots, and fittingly, their first product is a flight-planning software program called Voyager. “It’s for general aviation pilots — private... View Details
    Keywords: Seattle Avionics; Transportation; Air Transportation; Transportation
    • 01 Jun 2010
    • News

    Sail Away

    ROBB: A luxury home in every glamorous port. Glenn Koenig/Los Angeles Times Set to launch in 2013, the $1.1 billion Utopia will be a cruise ship with a difference: About half its cabins will be sold as private residences, ranging in price... View Details
    Keywords: Amusement, Gambling, and Recreation Industries; Arts, Entertainment; Accommodation; Hospitality; Real Estate
    • 09 Dec 2015
    • Research Event

    When Hosts Attack: The Competitive Threat of Online Platforms

    In the online marketplace, oodles of retailers and developers rely on “platforms” such as Amazon.com, the Apple App Store, Facebook, and Twitter to get their products and services into the hands of users. Retailers, for example, sell... View Details
    Keywords: by Carmen Nobel; Retail; Technology; Web Services
    • 01 Sep 2015
    • News

    Faculty Q&A: The Working World

    make the product a reality. That made an impression—that an immigrant living in the United States was turning back to his home country to help realize the products of his invention. So my first work in this... View Details
    Keywords: Julia Hanna
    • 11 Apr 2017
    • Blog Post

    Why I Love My Job: Andrew Grochal on His Path to CarGurus

    Current Position: Director of Product Management, CarGurus Current Location: Cambridge, MA Describe your role at CarGurus.CarGurus is an automotive search engine, helping buyers (consumers) find great deals from top-rated dealers. I focus... View Details
    Keywords: Technology
    • 28 May 2019
    • News

    Case Study: Building the Base

    initial step in his quest to help readers—particularly millennials and Gen Zers—better understand how the news is spun. The company’s launch product is a free daily newsletter that aggregates headlines from... View Details
    Keywords: Jen McFarland Flint; News, Library, Internet, and Other Services; Information
    • 01 Dec 2014
    • News

    Nimble, Quick, and Adaptable

    Entrepreneurs-in-Residence; fellowship programs; and a need-based loan reduction program for graduating students pursuing an entrepreneurial venture. The Harvard i-lab likewise offers skill-building workshops on everything from legal issues to View Details
    Keywords: Julia Hanna
    • Web

    IFC India 2025: From Gray to Green: A Glimpse of the Future of Green Hydrogen in India - Blog - Business & Environment

    Blog Blog Filter Results Arrow Down Arrow Up Read posts from Author Alumni Author HBS Faculty Author HBS Staff Author Students Topics Topics Accelerating Climate Solutions Conference 2023 Alumni Alumni Programs Alumni in Climate Networking Series Business & Environment... View Details
    • 23 Apr 2019
    • First Look

    New Research and Ideas, April 23, 2019

    time? Purchase this case:https://hbsp.harvard.edu/product/219065-PDF-ENG Harvard Business School Case 619-003 Innovation at Uber: The Launch of Express POOL Set in March 2018, the case follows ride-sharing company Uber as it develops and... View Details
    Keywords: Dina Gerdeman
    • 01 Jun 2011
    • News

    Mr. Start-Up

    Issue Focus: Entrepreneurship Cassidy: At Google, a more intense and frenetic experience than launching his own companies. Art by Joe Ciardiello Related Links Watch a video of Mike Cassidy explaining his approach to rapid View Details
    Keywords: Deborah Blagg; News, Library, Internet, and Other Services; Information
    • 14 Jul 2021
    • News

    The First Five Years: Nicolas Manes (MBA 2020)

    Photos from Villa 31 in Buenos Aires. Photos from Villa 31 in Buenos Aires. What inspired you to launch Nilus as “an impact-driven company that applies technology to fight against food insecurity”? “We just couldn't believe that one-third... View Details
    • November 2012 (Revised May 2013)
    • Case

    ASUSTeK and the Google Nexus 7 Tablet

    By: Willy C. Shih and Jyun-Cheng Wang
    Days after Jerry Shen introduced a new tablet computer at the Consumer Electronics Show, a Google meeting convinced him to go with a lower price point and co-branding as the Nexus 7. While his company would have a premier position at launch, companies like Samsung... View Details
    Keywords: Nexus; Google; ASUSTeK; Android; Tablet; Kindle; Kindle Fire; Notebook Computers; ODM; Apple; Price Point; App Store; Ecosystem; Open Handset Alliance; Reference Design; iPad; EMS; Electronic Manufacturing Services; Smartphone; Innovation and Management; Innovation Strategy; Technological Innovation; Product Marketing; Product Launch; Product Positioning; Industry Structures; Product Design; Product Development; Business Strategy; Competitive Strategy; Mobile and Wireless Technology; Digital Platforms; Information Technology; Internet and the Web; Computer Industry; Information Technology Industry; Technology Industry; Taiwan; United States
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    • May 2005
    • Exercise

    Forecasting the Adoption of E-books

    By: Elie Ofek
    Gives students an opportunity to understand the challenges inherent in forecasting the diffusions of innovations. Provides data for forecasting the adoption of electronic books. Students are encouraged to use the Bass Model framework, while being cognizant of its... View Details
    Keywords: Forecasting and Prediction; Framework; Books; Analytics and Data Science; Product Launch; Internet and the Web; Technology Adoption
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    • September 2000
    • Teaching Note

    MarketSoft TN

    By: Joseph B. Lassiter III and John T. Gourville
    Teaching Note for (9-800-069). View Details
    Keywords: Groups and Teams; Internet and the Web; Product Launch; Distribution Channels; Partners and Partnerships; Growth and Development; Management Practices and Processes
    Related
    • 01 Sep 2015
    • Blog Post

    Building a Startup at HBS

    researchers, or product managers – we could use our time at HBS as an opportunity to both launch a product and build a business from scratch. After discussing a number of pain... View Details
    • Profile

    Jay Khil

    A childhood in the United States, an adolescence in South Korea, a semester abroad  in China, and a career launch in Dearborn, Michigan – by any measure, Jay Khil is a woman with an international perspective that comes from her core. “The... View Details
    • 01 Jun 2014
    • News

    Start Me Up

    generated more than $190 million in revenue, launching hundreds of new companies that employ thousands of people. "There's a lot of pessimism out there about the economy and where society's going," says Nigam, "so I love being surrounded... View Details
    Keywords: Garry Emmons