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Show Results For
- All HBS Web
(1,982)
- People (3)
- News (441)
- Research (1,230)
- Events (20)
- Multimedia (13)
- Faculty Publications (640)
- 15 Dec 2023
- News
Exploring Business Opportunities in Africa; Alumni Grapple with Plastic Waste Problem
Clubs News Clubs News Webinar illuminates broad array of business opportunities across Africa On December 5th, the HBS African-American Alumni Association (HBSAAA) hosted ‘Doing Business in Africa: From Opportunity to Action’, a webinar panel of HBS alumni who shared... View Details
Keywords: Margie Kelley
- 22 Feb 2021
- Book
Reaching Today's Omnichannel Customer Takes a New Sales Strategy
example of sales-related hyperbole, Cespedes points to the dire predictions that online buying will eventually cause the real-life “death of a salesman.” While online information sources affect selling,... View Details
Keywords: by Kristen Senz
- 07 Apr 2015
- News
Warrior Spirit
for what would eventually become the online services marketplace NextDoor Networks, a business they launched shortly after graduation. Loo and Sityodtong lived and worked out of a two-bedroom apartment in Silicon Valley along with Loo’s... View Details
- 26 Jun 2007
- First Look
First Look: June 26, 2007
example, those with a talented director or well-known actor) also receive more advertising. In this study, we use data on a movie's stock price as it trades on the Hollywood Stock Exchange, a popular online View Details
Keywords: Martha Lagace
- 15 Jul 2019
- Book
Many Executives Are Afraid of Finance. Here's How They Can Gain Confidence
researches tax policy, international finance, and corporate finance. The book grew out of his efforts to make finance more accessible through executive education teaching and his online course Leading with Finance. His previous book, The... View Details
Keywords: by Dina Gerdeman
- Web
Use of Harvard Name & Logo | About
Guidelines . Department Marketing Materials The Harvard Business School logo may be used on official HBS marketing materials (brochures, flyers, Web sites, etc.). (Note that this does not include an... View Details
- 18 Jun 2018
- Research & Ideas
Warning: Scary Warning Labels Work!
Marketers can make a bottle of sugar water look like golden elixir. Can health advocates sour the taste for consumers? (SteveDF) San Francisco is in a three-year battle with the American Beverage Industry over whether soda companies can... View Details
- 22 Jul 2019
- Book
How to Be a Digital Platform Leader
becomes, which lowers the likelihood of a winner-take-all outcome. Lastly, the truly successful firms in a platform world tend to have meaningful supply-side scale economies. Markets with large economies of scale generally have higher... View Details
Keywords: by Martha Lagace
- 03 Jun 2020
- Blog Post
How to Thrive as a Remote Manager and Employee
structure for this process. Virtual Onboarding Best Practices 1:1 video meetings with direct manager and key collaborators Onboarding buddies Virtual office tours – Send pictures or videos from the office, or give a live video tour if the office is open for in-person... View Details
- Web
HBS - Financials | Supplemental Financial Information
enrollment increased 2 percent to nearly 42,000. While enrollment growth slowed from fiscal 2022, the group continued to see strong demand from women, minority, and international participants, while maintaining an overall completion rate of 88 percent. HBS View Details
- Web
Judges - Alumni
Culture, B2B, B2C, Go-to-Market Strategy, Market Research, Marketing, Brand Building, Remote Work, Strategic Partnerships, Social Impact, Scaling, Product Roadmap, Pitch Feedback Advice Focus most of your energy on clearly articulating... View Details
- 13 Feb 2018
- First Look
New Research and Ideas, February 13, 2018
2018 Pearson Education Horngren's Cost Accounting: A Managerial Emphasis By: Datar, Srikant M., and Madhav Rajan Abstract—Horngren’s Cost Accounting defines the cost accounting market and continues to innovate today by consistently... View Details
Keywords: Sean Silverthorne
- 01 Jan 2012
- News
Hiroshi Mikitani, MBA 1993
credit cards, online shopping, banking, and the Rakuten Golden Eagles baseball team. With 10,000 employees worldwide, Rakuten currently has a market capitalization of approximately $14 billion. It is the... View Details
- 02 Aug 2020
- What Do You Think?
Is the 'Experimentation Organization' Becoming the Competitive Gold Standard?
the probability of success for ideas central to a strategy. Frequent testing has been especially relevant for retailers, whose merchandise displays offer endless opportunities to test product placement ideas. Now organizations whose businesses are primarily View Details
- 13 Sep 2010
- Research & Ideas
The Consumer Appeal of Underdog Branding
large corporations, such as Apple and Google, are careful to retain their underdog roots in their brand biographies." A forthcoming article coauthored by Keinan for the Journal of Consumer Research, "The Underdog Effect: The View Details
Keywords: by Martha Lagace
- 05 Jun 2019
- Blog Post
Exploring the Beauty Industry through an Independent Project
marketing has become an important part of the overall strategy that beauty companies employ. As an avid beauty consumer with a desire to work in the industry, I sought a better understanding of where consumers obtain information, who... View Details
- 08 Mar 2004
- Research & Ideas
Creating Value in Your Business Ecosystem
Its market capitalization represents a larger portion of the ecosystem—typical for a keystone because of its powerful position—but it has never been higher than 0.4 percent. Even in the much smaller software ecosystem, in which the... View Details
Keywords: by Marco Iansiti & Roy Levien
- 08 Jul 2019
- Research & Ideas
Are Paywalls Saving Newspapers?
Media outlets large and small have adopted digital paywalls to augment dramatic declines in print revenues, but given their negative effect on website traffic (and, in turn, online advertising), are paywalls an effective sales strategy? A... View Details
- 07 Oct 2008
- First Look
First Look: October 7, 2008
http://papers.nber.org/papers/w14360 Stable Many-to-Many Matchings with Contracts Authors:Bettina-Elisabeth Klaus and Markus Walzl Abstract We consider several notions of setwise stability for many-to-many matching markets with contracts... View Details
Keywords: Martha Lagace
- 10 Nov 2009
- First Look
First Look: Nov. 10
Amazon.com, a $19 billion multinational online retailer, had won its board of directors' approval to offer to merge the two companies. Amazon had been courting Zappos since 2005, hoping a merger would enable Amazon to expand and... View Details
Keywords: Martha Lagace