Filter Results:
(1,665)
Show Results For
- All HBS Web
(3,235)
- People (7)
- News (905)
- Research (1,665)
- Events (10)
- Multimedia (16)
- Faculty Publications (850)
Show Results For
- All HBS Web
(3,235)
- People (7)
- News (905)
- Research (1,665)
- Events (10)
- Multimedia (16)
- Faculty Publications (850)
Sort by
- 23 May 2000
- Research & Ideas
Minding the Muse: The Impact of Downsizing on Corporate Creativity
pharmaceutical firms that rely on creativity," she says. "Today's fast-changing global markets place increased pressure on companies of every kind to continuously create new products, services, and competitive strategies if they... View Details
Keywords: by Peter K. Jacobs
- May 2019
- Teaching Note
JUUL and the Vaping Revolution
By: Michael W. Toffel, Trevor Fetter, John Masko and Sarah Mehta
Teaching Note for HBS No. 619-006. View Details
Keywords: Electronic Cigarettes; E-Cigarettes; Vaping; Nicotine Replacement; JUUL; Juuling; Advertising; Advertising Campaigns; Digital Marketing; Customers; Innovation and Invention; Innovation Strategy; Marketing; Ethics; Brands and Branding; Marketing Communications; Marketing Strategy; Product Marketing; Corporate Social Responsibility and Impact; Social Issues; Information Technology; Technology Industry; San Francisco
- 07 Oct 2011
- Research & Ideas
The Steve Jobs Legacy
how to create culture. His work at Apple transcended business to marketing iconic products that consumers imbued with human attributes. iPod, iPhone, and iPad are more than technology. They are objects of desire. Jobs's legacy is a brand... View Details
- 05 Jan 2009
- Research & Ideas
Most Popular Articles and Working Papers 2008
professor Michael I. Norton and colleagues Elizabeth W. Dunn and Lara B. Aknin, described in the journal Science, looks into how and why spending money on others promotes happiness. Norton explains more in this Q&A. 7. Marketing Your... View Details
Keywords: by Staff
- 29 Sep 2011
- Sharpening Your Skills
Sharpening Your Skills: Leveraging Intellectual Property
percent over the 2002-2007 period. Since 2000, the annual release of new albums has more than doubled, and worldwide feature film production since 2003 is up by more than 30 percent. How markets for complementary goods (such as concerts,... View Details
Keywords: Re: Multiple Faculty
- 02 Jul 2012
- Research & Ideas
Why Good Deeds Invite Bad Publicity
Do companies with reputations for acting in socially responsible ways receive public goodwill when unpleasant news hits? The question of how much (or even if) corporate social responsibility (CSR) policies benefit companies beyond the knowledge that they are good... View Details
- 28 May 2012
- Research & Ideas
A Pragmatic Alternative for Creating a Corporate Social Responsibility Strategy
Thousands of large, profitable companies have all the right intentions of giving back to society—and yet a sizable number of them have corporate social responsibility (CSR) programs that provide little benefit to either the community or... View Details
Keywords: by Dina Gerdeman
- 01 May 2018
- First Look
First Look at New Research and Ideas, May 1, 2018
Point’s market opportunity and growth rate but can be seen as a change in their growth strategy. The founder needs to decide his strategy for his next board meeting. Should he focus on past performance? Or should he spend time outlining... View Details
Keywords: Sean Silverthorne
- 04 Apr 2017
- First Look
First Look at New Research, April 4
rationalized step processes vs. open platform systems. Download working paper: https://www.hbs.edu/faculty/Pages/item.aspx?num=52466 Firm Selection and Corporate Cash Holdings By: Begenau, Juliane, and Berardino Palazzo Abstract—Among stock View Details
Keywords: Sean Silverthorne
- June 1999 (Revised August 2004)
- Case
The National Hockey League's New Television Contract for 2004 and Beyond
By: Stephen A. Greyser and Elizabeth (Lisa) Smyth
The National Hockey League (NHL) has negotiated a new television contract at record rights-fee levels for hockey. The NHL will be shifting its principal television partner from Fox to ESPN/ABC. Students are asked to analyze the current and future contracts in terms of... View Details
Keywords: Budgets and Budgeting; Television Entertainment; Contracts; Marketing Communications; Agreements and Arrangements; Partners and Partnerships; Entertainment and Recreation Industry
Greyser, Stephen A., and Elizabeth (Lisa) Smyth. "The National Hockey League's New Television Contract for 2004 and Beyond." Harvard Business School Case 599-108, June 1999. (Revised August 2004.)
- 23 Jun 2021
- Research & Ideas
One More Way the Startup World Hampers Women Entrepreneurs
because all the venture capitalists and engineers and other founders are mostly men,” Koning says. “If you want a platform that is more diverse, then you need the larger ecosystem to be more diverse.” About the Author Michael Blanding is a writer based in the Boston... View Details
Keywords: by Michael Blanding
- 03 Oct 2017
- First Look
First Look at Research and Ideas, October 3, 2017
and cross-boundary work. Publisher's link: https://www.hbs.edu/faculty/Pages/item.aspx?num=53289 forthcoming Organization Science Blurring the Boundaries: The Interplay of Gender and Local Communities in the Commercialization of Social... View Details
Keywords: by Sean Silverthorne
- 08 May 2020
- In Practice
Nonprofits Hurt by COVID-19 Must Hoard Cash to Hold On
accelerate through the crisis. We are finding that there are three stages of addressing a crisis: Stabilize and defend your core business by engaging employees, customers, suppliers and members of your community to identify and address... View Details
Keywords: by Danielle Kost
- March 2021 (Revised January 2022)
- Case
Philips: Redefining Telehealth
By: Regina E. Herzlinger, Alec Petersen, Natalie Kindred and Sara M. McKinley
As one of the world’s largest healthcare companies, Philips sought to reach beyond the walls of the hospital and expand its hospital-to-home program to gain future competitive advantage through technology solutions combining predictive analytics with care delivery. By... View Details
Keywords: Health Care; Philips; Visicu; Telemedicine; eICU; Accountable Care Organization; ACO; Bundled Payment; Hospital To Home; Patient Monitoring Devices; Home Health Care; Health Care and Treatment; Communication Technology; Quality; Safety; Performance Productivity; Performance Capacity; Performance Efficiency; Consumer Behavior; Emerging Markets; Health Industry; Telecommunications Industry; Netherlands
Herzlinger, Regina E., Alec Petersen, Natalie Kindred, and Sara M. McKinley. "Philips: Redefining Telehealth." Harvard Business School Case 321-135, March 2021. (Revised January 2022.) (As companion reading for this case, see: Regina E. Herzlinger and Charles Huang. "Note on Bundled Payment in Health Care," HBS Background Note 312-032.)
- 19 Nov 2018
- Working Paper Summaries
Lazy Prices
- 03 Nov 2015
- First Look
November 3, 2015
Publisher's link: https://www.hbs.edu/faculty/Pages/item.aspx?num=49544 November 2015 Annual Review of Economics Peer-to-Peer Markets By: Einav, Liran, Chiara Farronato, and Jonathan Levin Abstract—Peer-to-peer View Details
Keywords: Sean Silverthorne
- 11 Jul 2017
- First Look
First Look at New Ideas and Research, July 11
that’s essential for creativity and efficiency. Chopped-up schedules interrupt deep thinking, so people come to work early, stay late, or use weekends for quiet time to concentrate. And dysfunctional meeting behaviors are associated with lower levels of View Details
Keywords: Sean Silverthorne
- January 2024
- Case
ECOALF: Fashion for the Future
By: Elizabeth A. Keenan, Diego Aparicio, Carlota Moniz and María José Satrústegui
ECOALF, a Spanish fashion brand and sustainability pioneer, aimed to tackle the industry's challenges of excessive consumption and production. The brand's mission was to create timeless apparel exclusively from recycled and eco-responsible materials, matching the... View Details
Keywords: Business Growth and Maturation; Business Model; Decisions; Business Earnings; Profit; Growth and Development Strategy; Communication Intention and Meaning; Values and Beliefs; Mission and Purpose; Competition; Climate Change; Environmental Sustainability; Social Marketing; Marketing Channels; E-commerce; Corporate Social Responsibility and Impact; Fashion Industry; Spain; Germany; Italy; Europe; United States
Keenan, Elizabeth A., Diego Aparicio, Carlota Moniz, and María José Satrústegui. "ECOALF: Fashion for the Future." Harvard Business School Case 524-057, January 2024.
- 26 Jun 2000
- Research & Ideas
What’s an Internet Business Model? Ask a Health Care Professional
some eternal issues of patient care: not only good health, but also quality, choice and trust? To consider these questions, the IS2K conference assembled a panel of experts, with HBS Professor Lynda Applegate as moderator, to talk about "Emerging Internet Business... View Details
- 01 Oct 2001
- Research & Ideas
Connecting With Nonprofits
and cause-related marketing. This excerpt focuses on the collaborative stages.Collaborations between businesses and nonprofit organizations are becoming more prevalent, important, and complicated. Marketing plays an increasingly... View Details
Keywords: by James Austin