Entertainment - Publications - Faculty & Research

Bridgitt Bertram Evans (MBA 1986) loves contemporary art for its aesthetic appeal, but also for its ability to challenge existing norms. And now she's transforming the industry in much the same spirit with VIA Art Fund, a new model of funding for contemporary arts.... View Details

Keywords: Jill Radsken; Arts, Entertainment

12 Jun 2014
News

The First Five Years: Minal Mehta (MBA 2011)

Photos courtesy of Minal Mehta When did you and your cofounders come up with the idea of a Bollywood-inspired dance and fitness program? "I grew up splitting my time between swimming pools and dance studios. When I wasn't choreographing synchronized swimming routines,... View Details

Keywords: fitness; Arts, Entertainment

23 Apr 2014
News

Diddy's New Venture: Revolt TV

Keywords: Sean Combs; Arts, Entertainment

01 Mar 2014
News

Insight: Yenball

by Dan Morrell Perhaps the biggest free agent target in major league baseball this off-season was 25-year-old Masahiro Tanaka, a pitcher in the Japanese professional league with a devastating split-finger fastball who made international headlines by winning a record 30... View Details

Keywords: Morrell, Daniel; Masahiro Tanaka; Hideki Matsui; Isao Okada; business of sports; Arts, Entertainment

01 Feb 2001
News

A Bankable Trust

Carla Ann Harris (MBA 1987) is a managing director at Morgan Stanley Dean Witter, in charge of the marketing and execution of new-issue equity financing in the technology, media, telecommunications, transportation, industrial, and health-care sectors. With a workload... View Details

Keywords: Arts, Entertainment

01 Oct 2001
News

The Play's the Thing

Baron: prize winning playwright. Visiting Mr. Green, by Jeff Baron (MBA '78), is a play about the relationship that develops between an elderly widower and the youthful executive who almost kills him while driving recklessly down a Manhattan street. To make amends, the... View Details

Keywords: Arts, Entertainment

01 Dec 2001
News

Lone Star Star

Paul Wylie Texas may seem an unlikely point of origin for an ice skater, but the Lone Star State recently welcomed home native son Paul Wylie (MBA '00), winner of the silver medal in men's figure skating at the 1992 Winter Olympics. Wylie, now a marketing executive for... View Details

Keywords: figure skating; Olympics; Arts, Entertainment

29 Oct 2007
HBS Case

Marketing Maria: Managing the Athlete Endorsement

over a course of a career or in the flash of an eye—just ask Atlanta Falcons quarterback Michael Vick, who was a top endorsement target of clients such as Coca-Cola until he was disgraced earlier this year in a dogfighting scandal. Superstars throughout the View Details

Keywords: by Sarah Jane Gilbert; Sports

Fast Answer

IFC: LA/Hollywood

Where can I find entertainment & media industry/market analysis, company data and news? OVERVIEWS AND ANALYSIS IBISWorld
Research reports on a wide range of industries, including Cable Networks, Television Production, and... View Details

June 2009 (Revised March 2011)
Module Note

The Creative Industries: Managing Products and Product Portfolios

By: Anita Elberse

This module note examines the way in which professional content producers in the creative industries approach product and product portfolio management, and explores the underlying reasons for their strategies. View Details

Keywords: Entertainment; Management Practices and Processes; Marketing; Product Development; Production; Creativity

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Introducing the HBS Heartland Club - MBA

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Inside Paddle8's Bid To Become The Internet's Auction House

Mark Pincus, Zynga’s Founder, Returns as C.E.O.

Alan J. Hirschfield, Who Led Film Studio Through Financial Scandal, Dies at 79

Maria Baibakova Is Finding Her Place in the Art World

Building Trust at YouTube

"An Opportunity to Make People Happy"

Paddle8 Collects $34 Million

The Paradox of Managing Creativity

Taking Custom Framing Online

The Art of Effecting Change