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Publications

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  • All HBS Web  (1,317)
    • People  (2)
    • News  (339)
    • Research  (766)
    • Events  (2)
    • Multimedia  (5)
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Show Results For

  • All HBS Web  (1,317)
    • People  (2)
    • News  (339)
    • Research  (766)
    • Events  (2)
    • Multimedia  (5)
  • Faculty Publications  (392)
← Page 60 of 1,317 Results →
  • 06 Mar 2012
  • First Look

First Look: March 6

residential real estate and away from more productive investments. Third, the cost of professional investment management is too high, which drains talent from other industries. The financial sector could promote the health and... View Details
Keywords: Sean Silverthorne
  • Career Coach

Ildi Nielsen

Ildi (Dartmouth ’94) offers 20 years of experience as a Career Coach and Executive Search Consultant for MBA and post-MBA professionals. She worked as a Career Coach at Boston Consulting Group where she helped consultants and alumni launch new careers in healthcare,... View Details
Keywords: Corporate Finance; Corporate Finance; Corporate Finance; Corporate Finance; Corporate Finance; Corporate Finance; Corporate Finance; Corporate Finance; Corporate Finance; Corporate Finance; Corporate Finance; Corporate Finance; Corporate Finance; Corporate Finance
  • 21 Apr 2008
  • Research & Ideas

The New Math of Customer Relationships

to have packaged and measured the relationships in a way that made sense to a lot of people. Q: Many companies approach creating a good customer experience as a discrete action: a customer satisfaction program, for example. But your books detail an integrated set of... View Details
Keywords: by Sean Silverthorne
  • 20 Dec 2019
  • News

The 19 Musts of 2019

deftly weaves in rich storylines from her experience as a psychotherapist—not just to entertain or teach us about others but to beautifully and subtly teach us even more about ourselves.” —Dr. Darria Long Gillespie (MBA 2005), ER doctor, TV host, View Details
Keywords: podcast; Arts, Entertainment
  • April 2010
  • Teaching Note

Swire Beverages: Implementing CSR in China

By: Christopher Marquis, Alison Comings and Bobbi Thomason
Teaching Note for [410021]. View Details
Keywords: Corporate Social Responsibility and Impact; Business and Community Relations; Health; Organizational Design; Factories, Labs, and Plants; Business Strategy; Business and Stakeholder Relations; Safety; Natural Environment; Brands and Branding; Interests; Partners and Partnerships; Food and Beverage Industry; China
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Marquis, Christopher, Alison Comings, and Bobbi Thomason. "Swire Beverages: Implementing CSR in China." Harvard Business School Teaching Note 410-129, April 2010.
  • 02 Aug 2016
  • First Look

August 2, 2016

corporate participation in programs that lack certification but instead incorporate civil society scrutiny can, under certain conditions, serve as a credible signal of environmental management capabilities by discouraging firms with... View Details
Keywords: Sean Silverthorne
  • 21 Oct 2008
  • First Look

First Look: October 21, 2008

  Working PapersCan Higher Prices Stimulate Product Use? Evidence from a Field Experiment in Zambia (revised) Authors:Nava Ashraf, James Berry, and Jesse M. Shapiro Abstract The controversy over whether and how much to charge for health... View Details
Keywords: Martha Lagace
  • 09 Nov 2010
  • First Look

First Look: November 9, 2010

Era for Raiders Author:Guhan Subramanian Publication:Harvard Business Review 88, no. 11 (November 2010) Abstract The article presents information on corporate methods of preventing hostile takeovers by View Details
Keywords: Sean Silverthorne
  • 05 Feb 2009
  • Research & Ideas

In Praise of Marketing

messages to those who are not interested in their products or services. It is now possible for chief marketing officers to calculate return on marketing investment and to report regularly to the corporate board progress against three or... View Details
Keywords: by John Quelch; Advertising
  • 29 Oct 2007
  • HBS Case

Marketing Maria: Managing the Athlete Endorsement

brand and ensuring his or her success? A: The agent plays a critical role. Eisenbud is the liaison between Sharapova, the companies whose products she endorses, and any other interested parties. It's up to Eisenbud and his team to ensure the View Details
Keywords: by Sarah Jane Gilbert; Sports
  • 21 Jun 2010
  • Research & Ideas

Strategy and Execution for Emerging Markets

reasonable prices are in demand. One example: In health care, GE is producing a computerized tomography (CT) scan machine that is functional without a lot of bells and whistles. It was designed originally for the Chinese market where... View Details
Keywords: by Martha Lagace
  • 21 Jul 2003
  • Research & Ideas

Don’t Get Buried in Customer Data—Use It

Cisco relies on three layers of customer data to inform its efforts to improve customer satisfaction: The overall satisfaction survey that customers fill out annually; interviews with targeted customer segments, follow-on surveys, and sessions with View Details
Keywords: by Jean Ayers
  • Web

Impact Stories - Business & Environment

social responsibility in all corporate affairs. That now lives under the rubric ESG-- Environment, Society, and Governance." Gina Hall MBA 1986 | Partnering for a Low Carbon Future “I’m slowing climate change by harnessing the power of... View Details
  • 01 Sep 2011
  • News

Coming Full Circle

students; currently, 132 students are studying to receive a DBA (offered in accounting, management, marketing, strategy, and TOM) or, in collaboration with Harvard’s Graduate School of Arts and Sciences, a PhD (business economics, organizational behavior, and View Details
Keywords: Julia Hanna; Colleges, Universities, and Professional Schools; Educational Services
  • 01 Mar 2009
  • News

Damon Silvers

reinvesting in the underpinnings of our economy and laying the groundwork for long-term prosperity. That means investing in infrastructure, clean energy, and education. We need to address the health-care crisis and end the shame of tens of millions of Americans without... View Details
Keywords: Roger Thompson; Administration of Economic Programs; Government; Transportation Equipment Manufacturing; Manufacturing; Transportation
  • 01 Dec 2010
  • News

Ilene Lang

professional lives in a new direction. An early pioneer in the high-tech world, Ilene Lang (MBA 1973) worked in senior management and chief leadership roles at established corporations and start-ups alike during the 1980s and ’90s,... View Details
Keywords: Julia Hanna; interview; News, Library, Internet, and Other Services; Information; Management, Scientific, and Technical Consulting Services; Professional Services
  • 01 Dec 2012
  • News

From Where We Stand

past decade, I have structured my life in a more "balanced" fashion, making time for family, community volunteerism and leadership (chairing several nonprofits), and corporate board work. While I have welcomed the ongoing successes of... View Details
  • 01 Oct 2002
  • News

Class Notes Extra

There was almost a riot.” After observing her first successful open-heart surgery and the emotional post-operative meeting between the doctor and the baby's grateful parents, McIntosh, who speaks Russian and has a master's degree in public View Details
  • 12 Apr 2023
  • News

Step Change

since you're always asking, I just met two cofounders, and we're going to start the Starbucks of health clinics in Egypt.' " Enan was interested; in Egypt, about 5 percent of the population has private View Details
Keywords: Julia Hanna; entrepreneurship; women; venture capital; Egypt; developing economies; Finance
  • 08 May 2019
  • News

Lessons from the Ashes

critical opinions about the company’s management and wary of a corporate takeover, 26-year-old Warwick launched a successful takeover bid that was worth about $1.5 billion in US dollars. Just three years after Warwick’s takeover, the... View Details
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