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Publications

Publications

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  • All HBS Web  (1,842)
    • People  (2)
    • News  (340)
    • Research  (1,386)
    • Events  (11)
    • Multimedia  (3)
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Show Results For

  • All HBS Web  (1,842)
    • People  (2)
    • News  (340)
    • Research  (1,386)
    • Events  (11)
    • Multimedia  (3)
  • Faculty Publications  (831)
← Page 60 of 1,842 Results →
  • Article

Moving from Engagement to a Real Marriage of Brand and Customer

By: Jeffrey F. Rayport
Keywords: Technology; Digital Services; Strategy; Internet and the Web; Marketing
Citation
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Rayport, Jeffrey F. "Moving from Engagement to a Real Marriage of Brand and Customer." True (FleishmanHillard) (June 15, 2014).
  • Article

Why the Wall Street Journal Online Will (Eventually) Go Free

By: Jeffrey F. Rayport
Keywords: Technology; Digital; Services; Strategy; Internet and the Web; Marketing
Citation
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Rayport, Jeffrey F. "Why the Wall Street Journal Online Will (Eventually) Go Free." Harvard Business Review Blogs (February 11, 2008).
  • Article

Cloud Computing is No Pipe Dream

By: Jeffrey F. Rayport
Keywords: Technology; Digital; Services; Strategy; Internet and the Web; Marketing
Citation
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Rayport, Jeffrey F. "Cloud Computing is No Pipe Dream." Bloomberg Businessweek Online (December 9, 2008).
  • Article

Why Online Ads Are Weathering the Recession

By: Jeffrey F. Rayport
Keywords: Technology; Digital; Services; Strategy; Internet and the Web; Marketing
Citation
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Rayport, Jeffrey F. "Why Online Ads Are Weathering the Recession." Bloomberg Businessweek Online (December 24, 2008).
  • Article

How Social Networks Are Changing Everything

By: Jeffrey F. Rayport
Keywords: Technology; Digital Services; Strategy; Internet and the Web; Marketing
Citation
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Rayport, Jeffrey F. "How Social Networks Are Changing Everything." Bloomberg Businessweek (May 6, 2009).
  • February 13, 2011
  • Article

Google's Search Gold Mine Could Tap Out

By: Jeffrey F. Rayport
Keywords: Technology; Digital; Services; Strategy; Internet and the Web; Marketing
Citation
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Rayport, Jeffrey F. "Google's Search Gold Mine Could Tap Out." Bloomberg Businessweek Online (February 13, 2011).
  • May 2011
  • Conference Presentation

Viral Videos: The Dynamics of Online Video Advertising Campaigns

By: Anita Elberse
Keywords: Internet and the Web; Advertising
Citation
Related
Elberse, Anita. "Viral Videos: The Dynamics of Online Video Advertising Campaigns." Paper presented at the Media, Technology and Society Seminar Series, Northwestern University, Evanston, IL, May 2011.
  • Web

Charitable Remainder Trust - Alumni

your payments rise or fall based on the trust’s market performance. At the end of the trust term, HBS receives the remainder and will use it for the purpose(s) you specified. You can name non-Harvard charities—or even your family... View Details
  • 02 Feb 2012
  • Op-Ed

Once a Castle, Home is Now a Debtors’ Prison

We have created a housing hybrid in America, refashioning the single-family home into a mini debtors' prison. Almost 11 million dot the landscape. In Las Vegas and Phoenix, over 50 percent of homeowners live in one. “Understandably, most [underwater] owners live... View Details
Keywords: by Nicolas P. Retsinas; Financial Services; Construction; Real Estate
  • 15 Apr 2008
  • First Look

First Look: April 15, 2008

  Working PapersOrganizational Design and Control across Multiple Markets: The Case of Franchising in the Convenience Store Industry Authors:Dennis Campbell, Srikant M. Datar, and Tatiana Sandino Abstract Many companies operate units which are dispersed across... View Details
Keywords: Martha Lagace
  • 06 Aug 2024
  • Op-Ed

What the World Could Learn from America's Immigration Backlash—100 Years Ago

Party in Massachusetts. 1860s and 1870s: Opposition to Chinese immigrants in the US culminated in the 1882 Chinese Exclusion Act, which banned the entry and the re-entry of View Details
Keywords: by Marco Tabellini
  • 01 Apr 1998
  • News

Plunging Into the Net

latest technological buzz, what some people are calling a revolution, centers on the Internet. Even neo-Luddites must admit that this network of wires that links computers all around the globe is changing the world. Still, given that the View Details
  • 01 Mar 2017
  • News

Ask the Expert: Capital Architect

Brunell spent five years helping Vietnam transition to a market economy, instituting government transparency measures and a national competitiveness index. (© Whitehotpix/ZUMAPRESS.com) David Brunell (MBA 1962) is a master at making... View Details
  • 01 Mar 2011
  • News

Snappy Salute

he can’t get to a gym while traveling.” Pinchuk, who joined Snap-on in 2002 from Carrier Corp., told the Journal Sentinel that while China will eventually be a big market for his auto-repair tools, right now the View Details
Keywords: veterans; National Security and International Affairs; Government; Machinery Manufacturing; Manufacturing
  • 23 Feb 2011
  • News

A Capitalist in China

Kuhns: Wrote the book on Chinese business realities. When it comes to investing in China, financier and industrialist John Kuhns (MBA ’77) looks backward to see the way forward. “I have always invested in China based on my belief that it... View Details
Keywords: Publishing Industries (except Internet); Information; Management, Scientific, and Technical Consulting Services; Professional Services
  • 12 Oct 1999
  • Research & Ideas

Media Metamorphosis: Advertising in the Technology Age

stake in Infoseek, the Internet search firm. Disney, once merely an entertainment provider, has thus become a multimedia giant able to shape and deliver news, information, and other content through a variety of channels. "Companies... View Details
Keywords: by Peter K. Jacobs; Advertising
  • 01 Mar 2011
  • News

Making Their Way

could well be a case study about an American manufacturer’s adaptation to the forces of globalization. Back in the 1990s, when the U.S. economy was in a high-tech, dot-com frenzy and China’s experiment with export-driven market economics... View Details
Keywords: Garry Emmons; Electrical Equipment, Appliance, and Component Manufacturing; Manufacturing; Fabricated Metal Product Manufacturing; Manufacturing; Rail Transportation; Transportation
  • 01 Mar 2017
  • News

In My Humble Opinion: Arunma Oteh (MBA 1990)

assets. “Our leadership understands that you can bring innovation from the private sector and capital markets to solve the world’s most difficult challenges,” says Oteh. She describes visiting World Bank projects in India that mitigate... View Details
Keywords: Julia Hanna
  • 01 Jun 1999
  • News

Sixth Annual Cyberposium an SRO Success

standing-room-only, jam-packed marathon of discussion panels, keynote addresses, product demos, and networking opportunities. Sponsored by the student-led High Tech and New Media Club, this year's Cyberposium, titled "Digital Junctions," focused on the ways the View Details
  • Article

Social Networks Are the New Web Portals

By: Jeffrey F. Rayport
Keywords: Technology; Digital; Services; Strategy; Internet and the Web; Marketing
Citation
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Rayport, Jeffrey F. "Social Networks Are the New Web Portals." Bloomberg Businessweek Online (January 21, 2009).
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