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Show Results For
- All HBS Web
(2,874)
- People (12)
- News (789)
- Research (1,618)
- Events (13)
- Multimedia (19)
- Faculty Publications (814)
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- 03 Feb 2016
- Research & Ideas
The State of Customer Service Leadership
importance of an organization’s mission to attract and retain the fewer, better employees required to deliver value to customers in a cost-effective manner. Aisner: The role of the frontline employee is at the heart of the service profit... View Details
- 08 Sep 2015
- First Look
September 8, 2015
complaint data for insurance agents, we find that agents working exclusively for large branded firms are more likely to be the subject of justified sales complaints, relative to smaller independent experts, despite doing substantially less business. In addition, more... View Details
Keywords: Carmen Nobel
- 23 Jan 2008
- First Look
First Look: January 23, 2008
failures. To work well, marketplaces have to provide thickness, i.e., they need to attract a large enough proportion of the potential participants in the market; they have to overcome the congestion that thickness can bring, by making it... View Details
Keywords: Martha Lagace
- 21 Nov 2005
- Research & Ideas
Making Credibility Your Strongest Asset
athletes he attracted had never heard of him, but they knew the name of the All Star who had appeared on the show the prior week. As Rovell's reputation grew, his past success became a resource. Today his calls get answered, and people... View Details
Keywords: by Michael Wheeler
- 29 Dec 2019
- Research & Ideas
Read Our Most Popular Research Stories of 2019
2020. Forget Cash: There are Better Ways to Motivate EmployeesIn today's tight job market, employers must focus on how to attract and keep top talent. Giving away stacks of money may not always be the best incentive. How Gender... View Details
Keywords: by Sean Silverthorne
- 26 Feb 2018
- Research & Ideas
The Airbnb Effect: Cheaper Rooms for Travelers, Less Revenue for Hotels
however, listings were sparse by comparison. "It's important to note that not all cities are affected by Airbnb," Farronato says. "In Atlanta or Houston, there are enough hotel rooms to satisfy the demand, so peer hosts don't find it View Details
- 23 Jun 2015
- First Look
First Look: June 23, 2015
service relative to existing competitors in a local market. We provide evidence that these results are due to a sorting effect, whereby firms trade off service quality and price, and in turn, the incumbent attracts service (price)... View Details
Keywords: Sean Silverthorne
- 14 Jul 2008
- Research & Ideas
HBS Cases: Reforming New Orleans Schools After Katrina
with me on a case about NSNO, "New Schools for New Orleans 2008," which I taught in my course this past spring. Q: What are the differences between charter and traditional schools? Why were charter schools so attractive to New... View Details
- 08 Sep 2003
- Research & Ideas
A Bold Proposal for Investment Reform
Q: Your article suggests setting up a nonprofit investors union. Could you go into more detail on how such an organization would be set up and operated? A: The Consumer Union attracts highly talented professionals to help provide... View Details
- 24 Mar 2002
- Research & Ideas
The Trick of Balancing Business and Government
Kennedy School of Government at Harvard University chose business and government ethics and a good infrastructure for attracting business; while a third panelist selected civil society. Discussion and debate ensued among the five... View Details
Keywords: by Martha Lagace
- 27 Dec 2010
- Research & Ideas
HBS Faculty on 2010’s Biggest Business Developments
didn't happen. Big companies with cash didn't spend it. Banks with cash didn't lend it. Small businesses didn't attract capital and thus didn't help reduce unemployment. Europeans were paralyzed by debt crises and transportation shutdowns... View Details
Keywords: by Staff
- 05 Feb 2009
- Research & Ideas
In Praise of Marketing
supported the emergence of a diverse array of media for the American consumer to enjoy. Moreover, these investments in marketing attracted talented businesspeople into the marketing field. Best practices in marketing were documented so... View Details
- 29 Oct 2007
- HBS Case
Marketing Maria: Managing the Athlete Endorsement
scandals or legal troubles such as those for Michael Vick and Kobe Bryant can seriously limit an athlete's ability to attract and retain endorsements, so most companies look for endorsers with a clean image. View Details
- 25 Sep 2006
- Research & Ideas
How Software Platforms Revolutionize Business
relevant management skills are: Knowing the community and being able to identify and attract the third-party producers who can build the most valuable innovations. Knowing how to manage the ecosystem: Deciding the right balance between... View Details
- 21 Jan 2014
- First Look
First Look: January 21
with a low level of disclosure. Second, competition ensures that services with a high level of disclosure subsidize consumers. Third, firms maximize profits at the extensive rather than the intensive margin, outperforming competitors by View Details
Keywords: Sean Silverthorne
- 17 Mar 2021
- Research & Ideas
Beyond Pajamas: Sizing Up the Pandemic Shopper
that attract consumers to retailers’ websites. Companies typically have to balance the popularity of these policies in a competitive market with the high costs of managing returns, including shipping and restocking fees that cut into... View Details
- 12 Sep 2017
- First Look
First Look at New Research and Ideas, September 12, 2017
Paris, and Abu Dhabi, with varying levels of financial success. In addition to growing in number, KCON has grown in size. By 2016, KCON LA had become a three-day, two-concert affair, that attracted 70,000 attendees with a wide range of... View Details
Keywords: Carmen Nobel
- 21 Jan 2013
- Research & Ideas
Altruistic Capital: Harnessing Your Employees’ Intrinsic Goodwill
campaigns drew two distinct groups of candidates. While the career advancement campaign attracted a group that had more qualifications and was more technically knowledgeable, the community-focused candidates were deemed more reliable—more... View Details
Keywords: by Carmen Nobel
- 17 May 2011
- First Look
First Look: May 17
individual performance-based compensation, building a theoretical framework predicting more prominent use of team-based, seniority-based, and flatter compensation. We argue that compensation is strategic not only in motivating and View Details
Keywords: Sean Silverthorne
- 17 Jun 2016
- Op-Ed
Companies Need to Start Marketing Security to Customers
behavior would not sit well at the annual industry association meeting and your holier-than-thou superiority claim might tempt fate and attract a terrorist attack. If anything, safety is downplayed as pre-flight instructions to airline... View Details