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  • 27 Nov 2023
  • Research & Ideas

Voting Democrat or Republican? The Critical Childhood Influence That's Tough to Shake

life.” What else can we learn about voters? Technology and data availability have created new opportunities to study voter and candidate behavior. For example, researchers can now chart timelines based on candidates’ messages to voters using View Details
Keywords: by Ben Rand
  • 25 Oct 2011
  • First Look

First Look: October 25

  PublicationsJoining a Nonprofit Board: What You Need to Know Authors:Marc J. Epstein and F. Warren McFarlan Publication:Jossey-Bass/Wiley, 2011 An abstract is unavailable at this time. Publisher's Link:... View Details
Keywords: Sean Silverthorne
  • January–February 2018
  • Article

Some Customers Would Rather Leave Without Saying Goodbye

By: Eva Ascarza, Oded Netzer and Bruce G.S. Hardie
We investigate the increasingly common business setting in which companies face the possibility of both observed and unobserved customer attrition (i.e., “overt” and “silent” churn) in the same pool of customers. This is the case for many online-based services where... View Details
Keywords: Churn; Retention; Attrition; Customer Base Analysis; Hidden Markov Models; Latent Variable Models; Customer Relationship Management; Consumer Behavior
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  • 2017
  • Working Paper

Cluster Mapping as a Tool for Development

By: Christian H.M. Ketels
This report builds on the foundational work on cluster mapping that Prof. Michael E. Porter has led at the Institute for Strategy and Competitiveness (ISC), Harvard Business School over the last two decades. He launched the U.S. Cluster Mapping Initiative in the late... View Details
Keywords: Industry Clusters; Development Economics
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  • 16 Nov 2010
  • First Look

First Look: November 16, 2010

  PublicationsKeiei no Ryugi (The Management Ritual) Authors:Mitsuaki Shimaguchi and Hirotaka Takeuchi Publication:Nihon Keizai Shimbun Publishing, 2010 An abstract is unavailable at this time. Joint Evaluation as a Real World Tool for Managing Emotional Assessment of... View Details
Keywords: Sean Silverthorne
  • 16 Nov 2016
  • Research & Ideas

Turning One Thousand Customers into One Million

First 1,000 Customers, we explored how these two-sided platforms got their start and attracted a significant number of early adopters based on a Harvard Business School case that professor Teixeira wrote with Morgan Brown. “Airbnb maintained a culture of testing many... View Details
Keywords: by Thales S. Teixeira and Michael Blanding; Retail; Transportation; Accommodations
  • 03 Oct 2023
  • Research Event

Build the Life You Want: Arthur Brooks and Oprah Winfrey Share Happiness Tips

affect series. And in this test, we can actually classify you through a series of of simple questions. It's in the book, but it's also on the website for the book. So you can take it really, really easily just with a few clicks. And you... View Details
Keywords: by HBS Staff
  • 03 May 2024
  • Research & Ideas

How Much Does Proximity Influence Startup Innovation? 20 Meters' Worth to Be Exact

of each firm, including the actual walking distances between offices, to determine if and how much neighboring companies influenced each other’s website technologies, or “tech stack.” A company’s tech stack fundamentally shapes a... View Details
Keywords: by Ben Rand
  • 2024
  • Case

EPCorp: Convincing the C-Suite

By: Jacob M. Cook
In EPCorp: Convincing the C-Suite, Shivani Bahl is attempting to sell EPCorp's CEO, Debbie Sullivan, on her ideas for not only a new website upgrade but also a more expansive vision on how data and Generative AI can be used to grow the company. Debbie is understandably... View Details
Keywords: AI and Machine Learning; E-commerce; Growth and Development Strategy
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  • 27 Sep 2011
  • First Look

First Look: September 27

Website Yelp.com and restaurant data from the Washington State Department of Revenue. Because Yelp prominently displays a restaurant's rounded average rating, I can identify the causal impact of Yelp ratings on demand with a regression... View Details
Keywords: Sean Silverthorne
  • 17 Feb 2020
  • Sharpening Your Skills

How Entrepreneurs Can Find the Right Problem to Solve

outreach should be done on multiple platforms and carefully crafted to answer only one or two hypotheses. These hypotheses are commonly, “Is this where we can reach this audience if we want to market to them?” and “Are they interested enough to click and learn more?”... View Details
Keywords: by Julia Austin
  • 22 Nov 2016
  • First Look

November 22, 2016

November 2016 Quarterly Journal of Economics Stereotypes By: Bordalo, Pedro, Katherine Baldiga Coffman, Nicola Gennaioli, and Andrei Shleifer Abstract—We present a model of stereotypes based on Kahneman and Tversky's representativeness heuristic. A decision maker... View Details
Keywords: Sean Silverthorne
  • 04 Nov 2011
  • Working Paper Summaries

Multi-Sided Platforms

Keywords: by Andrei Hagiu & Julian Wright
  • August 2019
  • Article

When and How to Diversify—A Multicategory Utility Model for Personalized Content Recommendation

By: Yicheng Song, Nachiketa Sahoo and Elie Ofek
Sometimes we desire change, a break from the same or an opportunity to fulfill different aspects of our needs. Noting that consumers seek variety, several approaches have been developed to diversify items recommended by personalized recommender systems. However,... View Details
Keywords: Recommender Systems; Personalization; Recommendation Diversity; Variety Seeking; Collaborative Filtering; Consumer Utility Models; Digital Media; Clickstream Analysis; Learning-to-rank; Consumer Behavior; Media; Customization and Personalization; Strategy; Mathematical Methods
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  • 10 Feb 2022
  • Research & Ideas

Why Are Prices So High Right Now—and Will They Ever Return to Normal?

some categories,” he says. “Those shortages are putting pressure on prices. And they're still contributing to the high levels of inflation we see now.” Shifting shortages on store shelves To examine the relationship between stockouts and inflation, the researchers... View Details
Keywords: by Rachel Layne
  • 22 Mar 2024
  • Research & Ideas

Open Source Software: The $9 Trillion Resource Companies Take for Granted

Free and Open Source Software, a joint project by the Linux Foundation and LISH released in 2022, and BuiltWith, a service that scans almost 9 million company websites to understand how they’re built, including what open source code they... View Details
Keywords: by Rachel Layne; Computer; Information Technology; Technology
  • 29 Nov 2022
  • Research & Ideas

Is There a Method to Musk’s Madness on Twitter?

and social graph of Twitter stays active. There are a lot of features on the surface that you can play around with—say, the blue checkmark—but most importantly, he needs to make sure the website and basic app continue to run. For... View Details
Keywords: by Christina Pazzanese, Harvard Gazette; Technology
  • 31 Aug 2015
  • Research & Ideas

How Ben Franklin’s ‘Way to Wealth’ Introduced American Capitalism to the World

Collections. Reinert, in conjunction with Carpenter and HBS Knowledge and Library Services, even developed a Way to Wealth website to provide students and scholars with an online, one-stop-shop that includes a database of editions of The... View Details
Keywords: by Julia Hanna
  • 27 Jun 2016
  • Research & Ideas

These Management Practices, Like Certain Technologies, Boost Company Performance

that allows companies to score themselves. For those interested in creating a more in-depth picture of their strengths and weaknesses, the website includes instructions for firms to run the complete survey across all levels of their... View Details
Keywords: by Michael Blanding
  • 11 Jan 2021
  • Research & Ideas

Is A/B Testing Effective? Evidence from 35,000 Startups

products... You make more changes overall, so [adopting A/B testing] doesn’t come at the cost of big ideas.” On average, firms that used A/B testing to select the best features for their websites had higher page views, along with visitors... View Details
Keywords: by Kristen Senz

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