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- All HBS Web
(2,118)
- People (2)
- News (316)
- Research (1,263)
- Events (11)
- Multimedia (14)
- Faculty Publications (891)
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- 01 Sep 2015
- News
Case Study: Golden Ticket
(iStock) The startup shorthand for the year-old G8 Rocket (pronounced “gate rocket”) is SAP meets Square—an enterprise platform designed for local vendors. In G8 Rocket’s case, those vendors are typically high-school athletic departments, which rely on the business to... View Details
- 28 May 2019
- News
Case Study: Building the Base
traditional political reporting, analysis, and video? If News Bling could establish itself as the major news outlet for the digital generation, the product and market would dwarf its current vision. But... View Details
- 01 Sep 2020
- News
Road Work
a market that was impacted just as hard but received less assistance.” Camino is also intent on expanding education opportunities for borrowers. With an extensive library of bilingual content and video workshops on topics ranging from... View Details
- 01 Sep 2008
- News
Say “Green Cheese”
HOUSENBOLD: Picture perfect. All over America, shoeboxes full of print photos are gathering dust. But hard copy is not dead: There’s a growing demand for homemade picture books and scrapbooks whose pages people can design online themselves and fill with their own View Details
- 24 Apr 2014
- News
In the business of empowering women entrepreneurs
As a cofounder and managing director of the Women’s Venture Capital Fund (WVCF), Monica Dodi (MBA 1984) backs female-led, early-stage ventures in digital media and sustainable products and services. Dodi says these emerging consumer View Details
- 01 Jun 2024
- News
Case Study: Ready for an Upgrade
customers live in aerospace hubs—places like Huntsville, Alabama; Melbourne, Florida; and Colorado Springs, Colorado—and, as engineers who haven’t likely changed jobs in a long time, they don’t frequent places like LinkedIn. Digital View Details
- 01 Mar 2023
- News
The Latest Model
was booming: The price of bitcoin had surged to nearly $20,000; governments were beginning to recognize the cryptocurrency as legal tender; and industries from fintech to pharma were launching blockchain-related projects. (Though best known as the distributed View Details
- 01 Dec 2016
- News
Starting Lineup: Upturning Travel
“discover, buy, and sell authentic tour experiences.” Zhang, the founder of travel firm WildChina which serves foreign visitors, launched NewUGo to connect the rapidly growing domestic Chinese travel market to off-the-beaten-path tourism... View Details
Keywords: April White
- 13 Mar 2019
- News
The First Five Years: Sierra Smith and Taylor Wiegele (both MBA 2017)
classmates for two years built poise, which is incredibly important when you’re constantly in front of customers, retailers, investors, or even the Sharks! Wiegele: “We also took a digital marketing strategy... View Details
- 01 Mar 2011
- News
Making Their Way
could well be a case study about an American manufacturer’s adaptation to the forces of globalization. Back in the 1990s, when the U.S. economy was in a high-tech, dot-com frenzy and China’s experiment with export-driven market economics... View Details
- 20 Feb 2013
- News
Thanking Veterans Online
because they don't live close to a physical distribution point or they are exposed to elevated risk of identity theft by carrying around a DD 214 when they do claim benefits. Correcting that injustice motivates me." The two founders realized that a secure, View Details
- 25 Feb 2020
- News
Alumni and Faculty Books for March 2020
1996, Hema Hattangady took over as the CEO of Conzerv, an embattled family-owned firm based in Bangalore that manufactured digital energy meters. Over the next 12 years, she grew it to become India’s largest energy-management company.... View Details
- 06 Sep 2013
- News
More Seats at the Table
percent a decade ago to 38 percent today, according to a study by the executive search firm Spencer Stuart. While age may bring wisdom, it often doesn't bring familiarity with things like digital marketing... View Details
- 25 Feb 2020
- News
Action Plan: Just Breathe
In the late aughts, Joe Burton (PMD 75, 2000) looked like a success story. In 2006, after a successful career in consulting and the C-suite of numerous public companies, he was named COO of McCann Worldgroup, overseeing $1.5 billion in View Details
Keywords: April White
- 19 Feb 2008
- News
The Scoop Behind the Silver Screen
the additional risk and legwork involved in making an independent film can pay off in creative control over the final product—even after a studio accepts a film for marketing and distribution, executives can’t demand that the ending a... View Details
- 22 Feb 2019
- News
Empowering a New Generation of Business Leaders
assigned a product or service to turn into a business, and then the rest was up to them. That included raising money to start the business, creating a marketing plan, and developing some of the company’s operations, like banking, sales... View Details
- 01 Jun 2014
- News
Net Gains
and digital media presence. "We've seen what can happen decades later when you make an investment in a country." So where is the NBA's next China? Tatum offers three of the league's growing international View Details
Keywords: Dan Morrell
- 01 Dec 1996
- News
Laurel without Hardy? A Lesson for Business
less, attractive. Hardware and software are complements. So are hot dogs and mustard, cars and car loans, cable television and TV Guide, the Internet and high-capacity digital phone lines, catalogues and overnight delivery services - even... View Details
- 20 Feb 2019
- News
Building an Ecosystem for African Entrepreneurs
in 2015, Sounouvou had recently launched Exportunity, a secure digital marketplace that connects African suppliers with buyers around the world. Through the company’s platform, farmers in Benin can sell their produce to a manufacturer in... View Details
Keywords: April White
- 06 Dec 2021
- News
HBS Curricula Explore the Complexities of Innovation
and share value, as well as achieve growth. Driving Digital Strategy explores ways to leverage digital, social, and mobile marketing tools to drive innovation and spur growth. A related program is View Details
Keywords: Jennifer Gillespie