Publications

Web

The “Hawthorne Effect” – The Human Relations Movement – Baker Library | Bloomberg Center, Historical Collections

Electric), Donald W. Thomas (Western Electric), Fritz J. Roethlisberger, William J. Dickson (Western Electric), and Harvard Business School Dean George P. Baker at the... View Details

July 2008 (Revised July 2020)
Case

Managing a Global Team: Greg James at Sun Microsystems, Inc. (A)

By: Tsedal Neeley and Thomas J. DeLong

Greg James, a global manager at Sun Microsystems, Inc., sets out to meet with his entire 43-member customer implementation team spread across India, France, the United Arab Emirates, and the United States of America to resolve a dire customer system outage as required... View Details

Keywords: Groups and Teams; Global Range; Management; Customer Satisfaction; Service Delivery; Crisis Management; Conflict and Resolution; Technology Industry; India; United Arab Emirates; France; United States

08 Oct 2013
First Look

First Look: October 8

differentiate "quality FDI" in several different ways. First, we look at the possibility that the effects of FDI differ by sector. Second, we differentiate FDI based on objective qualitative industry characteristics including... View Details

Keywords: Sean Silverthorne

February 2018 (Revised October 2019)
Case

HubSpot and Motion AI: Chatbot-Enabled CRM

By: Jill Avery and Thomas Steenburgh

HubSpot, an inbound marketing, sales, and customer relationship management (CRM) software provider, announced that it had acquired Motion AI, a software platform that enabled companies to easily build and deploy chatbots, fueled by artificial intelligence, to interact... View Details

20 Nov 2012
First Look

First Look: November 20

PublicationsThe Unbundling of Advertising Agency Services: An Economic Analysis Authors:Mohammad Arzaghi, Ernst R. Berndt, James C. Davis, and Alvin J. Silk Publication:Review of Marketing Science (forthcoming) Abstract We address a... View Details

Keywords: Sean Silverthorne

31 Jul 2012
First Look

First Look: July 31

sales through innovative deal structures. Purchase this case:http://hbr.org/search/912416-PDF-ENG Schuberg Philis Thomas J. DeLong and Daniela BeyersdorferHarvard Business School Case 412-092 The Dutch... View Details

Keywords: Carmen Nobel

Web

Live from Klarman Hall - Alumni

society today. Friday, June 13 Video Recording Dean’s Welcome Address 8:30–9:30 a.m. ET Speaker: Srikant Datar , Dean of the Faculty, George F. Baker Professor of Administration Dean Srikant Datar kicks off Reunion Weekend by sharing... View Details

07 Jun 2016
First Look

June 7, 2016

avoidance (Slemrod, 2004; Crocker and Slemrod, 2005; Chen and Chu, 2005) by showing that increases in institutional ownership are associated with increases in tax avoidance. Using the Russell index reconstitution setting to isolate... View Details

Keywords: Sean Silverthorne

July 2010 (Revised June 2016)
Case

Erik Peterson at Biometra (A)

By: John J. Gabarro, Thomas DeLong and Jevan Soo

Describes the problems facing a recent MBA graduate in his job as general manager of a medical device company owned by a parent corporation. Raises issues of corporate divisional relationships and the difficulties facing an inexperienced manager who seems to be... View Details

Keywords: Business Subsidiaries; Leadership; Managerial Roles; Product Launch; Organizational Structure; Problems and Challenges; Medical Devices and Supplies Industry

July 2010 (Revised January 2017)
Background Note

Marketing Analysis Toolkit: Customer Lifetime Value Analysis (2024)

By: Thomas Steenburgh and Jill Avery

Customers are increasingly being viewed as assets that bring value to the firm. Customer lifetime value is a metric that allows managers to understand the overall value of their customer base and relate it to three customer strategies firms employ: asset... View Details

Keywords: Customer Lifetime Value; Return On Investment; Customer Acquisition; Customer Retention; Customer Churn; ＂Marketing Analytics＂; Marketing; Customer Relationship Management; Customer Focus and Relationships; Customer Value and Value Chain; Management Analysis, Tools, and Techniques; Marketing Strategy; Measurement and Metrics; Strategic Planning; Value

13 Dec 2016
First Look

December 13, 2016

forthcoming Journal of Investment Consulting Cloaked Trading By: Cohen, Lauren, Dong Lou, and Christopher J. Malloy Abstract—Using a novel, proprietary database of micro-level trading activities by asset... View Details

Keywords: Carmen Nobel

January 2010 (Revised July 2011)
Case

Hindustan Unilever Limited

By: Thomas J. DeLong and Mona Srivastava

This case illustrates Hindustan Unilever Limited's conflict resolution and people development policies using a “leading from the middle” example. The story centers on the challenges faced by an HR manager at a factory who must meet organizational objectives while... View Details

Keywords: Employee Relationship Management; Labor Unions; Leadership; Goals and Objectives; Managerial Roles; Conflict Management; Food and Beverage Industry; India

Web

Publications - Institute For Strategy And Competitiveness

activity-based costing to determine open radical cystectomy and ileal conduit surgical episode cost drivers by Janet Baack Kukreja, M.D., M.P.H.a,b, Mohamed A. Seif, M.D.a, Marissa W. Mery, M.D.c, James R. Incalcaterra, Ph.D.d, Ashish M.... View Details

Web

Fellowships - Business History

and pregnancy-related conditions, or any other characteristic protected by law. “ The travel fellowship allowed me to conduct research at Baker Library. The Lehman Bros. collection, which holds the original partnership agreements for... View Details

22 Jun 2011
Sharpening Your Skills

Sharpening Your Skills: Motivation

Thomas Steenburgh and Doug J. Chung and K. Sudhir of the Yale School of Management. Can Companies Inspire Heroism In Employees? HBS Cases: Terror at the Taj Under terrorist... View Details

Keywords: Re: Multiple Faculty

July 2011
Case

Shifting the Diversity Climate: The Sodexo Solution

By: David A. Thomas and Stephanie J. Creary

This case profiles the evolution of Sodexo's diversity initiative. Diversity became a key priority for Sodexo, North America in 2001 after a class-action lawsuit was filed and certified in Washington, D.C. against Sodexo Marriot Services, Inc., the food services... View Details

Keywords: Diversity; Business Strategy; Globalization; Management Teams; Gender; Race; Ethnicity; Age; Food and Beverage Industry; North America; Washington (state, US)

October 2005 (Revised October 2006)
Case

Infosys (A): Strategic Human Resource Management

By: Thomas J. DeLong, Jaya Tandon and Ganesh Rengaswamy

Hema Ravichandar, head of human resources, was given a new and aggressive milestone to reach: ensure Infosys is on the Top 10 lists of both Best Performing Companies and Best Employers by 2007. No large organization had ever been able to achieve this distinction... View Details

Keywords: Business Growth and Maturation; Transition; Cost; Human Resources; Employee Relationship Management; Problems and Challenges; Competitive Strategy; Information Technology Industry