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Publications

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      • Faculty Publications  (355)

      by Regina E. HerzlingerRemove by Regina E. Herzlinger →

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      • 2010
      • Chapter

      Consumer-Driven Universal Health Care is the Best Solution

      By: Regina E. Herzlinger
      The best way to achieve universal health insurance coverage is to implement a consumer-controlled system rather than a government-controlled system. View Details
      Keywords: Health Care and Treatment; Insurance; Customers; System
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      Herzlinger, Regina E. "Consumer-Driven Universal Health Care is the Best Solution." In Current Controversies: Health Care, edited by Noel Merino. Farmington Hills, MI: Greenhaven Press, 2010.
      • October 2010
      • Article

      Beer, Brats, and Butterfat

      By: Regina E. Herzlinger
      Citation
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      Herzlinger, Regina E. "Beer, Brats, and Butterfat." Strategy + Business (October 2010).
      • September 2010 (Revised February 2014)
      • Case

      The Global Sight Initiative

      By: Regina E. Herzlinger
      How to replicate a 'one of' social entrepreneurship effort: To cure blindness, Seva took the Aravind Eye Hospital & scaled it up to 100 hospitals globally. View Details
      Keywords: Social Entrepreneurship; Nonprofit Organizations; Medical Specialties; Health Care and Treatment; Globalization; Health Industry
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      Herzlinger, Regina E. "The Global Sight Initiative." Harvard Business School Case 311-034, September 2010. (Revised February 2014.)
      • August 2010 (Revised February 2014)
      • Case

      Vitalia Franchise

      By: Regina E. Herzlinger and Beatriz Munoz-Seca
      Cathy Hoffmann has rapidly grown her novel facilities for day care therapy for elders with mild cognitive and physical problems. But she needs to decide whether to franchise or own the next expansion. View Details
      Keywords: Entrepreneurship; Health Care and Treatment; Growth and Development Strategy; Ownership Stake; Franchise Ownership; Expansion; Health Industry; Spain
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      Herzlinger, Regina E., and Beatriz Munoz-Seca. "Vitalia Franchise." Harvard Business School Case 311-035, August 2010. (Revised February 2014.)
      • March 2010 (Revised August 2012)
      • Supplement

      WellSpace Treatment Centers for Complementary and Alternative Medicine (B) - The Marino Center

      By: Regina E. Herzlinger
      The Marino Center provides complementary traditional and alternative health care services. It wants to grow, but how and where? View Details
      Keywords: Business Model; Decision Choices and Conditions; Growth and Development; Health Care and Treatment; Medical Specialties; Growth and Development Strategy; Health Industry
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      Herzlinger, Regina E. "WellSpace Treatment Centers for Complementary and Alternative Medicine (B) - The Marino Center." Harvard Business School Supplement 310-082, March 2010. (Revised August 2012.)
      • March 2010 (Revised May 2010)
      • Case

      Boston Scientific Corporation (A)

      By: Regina E. Herzlinger and Charlie Attlan
      Boston Scientific Corporation just bought Guidant at a record breaking price to expand their cardiovascular franchise. They need to rationalize their product portfolio to make the acquisition work. What should they sell and why? View Details
      Keywords: Acquisition; Decision Choices and Conditions; Growth and Development; Product Marketing; Product Development; Franchise Ownership; Medical Devices and Supplies Industry
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      Herzlinger, Regina E., and Charlie Attlan. "Boston Scientific Corporation (A)." Harvard Business School Case 310-079, March 2010. (Revised May 2010.)
      • March 2010
      • Supplement

      Boston Scientific Corporation (B)

      By: Regina E. Herzlinger and Charlie Attlan
      The case provides the denoument for Boston Scientific Corporation (A) HBS No. 310079. View Details
      Keywords: Medical Devices and Supplies Industry
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      Herzlinger, Regina E., and Charlie Attlan. "Boston Scientific Corporation (B)." Harvard Business School Supplement 310-080, March 2010.
      • March – April 2010
      • Article

      Healthcare Reform and Its Implications for the U.S. Economy

      By: Regina E. Herzlinger
      Keywords: Health Care and Treatment; Governing Rules, Regulations, and Reforms; Economy; United States
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      Herzlinger, Regina E. "Healthcare Reform and Its Implications for the U.S. Economy." Business Horizons 53, no. 2 (March–April 2010).
      • February 2010 (Revised February 2021)
      • Case

      The Vitality Group: Paying for Self-Care

      By: Regina E. Herzlinger
      Vitality is part of a $2 billion start-up South African and U.K. health insurance firm. It has achieved excellent results in rewarding people for promoting their health. It is now contemplating how to enter the U.S. market. View Details
      Keywords: Market Entry and Exit; Insurance Industry; South Africa; United Kingdom; United States
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      Herzlinger, Regina E. "The Vitality Group: Paying for Self-Care." Harvard Business School Case 310-071, February 2010. (Revised February 2021.)
      • January 2010 (Revised August 2012)
      • Background Note

      Note on Telemedicine

      By: Regina E. Herzlinger and Jillian Copeland
      This note provides background in all the modalities of telemedicine. It accompanies the cases "Medtronic: Patient Management Initiative" (A) and (B), HBS Nos. 302-005 and 309-064. View Details
      Keywords: Interactive Communication; Entrepreneurship; Health Care and Treatment; Technological Innovation; Information Technology; Health Industry; Telecommunications Industry
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      Herzlinger, Regina E., and Jillian Copeland. "Note on Telemedicine." Harvard Business School Background Note 310-075, January 2010. (Revised August 2012.)
      • January 2010 (Revised August 2012)
      • Supplement

      Hospital for Special Surgery (B): Continuing Challenges of Growth

      By: Regina E. Herzlinger and Laura Low Ah Kee
      After its successful new U.K. venture, the Hospital for Special Surgery wants to do more of the same, without decimating its core New York City facility. The case provides considerable details about the different options it is exploring. View Details
      Keywords: Growth Management; Health Industry; United Kingdom
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      Herzlinger, Regina E., and Laura Low Ah Kee. "Hospital for Special Surgery (B): Continuing Challenges of Growth." Harvard Business School Supplement 310-077, January 2010. (Revised August 2012.)
      • January 2010
      • Teaching Note

      MedVal Ventures, Fortis Healthcare (A), Fortis Healthcare (B), and Note on Medical Travel (TN)

      By: Regina E. Herzlinger
      Teaching Note for [308087], [308030], [308080], and [308084]. View Details
      Keywords: Health Industry; India
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      Herzlinger, Regina E. "MedVal Ventures, Fortis Healthcare (A), Fortis Healthcare (B), and Note on Medical Travel (TN)." Harvard Business School Teaching Note 310-076, January 2010.
      • December 2009 (Revised March 2025)
      • Case

      Phreesia: The Patient Intake Company

      By: Regina E. Herzlinger, Sunaina Yarlagadda and Brian L. Walker
      How should the co-founders of an organization that provides patient sign-in and billing services scale their company after five years of successfully targeting small private physician practices? Phreesia had deployed a direct mail and sales force strategy that resulted... View Details
      Keywords: Advertising; Social Entrepreneurship; Revenue; Health Care and Treatment; Health Industry
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      Herzlinger, Regina E., Sunaina Yarlagadda, and Brian L. Walker. "Phreesia: The Patient Intake Company." Harvard Business School Case 310-066, December 2009. (Revised March 2025.)
      • Article

      Health Care's Taxing Problem

      By: Regina E. Herzlinger
      Keywords: Health; Problems and Challenges
      Citation
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      Herzlinger, Regina E. "Health Care's Taxing Problem." National Review Online (August 12, 2009).
      • July 2009
      • Article

      Limited Choices

      By: Regina E. Herzlinger
      Citation
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      Herzlinger, Regina E. "Limited Choices." National Review Online (July 2009).
      • May 2009
      • Article

      Can the United States Provide Health Care For All?

      By: Regina E. Herzlinger
      Keywords: Health Care and Treatment; United States
      Citation
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      Herzlinger, Regina E. "Can the United States Provide Health Care For All?" What Matters (May 2009).
      • May 2009
      • Article

      Diagnosis

      By: Regina E. Herzlinger
      Citation
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      Herzlinger, Regina E. "Diagnosis." National Review Online (May 2009).
      • Article

      Health Care Challenges for Leaders

      By: R. E. Herzlinger
      From ancient times to today, perceptive leaders have galvanized people by appealing to commonly shared values. Indeed, a discussion of leadership is virtually impossible without talking about values. As the articles in this issue demonstrate,Values are what animate... View Details
      Keywords: Leadership; Values and Beliefs
      Citation
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      Herzlinger, R. E. "Health Care Challenges for Leaders." Leader to Leader, no. 47 (Winter 2008): 39–45.
      • October 2008
      • Case

      Diagnostic Genomics

      By: Regina E. Herzlinger and Mark P. Allyn
      Should this gene detection firm enter the business of providing tests for the detection of genetic diseases? If so, how should it prioritize the tests it could develop? View Details
      Keywords: Health Testing and Trials; Market Entry and Exit; Product Development; Genetics; Strategy; Health Industry; Medical Devices and Supplies Industry
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      Herzlinger, Regina E., and Mark P. Allyn. "Diagnostic Genomics." Harvard Business School Case 309-040, October 2008.
      • September 2008
      • Background Note

      Background on the Technology of Molecular Diagnostics

      By: Regina E. Herzlinger and Jason Sanders
      To be used as background reading for the "EXACT Sciences Corp.: Commercializing a Diagnostic Test" and "Diagnostic Genomics" cases, HBS nos. 308-090 and 309-040. View Details
      Keywords: Health Testing and Trials; Technology; Biotechnology Industry; Medical Devices and Supplies Industry
      Citation
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      Herzlinger, Regina E., and Jason Sanders. "Background on the Technology of Molecular Diagnostics." Harvard Business School Background Note 309-050, September 2008.
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