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Show Results For
- All HBS Web
(1,331)
- News (247)
- Research (967)
- Multimedia (5)
- Faculty Publications (699)
- 12 Nov 2015
- Research & Ideas
Can Consumers be Trusted with Their Own Health Care?
presentation given at the fifth U.S.-China Health Summit at Harvard Medical School in September by John A. Quelch, the Charles Edward Wilson Professor of Business... View Details
- 11 Feb 2008
- Research & Ideas
Does Democracy Need a Marketing Manager?
Very little scholarship has been done around the subject of marketing and democracy. In fact, many believe that politics needs less marketing. Harvard Business School professor John A. View Details
Keywords: by Sean Silverthorne
- 16 Jul 2014
- HBS Case
Marketing Obamacare
"This is not like Field of Dreams, where if you build it they will come," Quelch says. "There are distinct categories of consumers, each of which needs to be addressed in a different way." View Details
- 07 Jun 2016
- News
Can Brand Trump Win a Presidency?
- 17 Dec 2008
- Lessons from the Classroom
‘Ted Levitt Changed My Life’
senior associate dean John Quelch stated on the occasion of his death. "He was an intellectual provocateur but one whose insights were grounded in a profound understanding of practice." The author... View Details
- 06 Apr 2015
- Research & Ideas
After Germanwings, More Attention Needed on Employee Mental Health
focused on physical health much more than they have on mental health," says Professor John A. Quelch, Charles Wilson Professor of Business Administration at Harvard Business School. In collaboration with... View Details
- 01 Aug 2001
- News
HBS Alumni Association Board of Directors: President's Report
throughout the year on four specific areas, and I'd like to summarize each committee's work. Communications Under the leadership of John Hoffmann (MBA '64), this group focused on segmentation, design and content, and delivery. The... View Details
Keywords: John Hoffman
- 26 Nov 2012
- Research & Ideas
New Winners and Losers in the Internet Economy
study was directed by John A. Deighton, the Harold M. Brierley Professor of Business Administration at Harvard Business School. The study's principal investigator was HBS... View Details
- 28 Jul 2016
- News
Where is TripAdvisor for Doctors?
- 2008
- Chapter
Where Does It Go? Spending by the Financially Constrained
By: Shawn A. Cole, Peter Tufano and John Thompson
Cole, Shawn A., Peter Tufano, and John Thompson. "Where Does It Go? Spending by the Financially Constrained." Chap. 2 in Borrowing to Live: Consumer and Mortgage Credit Revisited, edited by Nicolas P. Retsinas and Eric S. Belsky, 65–91. Brookings Institution Press, 2008.
- 2008
- Working Paper
Where Does It Go? Spending by the Financially Constrained
By: Shawn A. Cole, John Thompson and Peter Tufano
In this paper, we analyze the spending decisions of over 1.5 million Americans who vary in their degree of revealed credit constraints. Specifically, we analyze how these Americans spend their income tax refunds, using transaction-level data from a stored-value card... View Details
Keywords: Decision Choices and Conditions; Credit; Personal Finance; Spending; Taxation; Consumer Behavior; United States
Cole, Shawn A., John Thompson, and Peter Tufano. "Where Does It Go? Spending by the Financially Constrained." Harvard Business School Working Paper, No. 08-083, March 2008. (Revised April 2008.)
- 08 Mar 2017
- Op-Ed
Op-Ed: Can the Proposed American Health Care Act Improve on 'Obamacare'?
it passes in Congress. About the Authors John A. Quelch is the Charles Edward Wilson Professor of Business Administration at Harvard Business School. He also holds a joint... View Details
- 24 Aug 2016
- News
Can Obamacare Be Saved?
- Article
Marketing and Seduction: Building Exchange Relationships by Managing Social Consensus
By: John A. Deighton and Kent Grayson
Deighton, John A., and Kent Grayson. "Marketing and Seduction: Building Exchange Relationships by Managing Social Consensus." Journal of Consumer Research 21, no. 4 (March 1995).
- 17 Sep 2001
- Research & Ideas
Why E-commerce Didn’t Die With the Fall of Webvan
delivery services should not be discounted too soon, according to HBS professor and marketing specialist John A. Deighton. As Deighton explained in the article "Who Wanted Webvan to Survive?"... View Details
- April 2011
- Teaching Note
Designs by Kate: The Power of Direct Sales (Brief Case)
By: John A. Deighton and Sarah Abbott
Teaching Note to 4277. View Details
- Article
Colorblindness and Diversity: Conflicting Goals in Decisions Influenced by Race
By: Michael I. Norton, Joseph A. Vandello, Andrew Biga and John M. Darley
Norton, Michael I., Joseph A. Vandello, Andrew Biga, and John M. Darley. "Colorblindness and Diversity: Conflicting Goals in Decisions Influenced by Race." Social Cognition 26, no. 1 (2008): 102–111.
- 16 May 2000
- Research & Ideas
Getting the Message: How the Internet is Changing Advertising
last December, believes that "the real opportunity for the marketing industry lies in developing transactional-based models that enable consumer and client to work together more closely." HBS professor John View Details
Keywords: by Susan Young
- 30 Mar 2015
- Research & Ideas
Managing the Family Business: Preparing to Sell
mechanisms (forums for discussions and decisions, plus rules, policies, and agreements) to help the family make decisions and keep family members informed, united, and hopefully committed to future investments by the family. 4. Talent... View Details
- 23 Apr 2014
- News