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Publications

Publications

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  • All HBS Web  (844)
    • News  (224)
    • Research  (499)
    • Multimedia  (6)
  • Faculty Publications  (253)

Show Results For

  • All HBS Web  (844)
    • News  (224)
    • Research  (499)
    • Multimedia  (6)
  • Faculty Publications  (253)
← Page 6 of 844 Results →
  • 18 Aug 2014
  • News

Delivery Start-Ups Are Back Like It’s 1999

  • 13 Jun 2017
  • Blog Post

4 Things You Need to Know about the MS/MBA: Engineering Sciences Program

Harvard Business School has offered joint degrees for many years—including those with Harvard Law School, Harvard Kennedy School, and Harvard Medical School. Harvard recently announced the launch of a new program: a joint MS/MBA: Engineering Sciences degree offered... View Details
  • 15 Nov 2018
  • Book

Can the Global Food Industry Overcome Public Distrust?

JamesBrey Food is the largest segment of the global economy. It is also widely recognized as more critical for human health than any pharmaceutical drug on the planet. But significant changes in the industry are making people lose trust in many institutions involved in... View Details
Keywords: by Sean Silverthorne; Agriculture & Agribusiness
  • 03 Dec 2007
  • Research & Ideas

Authenticity over Exaggeration: The New Rule in Advertising

Consumers," HBS professor John Deighton and Leora Kornfeld, research director of Canada's Mobile MUSE Consortium, pinpoint 5 qualities of success in this new world of digital media marketing. In this new... View Details
Keywords: by Julia Hanna; Publishing; Advertising
  • 11 Feb 2008
  • Research & Ideas

Does Democracy Need a Marketing Manager?

Very little scholarship has been done around the subject of marketing and democracy. In fact, many believe that politics needs less marketing. Harvard Business School professor John A. Quelch and research... View Details
Keywords: by Sean Silverthorne
  • 01 Mar 2014
  • News

The Solution to the Global Food Crisis Just Might Come from Nigeria

Photography by Jason Andrew Ibrahim Mustapha grows maize in Katsina Fulani, a village of mud-brick houses topped by rusted corrugated roofs in northern Nigeria. Like millions of farmers in his country,... View Details
Keywords: Francis Storrs; John H. Davis; Michael Halse; Crop Production; Agriculture; Administration of Economic Programs; Government; Food Manufacturing; Manufacturing
  • 19 Aug 2013
  • Research & Ideas

Studying How Income Inequality Shapes Behavior

running lab experiments is that we can simulate many different types of inequality and look at many different types of decisions.” "You'd think that with such a large change in our society, you'd see a definitive impact somewhere," says David View Details
Keywords: by Michael Blanding
  • 23 May 2018
  • Video

2018 Alumni Achievement Awards Presentation

  • 23 Apr 2014
  • HBS Case

Are Electronic Cigarettes a Public Good or Health Hazard?

the amount of nicotine they inhale, gradually weaning themselves off their addiction if they choose. “The value proposition of e-cigarettes is clear” "The value proposition of e-cigarettes is clear," says John View Details
Keywords: by Michael Blanding; Food & Beverage; Advertising
  • 12 Mar 2014
  • Lessons from the Classroom

Managing the Family Business: Firing the CEO

Editor's note: This is part of a series of occasional columns on managing the family business written by Senior Lecturer John A. Davis. In this article, Davis discusses when to... View Details
  • 31 Aug 2013
  • News

Long CVS receipts spark social media sensation

  • 10 Feb 2015
  • First Look

First Look: February 10

John A., and Leora Kornfeld Abstract—The new marketing order, as played out on media platforms like YouTube, Twitter and Instagram, is so unlike the order it is displacing that it might seem like bedlam, an asylum of sorts for ideas... View Details
Keywords: Sean Silverthorne
  • 15 Jan 2014
  • Research & Ideas

Managing the Family Business: It Takes a Village

Editor's note: This is the first of occasional columns on managing the family business written by Senior Lecturer John A. Davis. In this first of two articles, Davis discusses... View Details
  • 01 Feb 1997
  • News

Doing It Your Way

your own 'storefront' on the Internet." READ MORE Cynthia A. Fisher - Viacord, Inc. Shikhar Ghosh - Open Market Joyce I. Greenberg - Take Good Care Monique Maddy - African Communications Group Steven C. Walske - Parametric Technology... View Details
Keywords: Marguerite Rigoglioso (profiles by Linda Goodspeed, Elaine Gottlieb, Nancy O. Perry, and Judith A. Ross)
  • 17 Dec 2008
  • Lessons from the Classroom

‘Ted Levitt Changed My Life’

early weeks (the man does not let up!), the students come to appreciate the intensity and rapid-fire humor of their teacher. Clearly, he cares. A lot. And by the end of the semester, something transformative has happened: They are better... View Details
Keywords: by Julia Hanna; Education; Retail
  • 27 Aug 2010
  • News

Startup TeamBuy uses Chinese bargaining model

  • 29 Jun 2015
  • HBS Case

Consumer-centered Health Care Depends on Accessible Medical Records

what is clear is that the organization will have to be one that both consumers need and doctors trust, says John A. Quelch, the Charles Edward Wilson Professor of Business Administration at Harvard Business... View Details
Keywords: by Dina Gerdeman; Health; Technology
  • 07 Aug 2012
  • Research & Ideas

Off and Running: Professors Comment on Olympics

two-week spectacle that captures the attention of people around the world. With the Games of the XXX Olympiad off and running in London, three Harvard Business School professors offer their insights. Stephen A. Greyser, Richard P. Chapman... View Details
Keywords: Re: Multiple Faculty; Sports
  • 21 Jul 2010
  • Research & Ideas

HBS Faculty Debate Financial Reform Legislation

The Dodd-Frank Wall Street Reform and Consumer Protection Act slated to be signed this week by U.S. President Barack Obama has been called the most sweeping set of rules for banks and Wall Street since the Great Depression. But what do... View Details
Keywords: by Staff
  • 26 May 2023
  • Blog Post

Bringing Space Tech Back to Earth

shock-absorbing rubber in astronaut helmets. Kate Sweeney has always been fascinated by how space technology can be used to improve people’s lives back on Earth. Sweeney, who is about to complete her M.S./M.B.A., offered jointly View Details
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