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- All HBS Web (262)
- Faculty Publications (10)
- 23 May 2018
- Research & Ideas
How to Know If Your Neighborhood Is Being Gentrified
that gentrification can ruin neighborhoods by forcing out existing businesses that serve the needs of the locals. “We found that changes in the local economy—such as a new coffee shop opening—can predict gentrification,” says Harvard... View Details
Keywords: by Dina Gerdeman
- 01 Aug 2016
- Research & Ideas
Retail Execs Underplay Current Performance to Investors--but Why?
Retail executives aren’t always giving stockholders the straight scoop about the financial standing of their companies in comments around earnings announcements—and some may be providing misleading information, potentially for their own benefit. That’s the upshot of... View Details
- 15 Dec 2014
- Research & Ideas
Deconstructing the Price Tag
heavy-handed we had to be." John puts it another way: "Cost transparency doesn't fall apart until we say, 'Hey guys, we're ripping you off.'" Meanwhile In The Real World The researchers took the academic experiments into the real world by... View Details
- 27 Jun 2019
- Research & Ideas
Rituals Strengthen Couples. Here’s Why They’re Good for Business, Too
rituals are one underutilized tool for enhancing people's emotional experiences," Norton says. "And our research shows that when people do spend money on rituals, especially with their partners, they consider it both money and time well-spent." View Details
Keywords: by Dina Gerdeman
- 09 Jun 2014
- Research & Ideas
The Manager in Red Sneakers
a nonconforming person to have a heightened status and more competence, particularly when they believed the person was aware of the established norm but deliberately chose to make a fashion statement by wearing a standout style. This... View Details
- 25 Jan 2017
- HBS Case
How Should Advertisers Respond to Consumer Demand for Whiter Skin?
In India, where many people consider fair skin more desirable than dark, the cosmetics industry has responded by producing a wide range of skin-lightening products—and with great success. But, when these companies pitch their creams in... View Details
- 03 May 2017
- Book
The Clear Connection Between Slavery and American Capitalism
Keywords: by Dina Gerdeman
- 21 Aug 2017
- Lessons from the Classroom
Companies Love Big Data But Lack the Strategy To Use It Effectively
design. Deighton discussed how new sources of data starting to be generated by the Internet of Things will impact the advertising-based hegemony of Google, Amazon, and Facebook. “The best picture we have today of an industry running on... View Details
Keywords: by Dina Gerdeman
- 13 Aug 2020
- Research & Ideas
6 Ways to Support COVID-Weary Employees
the pandemic. About the Author Dina Gerdeman is a senior writer at Harvard Business School Working Knowledge. [Image: Nikola Stojadinovic ] Related Reading Fighting the COVID Blues: Advice from Business... View Details
Keywords: by Dina Gerdeman
- 21 Sep 2020
- Research & Ideas
Are You Sabotaging Your Own Company?
our work, especially during the current global health crisis. Just because we’ve been doing things a certain way for a long time doesn’t mean we should keep doing it.” About the author Dina Gerdeman is a... View Details
Keywords: by Dina Gerdeman
- 09 Jan 2020
- Book
Rethinking Business Strategy in the Age of AI
can truly build advantage in this new world. About the Author Dina Gerdeman is a senior writer at Harvard Business School Working Knowledge. [Image: ipopba] Book Excerpt Putting AI at the Core View Details
Keywords: by Dina Gerdeman
- 05 Oct 2020
- Book
Want to Be Happier? Make More Free Time
purpose, we need to hold onto it.” About the author Dina Gerdeman is a senior writer for Harvard Business School Working Knowledge. [Image: Ridofranz] Book Excerpt Conclusion: Time in the Future View Details
Keywords: by Dina Gerdeman
- 28 Jan 2015
- Research & Ideas
Ground Game, Air Wars, and Other Marketing Lessons From Presidential Elections
What Chung and Zhang discovered was personal selling—the ground war—had a stronger effect on partisan voters, but a candidate's own advertising was better received by nonpartisans. Barack Obama's ground campaign made the difference in the... View Details
Keywords: by Dina Gerdeman
- 12 Nov 2015
- Research & Ideas
Can Consumers be Trusted with Their Own Health Care?
presentation given at the fifth U.S.-China Health Summit at Harvard Medical School in September by John A. Quelch, the Charles Edward Wilson Professor of Business Administration at Harvard Business School and Professor in Health Policy... View Details
- 23 Jul 2014
- Lessons from the Classroom
Innovation Is Magic. Really
When business executives create innovative products or services, they often look to impress their customers by delivering an experience more meaningful, more delightful, than possibly expected. A true "wow!" moment. And Harvard Business... View Details
- 20 Dec 2017
- Lessons from the Classroom
How to Design a Better Customer Experience
Click HereHarvard Business School Professor Stefan Thomke describes how his Executive Education students use LEGO blocks to design customer experiences. (Video by Executive Education) Why do some product or service experiences have enough... View Details
- 22 Jan 2014
- Research & Ideas
High-Tech Immigrant Workers Don’t Cost US Jobs
Many high-tech companies in the United States look overseas to fill talent gaps in their employment ranks by hiring skilled immigrants, often sponsoring the visas these workers need to live in this country. Critics say this can create an... View Details
- 28 Mar 2018
- Research & Ideas
Sophisticated Investors May Be Harming Fintech Lending Platforms
iPhoto Marketplace lending platforms such as LendingClub and Prosper have made significant competitive inroads against traditional banks in recent years by bringing together people who want to borrow with investors ready to bankroll them.... View Details