Publications

February 2000 (Revised February 2001)
Background Note

Ecotourism: A Brief Introduction

Introduces the concept of ecotourism, discusses consumptive and non-consumptive programs, and reviews the benefits and costs of this approach to development. View Details

Keywords: Environmental Sustainability; Tourism Industry

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March 1998 (Revised July 1998)
Case

Boston Duck Tours,1996: Has Boston Gone Quackers?

By: Myra M. Hart and Stephanie Dodson

While on vacation in Memphis, former investment manager Andy Wilson discovers a unique "tour bus" that travels over land and through water. He decides to transplant the concept to Boston and to add both historical and theatrical features to the amphibious tour. As he... View Details

Keywords: Opportunities; Creativity; Entrepreneurship; Financing and Loans; Problems and Challenges; Business Startups; Tourism Industry; Tennessee; Boston

December 1986 (Revised November 1990)
Case

Club Med (B)

Highlights the issue of high employee turnover in a multi-site, international subsidiary of a large resort company. Also described are service-quality problems the company has because the amount of value added through employee interaction with customers is high.... View Details

Keywords: Globalized Firms and Management; Retention; Recruitment; Cross-Cultural and Cross-Border Issues; Tourism Industry; United States

April 1977 (Revised February 1983)
Case

Garber Travel Service, Inc.

By: James L. Heskett

Keywords: Tourism Industry

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Profile

Brittani Rettig

Your Twitter bio reads like that of a superhero ("Management consultant by day, fitness instructor & wellness blogger by night"). Can you tell us about your day and evening jobs? "By day I'm a manager at Deloitte Consulting. I work with clients in... View Details

Keywords: Consulting; Services; Health Care

February 2007 (Revised July 2009)
Case

Leadership at WildChina (A)

WildChina (A) tells the story of Mei Zhang, a Chinese-born HBS alumna, and her pursuit of a dream: to share her passion for travel, her appreciation of China's beauty and culture, and her desire to start her own business. Describes the startup of WildChina, a tour... View Details

Keywords: Globalized Firms and Management; Leadership; Management Succession; Entrepreneurship; Business Startups; Tourism Industry; Los Angeles; Beijing

September 2006 (Revised August 2007)
Supplement

Fritidsresor Under Pressure (C): After the Tsunami

By: Joshua D. Margolis, Vincent Marie Dessain and Anders Sjoman

Keywords: Tourism Industry

September 2006 (Revised August 2007)
Supplement

Fritidsresor Under Pressure (B): The First Week

By: Joshua D. Margolis, Vincent Marie Dessain and Anders Sjoman

Keywords: Tourism Industry

September 2006 (Revised March 2012)
Case

Fritidsresor Under Pressure (A): The First 10 Hours

By: Joshua D. Margolis, Vincent Marie Dessain and Anders Sjoman

When a tsunami hit Southeast Asia on December 26, 2004, the leadership team at a Swedish tour company must manage a devastating crisis affecting thousands of its customers and employees in Thailand. Documents the challenges the company faced in the first ten hours of... View Details

Keywords: Decision Choices and Conditions; Leadership; Crisis Management; Natural Disasters; Tourism Industry; Thailand; Sweden

June 1989
Case

Archeology for Profit: The Business of Treasure

By: Christian Schaack and Arthur Schleifer Jr.

Keywords: Tourism Industry

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March 2001 (Revised March 2003)
Case

Chase's Strategy for Syndicating the Hong Kong Disneyland Loan (B)

By: Benjamin C. Esty and Michael Kane

Supplements the (A) case. View Details

Keywords: Working Capital; Project Finance; Relationships; Financing and Loans; Financial Strategy; Tourism Industry; Hong Kong