Success - Publications - Faculty & Research

Partners HealthCare, Boston Children’s Hospital, United Way of Massachusetts, Boys & Girls Clubs of Boston, the Boston Symphony Orchestra, and dozens of educational institutions, including Harvard Business School. Given his achievements, Kraft measures View Details

26 Feb 2001
Research & Ideas

Evolving for Success [Part One]

Knowledge, Kanter discusses the evolution that's afoot, as well as important ways that successful companies can seize emerging opportunities. Q: Why did you decide to call your new book Evolve? A: I chose the title Evolve because I wanted... View Details

Keywords: by Staff

01 Dec 2003
Research & Ideas

Sometimes Success Begins at Failure

that eventually resulted in a historic windfall for the drug maker soon after it began marketing UK-92,480 under the brand name Viagra. Pfizer was able to develop and launch a wildly successful and profitable new drug because it... View Details

Keywords: by Henry Chesbrough; Health; Pharmaceutical

01 Dec 2001
News

Navigating Success in Volatile Times

The theme of this year's annual HBS African-American Alumni Association (HBSAAA) conference, "Navigating Success in Volatile Times," seemed particularly apropos after the incidents of September 11. "Like many organizations with events... View Details

Keywords: Mary Ellen Gardner; Finance

01 Mar 2003
News

A Casual Approach to Success

to Hellman & Friedman, LLC, the well-respected private equity investment firm he cofounded (with Tully Friedman) in 1984. Hellman is one of the Bay Area’s most successful investment bankers, generous philanthropists, and athletic... View Details

Keywords: Susan Young

What Makes a Successful Celebrity Brand?

Celebrity endorsements of existing brands have been a part of marketing strategy for decades. But in a world where celebrities have built enormous social media followings and have become effective influencers, many stars are making a pivot: Instead of endorsing or... View Details

September 2020 (Revised September 2021)
Supplement

Student Success at Georgia State University (B)

By: Michael W. Toffel, Robin Mendelson and Julia Kelley

This is a supplement to the Student Success at Georgia State University (A) case. The (B) case includes the results of a randomized control trial that Georgia State conducted to test education technology start-up AdmitHub’s chatbot solution as a strategy for improving... View Details