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  • 10 Feb 2009
  • First Look

First Look: February 10, 2009

discussing a number of questions, including the following: should GAP include environmental and social aspects beyond food safety; what was GLOBALGAP's role outside of Europe; and how GLOBALGAP is a 'hidden asset' compared to ethical... View Details
Keywords: Martha Lagace
  • 05 Dec 2023
  • Research & Ideas

Lessons in Decision-Making: Confident People Aren't Always Correct (Except When They Are)

worth because of emotions and other factors, a bias called the “winner’s curse.” Through this effort, the researchers collected more than 70,000 decisions. In the second part of the study, the test subjects participated in simple... View Details
Keywords: by Kara Baskin
  • Person Page

Positions

dollarDEX (1998-2007)

Retired chief executive, non-executive chairman

One of world's top 30 in online finance (Institutional Investor, March 2003). Wealth management firm in Asia, and has... View Details

  • 03 Nov 2015
  • First Look

November 3, 2015

administrations are collaborating with academic economists and other quantitative social scientists to apply such rigorous methods to the study of public finance. These developments allow for more reliable measurements of the effects of... View Details
Keywords: Sean Silverthorne
  • 29 Feb 2024
  • HBS Case

Beyond Goals: David Beckham's Playbook for Mobilizing Star Talent

its own right, amplified by the power of social media. “You can build a follower base that’s bigger than what traditional media can offer, and you can reproduce that talent on a much larger scale than before,” Elberse explains. “That... View Details
Keywords: by Avery Forman; Sports
  • 20 Jun 2005
  • Research & Ideas

Creating a Positive Professional Image

and change your image. Employ appropriate traditional and social identity-based impression management strategies. Pay attention to the balancing act—build credibility while maintaining authenticity. Manage the effort you invest in the... View Details
Keywords: by Mallory Stark
  • April 2001 (Revised July 2002)
  • Case

Martha Stewart Living Omnimedia (A)

By: Susan M. Fournier, Kerry Herman, Laura Winig and Andrea Carol Wojnicki
Martha Stewart Living Omnimedia (MSLO), a branded and integrated content and media company dedicated to "elevating the role of the homemaker," went public on October 19, 1999, creating a company with a market value of $1.73 billion, and a stake for Stewart worth $1.2... View Details
Keywords: Management; Media; Identity; Personal Characteristics; Brands and Branding; Media and Broadcasting Industry
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  • 17 Aug 2020
  • Research & Ideas

What the Stockdale Paradox Tells Us About Crisis Leadership

changing elements of our social interaction in unprecedented ways that may well lead to irrevocable social changes. Already, the follow-on effects of the virus are enough to ensure there will be no normal to... View Details
Keywords: by Boris Groysberg and Robin Abrahams
  • 30 Apr 2024
  • Book

When Managers Set Unrealistic Expectations, Employees Cut Ethical Corners

management and organisational practices. By this time, social science research had already shown that people’s behaviour is shaped as much by situational and contextual factors as by individual character. The 1963 Milgram experiments by... View Details
Keywords: by Dina Gerdeman
  • March 2015
  • Teaching Note

CVS Health: Promoting Drug Adherence

By: Leslie John, John Quelch and Robert Huckman
Email mking@hbs.edu for a courtesy copy.

This Teaching Note explains the theory of the case and teaching plan for the case: CVS Health: Promoting Drug Adherence (515010). The case finds Helena Foulkes, Executive... View Details
Keywords: Medication Adherence; Affordable Care Act (ACA); Marketing Strategy; Communication Strategy; Customer Value and Value Chain; Decisions; Health Care and Treatment; Goals and Objectives; Resource Allocation; Marketing Communications; Consumer Behavior; Measurement and Metrics; Service Delivery; Behavior; Motivation and Incentives; Social Issues; Information Technology; Value Creation; Health Industry; Pharmaceutical Industry; Insurance Industry; Public Relations Industry; Retail Industry; United States
Related
  • February 2016
  • Article

Unearned Status Gain: Evidence from a Global Language Mandate

By: Tsedal Neeley and Tracy Dumas
Theories of status rarely address unearned status gain—an unexpected and unsolicited increase in relative standing, prestige, or worth, attained not through individual effort or achievement, but from a shift in organizationally valued characteristics. We build theory... View Details
Keywords: Status and Position; Equality and Inequality; Spoken Communication; Organizations; Japan; United States
Related
  • Web

Employee Welfare – The Human Relations Movement – Baker Library | Bloomberg Center, Historical Collections

to the worker; from the machinery of industry, to the man who made, owns, or operates it. Robert Yerkes, Chairman of the Personnel Research Federation, National Research Council, 1922 Track and Field Events, ca. 1925 Western Electric Company Photograph Album In the... View Details
  • 28 Aug 2023
  • Research & Ideas

How Workplace Wellness Programs Can Give Employees the Energy Boost They Need

salary, attrition due to burnout is worth preventing. Why companies should focus on employee energy Studies have found that employees who are in good health are more likely to feel engaged and productive at work, and employees in good... View Details
Keywords: by Hise Gibson
  • 13 Nov 2012
  • First Look

First Look: November 13

framework highlights three broad and interrelated drivers of foundational competitiveness: social infrastructure and political institutions, monetary and fiscal policy, and the microeconomic environment. We estimate this framework using... View Details
Keywords: Sean Silverthorne
  • 12 Mar 2024
  • HBS Case

How Used Products Can Unlock New Markets: Lessons from Apple's Refurbished iPhones

Some of Apple’s most loyal customers think nothing of upgrading to the latest iPhone every time one comes out. But what about consumers who can’t splurge on a $1,000 iPhone 15 Pro? And what about the electronic waste that would accrue if people threw away functional... View Details
Keywords: by Rachel Layne; Electronics; Information Technology
  • 07 Jul 2022
  • HBS Case

How a Multimillion-Dollar Ice Cream Startup Melted Down (and Bounced Back)

frosting, and lemon-ginger ice cream. When the Brooklyn-based screenwriter first met his future wife and business partner, he wooed her by hosting ice cream socials with homemade concoctions that guests raved about. Flying high on these... View Details
Keywords: by Pamela Reynolds
  • 19 Apr 2011
  • First Look

First Look: April 19

hugely popular, fan-created site; or, conversely, he could take it over and make it an official marketing channel for the company. Coke was already revisiting its social media policies, with the Diet Coke & Mentos user-generated video... View Details
Keywords: Sean Silverthorne
  • Portrait Project

Sarah Moore

funded my education, and pushed me to set goals I had never before imagined.  These families gave me three truths to carry forward: I am without shame: I care more about championing my beliefs than social acceptance I am scrappy: I have... View Details
  • 17 Feb 2020
  • Sharpening Your Skills

How Entrepreneurs Can Find the Right Problem to Solve

discovery to validate a problem but don’t yet have a product, my follow-up question is: “How do you know people or companies will use your product?” Answers are equally discouraging. More often than not, I hear examples of interest tests, such as hits on View Details
Keywords: by Julia Austin
  • 17 Jan 2023
  • In Practice

8 Trends to Watch in 2023

As 2023 begins, businesses and employees face an uncertain economy and labor market, as the twin dilemmas of inflation and interest rates weigh on forecasts. Harvard Business School faculty share the top trends that they believe will shape the workplace and markets... View Details
Keywords: by Avery Forman