Publications

Educators

12 Oct 2011
Research & Ideas

Creating Online Ads We Want to Watch

viewer's attention cannot be purchased by an advertiser but must be gained by the ad. Thus, he is helping advertisers to make online video ads so riveting that users want to watch them. His experimental research looks at the emotional... View Details

Keywords: by Carmen Nobel; Consumer Products

19 Jan 2010
Sharpening Your Skills

Sharpening Your Skills: Managing the Economic Crisis

Sharpening Your Skills dives into the HBS Working Knowledge archives to bring together articles on ways to improve your business skills. Questions To Be Answered: How do I lead in a crisis? What roles does the Board play? What are the View Details

Keywords: by Staff

2017
Article

The Energizing Nature of Work Engagement: Toward a New Need-Based Theory of Work Motivation

By: Paul Green, Eli Finkel, Grainne Fitzsimons and Francesca Gino

We present theory suggesting that experiences at work that meet employees’ expectations of need fulfillment drive work engagement. Employees have needs (e.g., a desire to be authentic) and they also have expectations for how their job or their organization will fulfill... View Details

Keywords: Needs; Motivation; Work Engagement; Disengagement; Authenticity; Self-Expression; Employees; Motivation and Incentives; Behavior; Human Needs

April 2024
Article

An Integrative Model of Hybrid Governance: The Role of Boards in Helping Sustain Organizational Hybridity

By: Anne-Claire Pache, Julie Battilana and Channing Spencer

Hybrid organizations must sustainably attend to multiple goals embedded in different institutional spheres. Past research has highlighted the value for hybrids in recruiting board members representing different logics to avoid attentional drifts; yet, diverse boards... View Details

Keywords: Governing and Advisory Boards; Business or Company Management; Organizational Structure

13 Jul 2021
Research & Ideas

Outrage Spreads Faster on Twitter: Evidence from 44 News Outlets

unclear to what extent social media has exacerbated such divisions. “People's emotions toward their own group have stayed constant over the last 50 years, whereas people's negative View Details

Keywords: by Kristen Senz; Media & Broadcasting

2014
Working Paper

The Contaminating Effects of Building Instrumental Ties: How Networking Can Make Us Feel Dirty

By: Tiziana Casciaro, Francesca Gino and Maryam Kouchaki

To create social ties to support their professional or personal goals, people actively engage in instrumental networking. Drawing from moral psychology research, we posit that this intentional behavior has unintended consequences for an individual's morality. Unlike... View Details

Keywords: Networking; Morality; Dirtiness; Power; Networks; Moral Sensibility; Personal Development and Career; Power and Influence

SSRN

2025
Working Paper

The Cybernetic Teammate: A Field Experiment on Generative AI Reshaping Teamwork and Expertise

By: Fabrizio Dell'Acqua, Charles Ayoubi, Hila Lifshitz, Raffaella Sadun, Ethan Mollick, Lilach Mollick, Yi Han, Jeff Goldman, Hari Nair, Stew Taub and Karim R. Lakhani

We examine how artificial intelligence transforms the core pillars of collaboration— performance, expertise sharing, and social engagement—through a pre-registered field experiment with 776 professionals at Procter & Gamble, a global consumer packaged goods company.... View Details

Keywords: Artificial Intelligence; Teamwork; Human-machine Interaction; Productivity; Skills; Innovation; Field Experiment; AI and Machine Learning; Groups and Teams; Competency and Skills; Performance Productivity; Collaborative Innovation and Invention; Product Development

SSRN

September 1988 (Revised July 2000)
Case

Alex Dean

By: Shoshana Zuboff, Dave DeLong and Kathleen Scharf

Traces the evolution of Alex Dean's internal and external careers, exploring his psychological and emotional development, as well as seemingly dramatic shifts in career direction from research scientist to venture capitalist. Designed to encourage students to reflect... View Details

Keywords: Personal Development and Career; Jobs and Positions; Emotions; Research and Development; Venture Capital

2014
Article

The Burden of Guilt: Heavy Backpacks, Light Snacks, and Enhanced Morality

By: M. Kouchaki, F. Gino and A. Jami

Drawing on the embodied simulation account of emotional information processing, we argue that the physical experience of weight is associated with the emotional experience of guilt and thus that weight intensifies the experience of guilt. Across four studies, we found... View Details

Keywords: Moral Sensibility; Behavior; Nutrition; Emotions; Weight

October 2020
Article

Overcoming Resource Scarcity: Consumers' Response to Gifts Intending to Save Time and Money

By: Alice Lee-Yoon, Grant Donnelly and A.V. Whillans

Consumers feel increasingly pressed for time and money. Gifts have the potential to reduce scarcity in recipients’ lives, yet little is known about how recipients perceive gifts given with the intention of saving them time or money. Across five studies (N =... View Details

Keywords: Scarcity; Status; Time; Gift Giving; Status and Position; Money; Attitudes; Emotions

03 Jun 2014
First Look

First Look: June 3

revolutionary, rather than evolutionary, innovation. This note outlines a process for studying extreme consumers-consumers who fall in both tails of a normal distribution of customers-with needs, behaviors, attitudes, and emotions... View Details

Keywords: Sean Silverthorne

June 2014
Article

Get Excited: Reappraising Pre-Performance Anxiety as Excitement

By: A.W. Brooks

Individuals often feel anxious in anticipation of tasks such as speaking in public or meeting with a boss. I find that an overwhelming majority of people believe trying to calm down is the best way to cope with pre-performance anxiety. However, across several studies... View Details

Keywords: Opportunities; Attitudes; Performance

October 2012
Article

The Gifts We Keep on Giving: Documenting and Destigmatizing the Regifting Taboo

By: Gabrielle S. Adams, Francis J. Flynn and Michael I. Norton

Five studies investigate whether the practice of "regifting"-a social taboo-is as offensive to givers as regifters assume. Participants who imagined regifting thought that the original givers would be more offended than givers reported feeling, to such an extent that... View Details

Keywords: Philanthropy and Charitable Giving; Attitudes; Behavior; Research

10 Sep 2009
Working Paper Summaries

Feeling Good about Giving: The Benefits (and Costs) of Self-Interested Charitable Behavior

Keywords: by Lalin Anik, Lara B. Aknin, Michael I. Norton & Elizabeth W. Dunn

March 2012
Article

Anxiety, Advice, and the Ability to Discern: Feeling Anxious Motivates Individuals to Seek and Use Advice

By: F. Gino, A.W. Brooks and M.E. Schweitzer

Across eight experiments, we describe the influence of anxiety on advice seeking and advice taking. We find that anxious individuals are more likely to seek and rely on advice than are those in a neutral emotional state (Experiment 1), but this pattern of results does... View Details

Keywords: Motivation and Incentives

October 2015
Article

Global Teams That Work

By: Tsedal Neeley

Many companies today rely on employees around the world, leveraging their diversity and local expertise to gain a competitive edge. However, geographically dispersed teams face a big challenge: physical separation and cultural differences can create social distance, or... View Details

Keywords: Globalized Firms and Management; Groups and Teams; Performance; Cross-Cultural and Cross-Border Issues

Register to Read

January 1995 (Revised June 1995)
Background Note

Ways of Thinking About and Across Difference

Examines some of the habitual ways of thinking that are applied to so-called "diversity" questions to reveal the commonalities and limitations of these models--the way they can reinforce unexamined assumptions and destructuve emotional reactions--and to suggest an... View Details

Keywords: Identity; Diversity Characteristics; Cognition and Thinking

Educators

July 2024
Case

Replika AI: Alleviating Loneliness (A)

By: Shikhar Ghosh and Shweta Bagai

Eugenia Kuyda launched Replika AI in 2017 as an empathetic digital companion to combat loneliness and provide emotional support. The platform surged in popularity during the COVID-19 pandemic, offering non-judgmental support to isolated users. By 2023, Replika boasted... View Details

Keywords: Entrepreneurship; Ethics; Health Pandemics; AI and Machine Learning; Well-being; Technology Industry

Educators