Publications

January 2001 (Revised April 2004)
Case

Term Sheet Negotiations for Trendsetter, Inc.

Describes two aspiring entrepreneurs who have just received offering documents for venture funding (known as term sheets) from two venture capital firms. Neither of the entrepreneurs have experience in raising capital and they are wondering how to compare the two... View Details

Keywords: Venture Capital; Entrepreneurship; Decision Making

February 2002 (Revised March 2003)
Case

Casuarinas Educational Corporation

By: Michael J. Roberts, Howard H. Stevenson and Matthew C. Leib

Casuarinas has developed a very successful elementary, now secondary, school based on excellence in teaching, service, and multilingual education. Peru lacks similar high-quality post-secondary institutions. This case focuses on the potential entry of Casuarinas into... View Details

Keywords: Forecasting and Prediction; Higher Education; Entrepreneurship; Management; Market Entry and Exit; Planning; Competitive Strategy; Competitive Advantage; Education Industry; Peru

December 2009
Case

TruEarth Healthy Foods: Market Research for a New Product Introduction

By: V. Kasturi Rangan and Sunru Yong

Topics covered include: consumer marketing, market research, new product introduction, and quantitative analysis. TruEarth Healthy Foods, a maker of gourmet pastas, sauces, and meals, wants to build on its successful introduction of fresh whole grain pasta by... View Details

Keywords: Market Research; Consumer Marketing; Brands; Food; Marketing Strategy; Consumer Behavior; Forecasting and Prediction; Product Launch; Brands and Branding; Retail Industry; Food and Beverage Industry

19 Jul 2011
News

Social Security Reform Is the Key to the Debt Ceiling Debate

29 Apr 2013
Research & Ideas

Diagnosing the ‘Flutie Effect’ on College Marketing

rises from mediocre to great on the gridiron, applications increase by 17.7 percent. To attain similar effects, a school has to either lower tuition by 3.8 percent or increase the quality of its education by recruiting higher-quality... View Details

Keywords: by Sean Silverthorne; Education; Advertising; Sports

October 2021
Article

Can Self-Regulation Save Digital Platforms?

By: Michael A. Cusumano, Annabelle Gawer and David B. Yoffie

This article explores some of the critical challenges facing self-regulation and the regulatory environment for digital platforms. We examine several historical examples of firms and industries that attempted self-regulation before the Internet. All dealt with similar... View Details

Keywords: Self-regulation; Government Regulation; Digital Platforms; Governing Rules, Regulations, and Reforms

Find at Harvard

June 2023
Case

Launching Egypt’s First Digital Banking Platform: QNB Bebasata

By: Mark Egan, Billy Chan and Ahmed Dahawy

The leadership team at QNB Alahli, Egypt's second biggest private bank, looked back on their efforts to create a brand-new, fully digital banking platform since 2019. A digital-only banking service was unprecedented in Egypt, a country where over 90% of financial... View Details

Keywords: Digital Transformation; Banks and Banking; Innovation and Invention; Competitive Strategy; Business Model; Product Launch; Finance; Banking Industry; Egypt

23 Sep 2024
Blog Post

HBS Latino Student Association Spotlight: Sebastian Forero (MBA 2025)

community that feels like home, no matter where we are. Growing up Latino in the US often involves adapting to a new way of life, one that demands resilience, determination, and the unwavering support of others who have walked a similar... View Details

05 Mar 2017
News

When people introduced UK Sinha as SBI Chief

2001
Case

Analog Devices (A)

By: Vijay Govindarajan

Analog Devices, a leading semiconductor manufacturer, designed performance measurement systems that provided far more than just a financial view. As their system evolved, it incorporated more measures designed to reflect growth, rather than just operational efficiency.... View Details

Keywords: Balanced Scorecard; Performance Efficiency; Performance Evaluation; Semiconductor Industry

18 Feb 2013
News

Can We Measure Presidents Like Baseball Players?

13 Nov 2012
News

Ikea: Against the grain

27 Sep 2012
News

How To Use Optimism To Defeat Adversity

22 Jan 2019
Working Paper Summaries

Corporate Sustainability: A Strategy?

Keywords: by Ioannis Ioannou and George Serafeim

Article

Time Use and Happiness of Millionaires: Evidence from the Netherlands

By: Paul Smeets, A.V. Whillans, Rene Bekkers and Michael I. Norton

How do the very wealthy spend their time, and how does time use relate to well-being? In two studies in the Netherlands, the affluent (N=863, N=690) and the general population (N=1232, N=306) spent time in surprisingly similar ways, such as by spending the same amount... View Details

Keywords: Time And Wellbeing; Millionaires; Social Class; Wealth; Happiness; Demographics; Netherlands

Read Now

2009
Book

Seven Lessons for Leading in Crisis

By: William W. George

Seven Lessons for Leading in Crisis outlines the seven critical lessons leaders need to learn when facing crises. The book contains numerous examples of successful and failed leaders, with stories to illustrate their experiences and the author's advice to readers who... View Details

Keywords: Experience and Expertise; Learning; Leadership; Crisis Management

Find at Harvard

Working Paper

Non-Binary Gender Economics

By: Katherine B. Coffman, Lucas C. Coffman and Keith Marzilli Ericson

Economics research has largely overlooked non-binary individuals. We aim to jump-start the literature by providing data on several economically-important beliefs and preferences. Among many results, non-binary individuals report more gender-based discrimination and... View Details

Keywords: Inclusion; Gender; Diversity; Personal Characteristics; Personal Finance

Find at Harvard

Register to Read

August 2022 (Revised November 2022)
Case

Altos Ventures (A)

By: Jo Tango and Alys Ferragamo

In December 2012, Altos Ventures General Partners Han Kim, Anthony Lee, and Ho Nam met to discuss the future of the firm. Altos had already adjusted its strategy multiple times. It began as a U.S.-focused venture capital investor whose first two funds were backed by a... View Details

Keywords: Strategic Planning; Venture Capital; Investment Portfolio; Partners and Partnerships