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  • All HBS Web  (34,507)
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← Page 6 of 34,507 Results →
  • December 2003
  • Case

Sale of Hephaestus, Inc. to Vulcan Ventures, Inc.

Henry Hephaestus founded Hephaestus, Inc. in 1895. Its first product was a tapered roller bearing for use with horse-drawn wagons and carriages. It reduced friction on the axle and reduced the force necessary to move a heavy load, thereby enabling one horse to do the... View Details
Keywords: Business Exit or Shutdown; Entrepreneurship; Family Ownership; Manufacturing Industry
Citation
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Bagley, Constance E. "Sale of Hephaestus, Inc. to Vulcan Ventures, Inc." Harvard Business School Case 804-104, December 2003.
  • 05 Dec 2023
  • Cold Call Podcast

What Founders Get Wrong about Sales and Marketing

Keywords: Re: Mark N. Roberge
  • 04 Oct 2013
  • News

At Detroit Institute of Arts, fears of a fire sale

  • Article

How Real Sales Learning Happens: In the Flow of Work

By: Yuchun Lee, Mark Magnacca and Frank V. Cespedes
Most learning in sales is through peer learning in task-specific contexts, and the effects are cumulative because modeling behavior is a big driver of how salespeople develop. This is very different from the experience in most training seminars, especially if the... View Details
Keywords: Sales; Learning; Training; Performance
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Lee, Yuchun, Mark Magnacca, and Frank V. Cespedes. "How Real Sales Learning Happens: In the Flow of Work." Learning Solutions (February 15, 2021).
  • 01 Apr 1998
  • News

Deals For Sale

often become obsolete in as little as six months, a firm can seldom predict accurately how much of its inventory will actually sell. A company like Compaq, for example, may suddenly find itself with three thousand extra modems on hand.... View Details
Keywords: Judith A. Ross
  • September 2024
  • Article

Sales Coaching and Value Creation

By: Frank V. Cespedes
Despite the prevalence of “coachability” in firms’ stated hiring criteria, managers over-estimate the amount of time they actually devote to coaching their people. For example, research indicates that only 15% of sales managers even spend as much as 25% of their time... View Details
Keywords: Competency and Skills; Employee Relationship Management; Management Practices and Processes
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Cespedes, Frank V. "Sales Coaching and Value Creation." Top Sales Magazine (September 2024), 20–21.
  • May 2020
  • Article

Sales Leadership During and After the Crisis

By: Frank V. Cespedes
Because customer acquisition and retention are the lifeblood of a for-profit enterprise, sales activities establish foundational conditions for a business. In turn, sales managers’ responsibilities in a crisis extend beyond keeping the lights on. Their leadership makes... View Details
Keywords: Sales; Leadership; Health Pandemics; Crisis Management
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Cespedes, Frank V. "Sales Leadership During and After the Crisis." Top Sales Magazine (May 2020), 28–29.
  • 09 Jul 2019
  • News

Setting Better Sales Goals with Analytics

  • July 2024
  • Article

AI, ROI, and Sales Productivity

By: Frank V. Cespedes
Artificial intelligence (AI) is now a loose term for many different things and at the peak of its hype curve. So managers hitch-their-pitch to the term in arguing for resources. But like any technology, its business value depends upon actionable use cases embraced by... View Details
Keywords: ROI; AI and Machine Learning; Sales; Investment Return
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Cespedes, Frank V. "AI, ROI, and Sales Productivity." Top Sales Magazine (July 2024), 12–13.
  • Fast Answer

Pharmaceuticals: Drug sales data

outline: 0px;">Statista – Provides quick facts on the topic. You may also notice the source cited  in the data record as a path for tracing further info.  Bloomberg -- Drug sales and revenue forecast... View Details
  • 2002
  • Other Unpublished Work

The Effect of Editorial Discretion Book Promotion on Sales at Amazon.com

By: Benjamin Edelman
A new dataset collected by the author allows estimation of the effect on book sales of promotional listing on Amazon's editorial discretion pages. Following Goolsbee and Chevalier (2001), sales quantities are inferred from sales rank data freely available on Amazon's... View Details
Keywords: Online Advertising; Sales; Marketing Strategy; Web Sites; Competition; Books
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Edelman, Benjamin. "The Effect of Editorial Discretion Book Promotion on Sales at Amazon.com." 2002. (Winner of Seymour E. and Ruth B. Harris Prize for outstanding senior honors thesis in economics. Winner of Thomas T. Hoopes Prize awarded for outstanding scholarly work or research.)
  • Fast Answer

Bankruptcy asset sales

Results. LSEG Workspace: Click on the Search Tools tab and select M&A. In the Quick Filters section, type Acquisition Techniques into the Add Filters text box, and select Bankruptcy Acquisition from the list of options. Click Done to... View Details
  • May 3, 2023
  • Article

What Top-Performing Sales Managers Do Differently

By: Mike Schultz and Frank V. Cespedes
Sales managers hire reps, influence their training, provide (we hope) feedback and so reinforce good selling behaviors, and are key in the execution of growth and change initiatives. In a study of more than 1,000 sales managers and sellers across industries, we found... View Details
Keywords: Management Practices and Processes; Sales; Performance Effectiveness
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Schultz, Mike, and Frank V. Cespedes. "What Top-Performing Sales Managers Do Differently." TrainingIndustry.com (May 3, 2023).
  • 26 Jun 2012
  • News

Aligning Strategy and Sales

  • January 1982
  • Case

Unitrode Corp. (C): Sales Forecasting of Major Procurements

By: Arthur Schleifer Jr.
Keywords: Forecasting and Prediction; Sales
Citation
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Schleifer, Arthur, Jr. "Unitrode Corp. (C): Sales Forecasting of Major Procurements." Harvard Business School Case 182-180, January 1982.
  • 04 Apr 2025
  • News

Charting Tariff Pain: Small Businesses Brace for Jobs Cuts, Falling Sales

  • Fall 2010
  • Article

Government Adoption of Sales Promotions: An Initial Appraisal

By: John A. Quelch and Katherine E. Jocz
Citation
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Quelch, John A., and Katherine E. Jocz. "Government Adoption of Sales Promotions: An Initial Appraisal." Journal of Public Policy & Marketing 29, no. 2 (Fall 2010): 189–203.
  • 23 May 2022
  • News

Sales Management That Works: Frank Cespedes: Senior Lecturer for Harvard Business School

  • 17 Jun 2019
  • Working Paper Summaries

The Comprehensive Effects of a Digital Paywall Sales Strategy

Keywords: by Doug J. Chung, Ho Kim, and Reo Song; Media & Broadcasting
  • July 2002
  • Article

The Sale of Ideas: Strategic Disclosure, Property Rights, and Contracting

By: James J. Anton and Dennis A. Yao
Ideas are difficult to sell when buyers cannot assess an idea's value before it is revealed and sellers cannot protect a revealed idea. These problems exist in a variety of intellectual property sales ranging from pure ideas to poorly protected inventions and reflect... View Details
Keywords: Intellectual Property; Contracts; Strategy; Valuation
Citation
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Anton, James J., and Dennis A. Yao. "The Sale of Ideas: Strategic Disclosure, Property Rights, and Contracting." Review of Economic Studies 69, no. 3 (July 2002): 513–531. (Harvard users click here for full text.)
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