Recalls - Publications - Faculty & Research

04 Apr 2011
HBS Case

Reinventing the National Geographic Society

recalls the remark about magazine piles. "That has come back to haunt us," Fahey says. "People today don't want clutter." It turns out that many things that made National Geographic one of the world's top brands during... View Details

Keywords: by Sean Silverthorne; Publishing

30 Jul 2018
Research & Ideas

Why Ethical People Become Unethical Negotiators

fraudulent fund, even though many suspected something was strange, since the low-risk fund had defied reality by dramatically outperforming the stock market several years in a row. “We were all aware of this hedge fund that had had great returns for 20 years,” View Details

Keywords: by Dina Gerdeman

03 Jun 2013
Research & Ideas

The Power of Rituals in Life, Death, and Business

ex-boyfriend, taking them to the park where they met, and tearing them up-she made a point of saying 'even the ones where I looked good,' which I loved." After the writing exercise, all the participants completed a questionnaire, using a numbered scale to View Details

Keywords: by Carmen Nobel

09 Nov 2016
Op-Ed

6 Lessons from Donald Trump's Winning Marketing Manual

marketers, says HBS professor John Quelch. Credit: Gage Skidmore Show the past as prologue. Offering consumers the adventure of voting for an uncertain future never works with the majority, especially if your brand is new to the game. Trump, the political neophyte, won... View Details

Keywords: by John A. Quelch

18 May 2016
Research & Ideas

Unethical Amnesia: Why We Tend to Forget Our Own Bad Behavior

not to recall pleading guilty to criminal possession of a weapon in 2009; and when asked whether he served several months at Riker’s Island in 2010, he answered, “I don’t know.” Similarly, in a 2007 Senate hearing to investigate his role... View Details

Keywords: by Carmen Nobel

18 Nov 2022
HBS Case

What Does It Take to Safeguard a Legacy in Asset Management?

actually makes you better.” An idea taking root Despite the success of his firm, Brown had not been immune to brushes with bias. Growing up in a small segregated town in Florida after World War II, Brown recalled being awestruck by white... View Details

Keywords: by Rachel Layne; Financial Services

11 May 2016
Research & Ideas

Fix This! Why is it so Painful to Buy a New Car?

and its customers. Stories from the trenches Schlesinger recalled accompanying a relative who wanted to buy a car. After a lengthy sharp-elbows negotiation with the salesperson, the hopeful buyers marched out of the showroom when the... View Details

Keywords: by Sean Silverthorne; Auto

07 Aug 2013
What Do You Think?

Is There Still a Role for Judgment in Decision-Making?

perspective (for example, by asking "What information am I missing?"). I didn't Google the texts of these books, but there is no mention of the word "judgment" in their tables of contents or indexes, and I don't recall... View Details

Keywords: by James Heskett

07 Jun 2021
Book

9 Tips from an Expert Fundraiser: Help Donors 'Invest in Their Passion'

regardless of the size of the organization and the asks. The author recalls interviewing the CEO of an organization that had just completed a successful $1.4 billion capital campaign. The CEO confessed he had gotten his fundraising skills... View Details

Keywords: by Danielle Kost

14 Apr 2022
Op-Ed

Let’s Move Forward from COVID—Without Forgetting What We’ve Learned

decline, and even the spike created by the delta and omicron variants could not stop corporations from recalling workers to the office. Many companies want to go back to the way things were, but that would be a mistake. “Organizational... View Details

Keywords: by Hise O. Gibson and MaShon Wilson

26 Sep 2011
HBS Case

HBS Cases: Lady Gaga

Searched-For Female," as recorded by Google, and made international headlines for donning a dress made of red meat, which Time Magazine called the top fashion statement of 2010. “Gaga is a marketing phenomenon” So it's almost shocking to View Details

Keywords: by Carmen Nobel; Entertainment & Recreation; Music

03 Dec 2014
What Do You Think?

Can the Brilliant Jerk Be Managed Effectively?

"make sure he is upsetting things for the wrong reason rather than for the right reason." Joseph Seiler recalled that in growing companies where he worked, "I came across a few of these Type 4 people. What seemed to help... View Details

Keywords: by James Heskett

13 Nov 2013
Research & Ideas

Should Men’s Products Fear a Woman’s Touch?

women." Hence brands like Broga (yoga for bros) and Powerful Yogurt ("the first yogurt for men," according to its website). Brand managers also must consider the effect of expanding a historically male-centric brand to include female consumers. Avery... View Details

Keywords: by Carmen Nobel; Consumer Products; Food & Beverage; Auto

27 Sep 2021
Research & Ideas

Managers, Your Employees Don’t Want to Be Facebook ‘Friends’

factors—gender, rank, and openness—played into people’s decisions about which colleagues they preferred to see online. In a final study, participants were asked to recall whether they connected with former and current colleagues in real... View Details

Keywords: by Rachel Kim Raczka

27 Nov 2000
Research & Ideas

The Dynamics of Standing Still: Firestone Tire & Rubber and the Radial Revolution

rather reveal a pattern of incremental investments approved individually. Although Firestone encountered some production glitches in refining the new process, overall the transition from bias to belted bias tires proceeded smoothly.10 Former Firestone President Lee... View Details

Keywords: by Donald N. Sull; Manufacturing; Transportation

23 May 2023
Research & Ideas

Lessons on Life, Graffiti, and Value: 'It's in That Darkness That You Can Actually Develop and Evolve'

off technically difficult, sometimes dangerous, installations around the city. Their elaborate, thin-stroked graffiti incorporated German-, Gothic-, and Old English-style lettering, and was influenced by the Czech graphic artist and painter Alphonse Mucha, View Details

Keywords: by Christina Pazzanese, Harvard Gazette

25 Jul 2005
Research & Ideas

Fool vs. Jerk: Whom Would You Hire?

or isn't attractive. One other danger of people working primarily with those they like: They may simply have a good time and get nothing done. An experienced venture capitalist recalls the case of a very capable manager who hired... View Details

Keywords: by Tiziana Casciaro & Miguel Sousa Lobo

06 Mar 2020
Book

A Great Teacher's Lessons for Leading

that their assumptions are being tested, and they must gain new knowledge about themselves. This three-dimensional approach guides me as I prepare and develop classroom materials as well as when I teach. The students expect it, and I expect it of myself. View Details

Keywords: by Martha Lagace; Education

17 Jun 2015
Lessons from the Classroom

Excellence Comes From Saying No

environment, it's both strange and liberating," says Frei. The atmosphere allowed for an unusual amount of introspection and reflection on the cases they discussed. Schulman recalled robust discussion between HLS and HBS students... View Details

Keywords: by Michael Blanding

09 Dec 2013
Research & Ideas

Cultural Disharmony Undermines Workplace Creativity

designers judged the creativity of the ideas, they determined that the least creative ones came from participants who had called to mind acquaintances from different cultural backgrounds with disharmonious relationships. [On average, those who View Details