Reaching Your Potential - Publications - Faculty & Research

30 Oct 2019
Research & Ideas

How to Recover Gracefully After Shutting Down Your Startup

worries, their personal finances may be in shambles. Most entrepreneurs cut their own salaries as their venture goes into decline, and many have invested their life savings in the startup—along with funds from friends and family. If entrepreneurs View Details

Keywords: by Danielle Kost

10 Jan 2023
Research & Ideas

How to Live Happier in 2023: Diversify Your Social Circle

Norton borrows another concept from economics—diminishing returns. “If you make $30,000 and you get $10,000, that’s huge—but if you make a million dollars and get $10,000, it’s not going to mean that much,” he says. In the same way, “If you spend 12 straight hours with... View Details

Keywords: by Michael Blanding

01 May 2017
Research & Ideas

Bad At Your Job? Maybe It's the Job’s Fault

expect when reaching out to others for help? A job is bound to fail if the people who control resources refuse to help. “In some organizations, it’s every man or woman for themselves,” Simons says. “You eat what you kill, and no one is... View Details

Keywords: by Dina Gerdeman

19 Oct 2022
Op-Ed

Cofounder Courtship: How to Find the Right Mate—for Your Startup

particular field your venture intends to address, you may need a cofounder with domain specific expertise. Having domain expertise will not only inform the product strategy, but will also help the venture gain credibility in the market... View Details

Keywords: by Julia Austin

July 2015
Article

BYOB: How Bringing Your Own Shopping Bags Leads to Treating Yourself, and the Environment

By: Uma R. Karmarkar and Bryan Bollinger

As concerns about pollution and climate change have become more central in public discourse, shopping with reusable grocery bags has been strongly promoted as environmentally and socially conscious. In parallel, firms have joined policy makers in using a variety of... View Details

Keywords: Grocery Shopping; Reusable Bags; Licensing; Priming; Goals; Hedonic; Marketing Strategy; Consumer Behavior; Environmental Sustainability; Retail Industry

Citation

Find at Harvard

08 Aug 2016
Lessons from the Classroom

Panic Management: Keep Your Eyes on the Road

and hardiness identify as crucial: Control: Which facets of the situation can you potentially influence? Think about how a person you emulate and admire would act. Then, work with your team to identify all... View Details

Keywords: by Dina Gerdeman

06 Dec 2010
Sharpening Your Skills

Sharpening Your Skills: Doing Business in Emerging Markets

Sharpening Your Skills dives into the HBS Working Knowledge archives to bring together articles on ways to improve your business skills. Questions To Be Answered: How do I identify opportunities in emerging... View Details

10 Nov 2008
What Do You Think?

How Much Can You Ask of Your Customers?

And Gerald Nanninga posed the interesting question: "Have we limited our potential by not only mislabeling potential partners as 'customers' but in mislabeling everyone in the entire supply chain?"... View Details

Keywords: by Jim Heskett

26 Jul 2016
Research & Ideas

Where will Pokémon Go with Your Personal Information?

Shih: It has a lot of potential for misuse and could cause safety problems. It’s going to mine a load of data. The question is: do people really want to share that much information? The bargain on the modern internet is: “You’ll give me... View Details

Keywords: Re: Willy C. Shih; Video Game; Entertainment & Recreation

19 Sep 2012
Research & Ideas

Funding Innovation: Is Your Firm Doing it Wrong?

"I don't present these approaches as cure-alls, saying if you just run a contest or a corporate venture program everything's going to be wonderful," Lerner says. "But there's a lot of promise and potential in this tool... View Details

Keywords: by Carmen Nobel

30 Nov 2022
Research & Ideas

Recruiters: Highlight Your Company’s Diversity, Not Just Perks and Pay

Why diverse organizations are attractive The researchers sent follow-up questions to ask why applicants value diversity information. “Many indicate that such information was useful because it signals the quality of the company, highlights the job seeker’s chance of... View Details

Keywords: by Sean Silverthorne

13 Nov 2019
Research & Ideas

Don't Turn Your Marketing Function Over to AI Just Yet

to do now, and to have any hope of doing that, we need to be integrating the specialized domain knowledge that managers possess into these tools and systems.” Marketers have long envisioned the potential for technology to bring about a... View Details

Keywords: by Kristen Senz

14 Jun 2021
Op-Ed

When Your Nerves Get the Best of You, Change the Narrative

phenomenon holds true outside of medicine. How I expect to do at something beforehand—whether a meeting with a potential client, a joint project with new colleagues, or teaching a class full of executives—actively influences how I... View Details

Keywords: by Francesca Gino

21 Feb 2023
Research & Ideas

Are Your Employees Passing Up Incentives? Try Promoting the Programs More

Program to Encourage You to Walk (earn Bonus Points),” included a calendar with potential points to be earned highlighted for each day. That was followed by seven other emails over the two-week period, with incentives highlighted. [div... View Details

Keywords: by Scott Van Voorhis

15 Aug 2024
Op-Ed

Post-CrowdStrike, Six Questions to Test Your Company's Operational Resilience

that business disruptions are not just potential threats, but common occurrences that demand immediate attention from CEOs, C-suite teams, and boards. It's time for leaders to take stock of their companies’ operational resilience—their... View Details

Keywords: by Hise Gibson and Anita Lynch

13 Apr 2016
Research & Ideas

Why Your Company Wants to be a 'Cognitive Referent' (Hint: SpaceX)

investing, some of the firms were dubbed the “Facebook of investing.” “In some cases those words end up doing a very good job of describing it. In other cases they did not,” McDonald says. And that’s a potential trap. In his study,... View Details

Keywords: by Roberta Holland; Aerospace; Food & Beverage; Retail

27 Feb 2023
Research & Ideas

How One Late Employee Can Hurt Your Business: Data from 25 Million Timecards

authors reach their conclusions by correlating the timesheet records to a host of other data points, including daily store sales, scheduling practices, store traffic, and weather. In conducting their analyses, the researchers created a... View Details

Keywords: by Ben Rand; Retail

10 Jan 2018
Research & Ideas

Working for a Shamed Company Can Hurt Your Future Compensation

that employer’s name on their curriculum vitae? “You have this great name on your CV, and suddenly it goes from being an asset to a liability,” says George Serafeim, the Jakurski Family Associate Professor of Business Administration at... View Details

Keywords: by Michael Blanding; Financial Services

20 Aug 2024
Book

Why Competing With Tech Giants Requires Finding Your Own Edge

strategies. Hence, this transition necessitates a paradigm shift in strategic thinking. Flip the perspective: Your ecosystem, tech giants included Often, traditional businesses perceive themselves as mere participants in the ecosystems of... View Details

Keywords: by Feng Zhu; Technology; Information Technology

21 Sep 2022
Research & Ideas

You Don’t Have to Quit Your Job to Find More Meaning in Life

their work was no longer sufficiently impactful. Others no longer experienced the pleasures of their workplace environments, leading them to realize that the work itself was not sufficiently fulfilling.” The threat of a potentially deadly... View Details

Keywords: by Shalene Gupta

Publications