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  • 25 Feb 2014
  • First Look

First Look: February 25

purchase intent while the latter is not. Publisher's link: http://www.affdex.com/assets/Entertainment-effects-on-Purchase-Funnel.pdf August 2013 Columbia FDI Perspectives Government-held Equity in Foreign... View Details
Keywords: Sean Silverthorne
  • 22 Jan 2013
  • First Look

First Look: Jan. 22

cosmetics and personal care powerhouse declared its intention to double its consumer base to two billion and increase its share of sales from emerging markets. CEO Jean-Paul Agon made it his number one goal to "prepare the company to... View Details
Keywords: Sean Silverthorne
  • 07 Jun 2011
  • First Look

First Look: June 7

capture. We review the research on when people expect too little and or too much self-interest in the intentions of others, as contrasted with rational behavior. We also discuss the antecedents and consequences of these naïve and cynical... View Details
Keywords: Sean Silverthorne
  • 28 May 2008
  • First Look

First Look: May 28, 2008

MaterialsChina in Africa: The Case of Sudan Harvard Business School Case 308-060 This case examines the relation between China's demand for resources and political risk. Purchase the case:... View Details
Keywords: Martha Lagace
  • 06 Dec 2011
  • First Look

First Look: Dec. 6

review the research on when people expect too little or too much self-interest in the intentions of others, as contrasted with rational behavior. We also discuss the antecedents and consequences of these naive and cynical errors, as well... View Details
Keywords: Sean Silverthorne
  • 21 Jan 2014
  • First Look

First Look: January 21

postpone the vote with the intention of reintroducing the proposal at some point in the future, or cancel the proposal for good? And what should they do with Mason, which management viewed as an "empty voter" in this matter?... View Details
Keywords: Sean Silverthorne
  • 15 Oct 2008
  • First Look

First Look: October 15, 2008

bookmakers interact? Will Betfair.com naturally come to dominate the industry, and if so how should the bookmakers react? Purchase this case: http://harvardbusinessonline.hbsp.harvard.edu/ b01/en/common/item_detail.jhtml?id=709417 Boston... View Details
Keywords: Martha Lagace
  • 27 Feb 2018
  • First Look

First Look at New Research and Ideas, February 27, 2018

segregation over time. We demonstrate that the return of racial establishment segregation owes little to within-establishment processes but rather stems from differences in the turnover rates of more- and less-homogeneous workplaces. Present research on employment... View Details
Keywords: Sean Silverthorne
  • 19 Jun 2007
  • First Look

First Look: June 19, 2007

company and a publicly-traded company. Purchase this case: http://www.hbsp.harvard.edu/b01/en/common/item_detail.jhtml?id=507001 Arizona Department of Public Health: The Challenges of Preparing for a Public Health Emergency Harvard... View Details
Keywords: Martha Lagace
  • 08 Mar 2016
  • First Look

March 8, 2016

Purchase this case: https://cb.hbsp.harvard.edu/cbmp/product/316135-PDF-ENG Harvard Business School Case 315-127 2012 Obama Campaign: Learning in the Field The development and utilization of an intentional... View Details
Keywords: Sean Silverthorne
  • 24 Jan 2012
  • First Look

First Look: Jan. 24

of those networks, influencing both word-of-mouth intentions and consumption. Consumers were exposed to friend- or family-related products (e.g., game consoles or refrigerators); when asked to list the first people they knew who came to... View Details
Keywords: Sean Silverthorne
  • 19 May 2009
  • First Look

First Look: May 19, 2009

Bristol-Myers Squibb (BMS) after a successful six-month collaboration or continue with Adnexus' planned IPO. Purchase this case: http://hbsp.harvard.edu/b01/en/common/item_detail.jhtml?id=609015 Arcadia Biosciences: Seeds of Change... View Details
Keywords: Martha Lagace
  • 03 Feb 2015
  • First Look

First Look: February 3

modules in conjunction with the firm's organizational boundaries and property rights. Download working paper: http://ssrn.com/abstract=2512209 Markets with Price Coherence By: Edelman, Benjamin, and Julian Wright Abstract—In markets with price coherence, the View Details
Keywords: Sean Silverthorne
  • 05 Sep 2006
  • First Look

First Look: September 5, 2006

called into question by several significant organizational stumbling blocks. Purchase this case: http://www.hbsp.harvard.edu/b01/en/common/item_detail.jhtml?id=106073   PublicationsAgency and Institutions: The Enabling Role of... View Details
Keywords: Sean Silverthorne
  • 04 Jan 2012
  • First Look

First Look: January 4

purchased bundles may not always purchase pure consoles, even though consoles may be cheaper than bundles. The type of bundling chosen is critical to extracting value from consumers, with pure bundling... View Details
Keywords: Carmen Nobel
  • 17 Dec 2013
  • First Look

First Look: December 17

facial tracking to explore how marketers can best use entertainment in ads to increase their effectiveness in increasing intent to purchase. The findings suggest that the optimal amount of entertainment differs by type of entertainment... View Details
Keywords: Carmen Nobel
  • 13 Dec 2016
  • First Look

December 13, 2016

emerged in areas ranging from labor markets to credit applications to housing—sometimes made worse by a lack of regulation, the absence of in-person interactions, and the use of automation and big data. How can companies reverse the tide? The key lies in more View Details
Keywords: Carmen Nobel
  • 28 Aug 2018
  • First Look

New Research and Ideas, August 28, 2018

that posting hygiene scores on restaurants’ Yelp pages leads to a 12% decrease in purchase intentions for restaurants with low scores (as predefined by the City) relative to those with higher scores. We then... View Details
Keywords: Dina Gerdeman
  • 10 Jan 2012
  • First Look

First Look: January 10

person in need, which, in turn, increased intentions to help. Inflation-Indexed Bonds and the Expectations Hypothesis Authors:Carolin E. Pflueger and Luis M. Viceira Publication:Annual Review of Financial Economics 3 (December 2011)... View Details
Keywords: Sean Silverthorne
  • 21 May 2020
  • Research & Ideas

Fighting the COVID Blues: Advice from Business Research

careful about adding too many obligations to people’s already-full plates, even if their intention is to relieve stress through social interactions. And, if you’re on the receiving end of these invitations and can tactfully decline, do... View Details
Keywords: by Dina Gerdeman and Danielle Kost

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