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  • All HBS Web  (415)
    • News  (92)
    • Research  (236)
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    • Multimedia  (1)
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  • 21 Jul 2003
  • Research & Ideas

Don’t Get Buried in Customer Data—Use It

With the advent of customer relationship management (CRM) in the late 1990s, companies came to believe that by using technology to tailor their offerings to individual consumers' needs, customer loyalty—and company profits—would... View Details
Keywords: by Jean Ayers
  • 07 Feb 2022
  • Research & Ideas

Digital Transformation: A New Roadmap for Success

described the proliferation of "digital positions" in their companies, from Digital Project Manager or Digital Director to Chief Transformation Officer or Chief Innovation Officer. In one roundtable discussion, participants predicted... View Details
Keywords: by Linda A. Hill, Ann Le Cam, Sunand Menon, and Emily Tedards
  • January 2012 (Revised June 2013)
  • Case

Dow Chemical: Innovating for Sustainability

Dow Chemical is one of the few major American industrial corporations that was founded in the late 19th century that is still in existence. From its origins producing bromine out of the brine underneath Midland, Michigan, the company has evolved from a diversified... View Details
Keywords: Innovation Strategy; Environmental Sustainability; Chemical Industry
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Eccles, Robert G., George Serafeim, and Shelley Xin Li. "Dow Chemical: Innovating for Sustainability." Harvard Business School Case 112-064, January 2012. (Revised June 2013.)
  • 14 Feb 2022
  • Research & Ideas

Curiosity, Not Coding: 6 Skills Leaders Need in the Digital Age

and capabilities (e.g., a reliable supply chain). Leaders are discovering they must proactively invest in the ecosystem and build partnerships (turn vendors into partners; join with competitors to solve problems government can’t) to... View Details
Keywords: by Linda A. Hill, Ann Le Cam, Sunand Menon, and Emily Tedards; Technology
  • 08 Mar 2021
  • In Practice

COVID Killed the Traditional Workplace. What Should Companies Do Now?

A year ago, COVID-19 forced many companies to send employees home—often with a laptop and a prayer. Now, with COVID cases subsiding and vaccinations rising, the prospect of returning to old office routines appears more possible. But will employees want to flock back to... View Details
Keywords: by Dina Gerdeman
  • 30 Jun 2022
  • HBS Case

Peloton Changed the Exercise Game. Can the Company Push Through the Pain?

incredible user base,” he says, with 3 million subscribers—four times the number in 2019, despite the problems of 2021. The monthly customer churn rate of lost customers is less than 1 percent, and the videos the company produces are more... View Details
Keywords: by Lane Lambert; Media & Broadcasting; Health; Bicycle
  • 08 Aug 2022
  • HBS Case

Building an 'ARMY' of Fans: Marketing Lessons from K-Pop Sensation BTS

What would it take to attract customers who are so loyal that they would not only buy your products, but would also lavish your distributors with flowers and purchase advertising to elevate your brand? Ask the minds behind K-pop sensation BTS. Created by a Korean View Details
Keywords: by Shalene Gupta; Media & Broadcasting; Music
  • 16 Nov 2021
  • HBS Case

How a Company Made Employees So Miserable, They Killed Themselves

humanity was lost.” For starters, says Whillans, in laying people off, management could have included employees more proactively in the process, rather than taking an antagonistic stance against them. “Just... View Details
Keywords: by Michael Blanding
  • 12 Feb 2008
  • First Look

First Look: February 12, 2007

with their political, economic, and social environment. They address issues of central concern to researchers in management studies and business administration, as well as economics, sociology and political science, and to historians.... View Details
Keywords: Martha Lagace
  • 30 Oct 2006
  • First Look

First Look: October 31, 2006

motives, and to examine their core motivation and proactively plan their strategic choices to achieve that motivation. Stewards, Agents, and the Founder Discount: Executive Compensation in New Ventures Author:Noam Wasserman... View Details
Keywords: Sean Silverthorne
  • 15 Nov 2022
  • Book

Stop Ignoring Bad Behavior: 6 Tips for Better Ethics at Work

earning billions, kept churning out its pills. By now, this story is a familiar one. But what is less well known is that the company had help not only from management consultant McKinsey & Company, which... View Details
Keywords: by Pamela Reynolds
  • 29 Jan 2018
  • Book

How 'Teaming' Saved 33 Lives in the Chilean Mining Disaster

Workers test the NASA-engineered capsule used to lift trapped miners to the surface. Hugo Infante/Government of Chile via Wikimedia Commons (Editor's Note: Amy Edmondson advises managers to think of teams as a verb, "teaming," which means... View Details
Keywords: by Amy C. Edmondson; Mining
  • 05 May 2022
  • HBS Case

College Degrees: The Job Requirement Companies Seek, but Don't Really Need

college degree, so qualified people are often shut out of the candidate pool before hiring managers can get a closer look at them. But especially now, when employers need workers—and workers need jobs—it just makes sense for human... View Details
Keywords: by Jay Fitzgerald
  • 01 Feb 2008
  • What Do You Think?

How Sustainable Is Sustainability in a For-Profit Organization?

Summing Up How will sustainability be achieved? To sum up responses to this month's column, the question is not whether global sustainability will be achieved but how. One school of thought could perhaps be characterized as enlightened self-interest, a realization on... View Details
Keywords: by Jim Heskett
  • 02 Apr 2020
  • What Do You Think?

What Are Lessons for Leaders from This Black Swan Crisis?

into the fabric of normal, ongoing organization financial management (it) buys time to figure out what is happening and what it means to the organization.” Jacob Navon suggested, “Perhaps corporate thinking going forward will shift to... View Details
Keywords: by James Heskett
  • 07 Feb 2017
  • First Look

First Look at New Research: February 7

2017 New York: Oxford University Press Managing Risk in Reinsurance: From City Fires to Global Warming By: Hauter, Niels Viggo, and Geoffrey Jones, eds. Abstract—This is the first book to provide a comprehensive history of the reinsurance... View Details
Keywords: Sean Silverthorne
  • 20 Apr 2011
  • Research & Ideas

Blind Spots: We’re Not as Ethical as We Think

work presentation or exams, may help you focus on concrete details of the future situation that you might otherwise overlook. In her book Giving Voice to Values, Mary Gentile offers a framework to help managers prepare for difficult... View Details
Keywords: by Sean Silverthorne
  • 22 Aug 2005
  • Research & Ideas

Balancing the Future Against Today’s Needs

Bill George, now a professor of management practice at Harvard Business School. "Innovators need to be able to try things out, fail, correct them, and then bring them back into the organization." You really need to develop two... View Details
Keywords: by Paul Michelman
  • 13 Jun 2022
  • Research & Ideas

Extroverts, Your Colleagues Wish You Would Just Shut Up and Listen

rather than maintaining genuine interest. Unexpected result amplified in pandemic workplaces While extroverted managers and employees may feel discouraged by the results, the research points to practical methods for improving business... View Details
Keywords: by Pamela Reynolds
  • 19 Sep 2023
  • Research & Ideas

What Chandrayaan-3 Says About India's Entrepreneurial Approach to Space

Intractable Problems as well as a first-time HBS course, Managing and Investing in a Fast-Growing Emerging Market: India. Will you be incorporating this breakthrough in them? Khanna: Both the courses are about creativity and... View Details
Keywords: by Clea Simon, Harvard Gazette; Aerospace
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