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- All HBS Web (320)
- Faculty Publications (68)
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- All HBS Web (320)
- Faculty Publications (68)
- 12 May 2009
- First Look
First Look: May 12, 2009
strained Linden Lab's technical infrastructure. Also, although Second Life had attracted a large, loyal base of early adopters, it was unclear whether their preferences were similar to those of mainstream consumers. In this context,... View Details
Keywords: Martha Lagace
- Web
2023 Reunion Presentations - Alumni
Behavioral Finance and Financial Stability Project, have made tremendous strides in predicting financial market crashes, panics, and crises. Participants left this session understanding the state of the art in identifying financial market... View Details
- 28 Aug 2012
- First Look
First Look: August 28
likely attributable to improvements in comparability (i.e., better precision of across-firm information) than to changes in information quality specific to the firm (i.e., core information quality). If IFRS adoption improves financial statement comparability, we View Details
Keywords: Sean Silverthorne
- 25 Apr 2017
- First Look
First Look at New Research, April 25
people prefer the action that saves more lives, despite its being more aversive. Our findings shed light on the formation of moral judgment under normative conflict, the conditions for preference reversal,... View Details
Keywords: Sean Silverthorne
- Web
Human Behavior & Decision-Making - Faculty & Research
others who earn a higher pay rate. Our results suggest that low pay rates are, in and of themselves, unlikely to promote dishonesty. Instead, it is the salience of upward social comparisons that encourages the poorly compensated to cheat. 2014 Article Investors View Details
- 08 Mar 2021
- In Practice
COVID Killed the Traditional Workplace. What Should Companies Do Now?
A year ago, COVID-19 forced many companies to send employees home—often with a laptop and a prayer. Now, with COVID cases subsiding and vaccinations rising, the prospect of returning to old office routines appears more possible. But will employees want to flock back to... View Details
Keywords: by Dina Gerdeman
- 23 Sep 2015
- Research & Ideas
Men Want Powerful Jobs More Than Women Do
that women and men tend to view power differently, and have different preferences about professional advancement—and to delve into why. ABILITY VS. DESIRABILITY The research began with the hypothesis that women have more life goals than... View Details
Keywords: by Carmen Nobel
- 24 Mar 2015
- First Look
First Look: March 24
features. First, financiers engage in the costly but potentially profitable process of innovation: they can invent better methods for screening entrepreneurs. Second, every screening process becomes less effective as technology advances. The model View Details
Keywords: Sean Silverthorne
- Web
Profiles - MBA
Mike Liu "Be stubborn on vision but flexible on details.” - Bezos Tech areas of interest Fintech, Data Visualization, SaaS Formative experience at the intersection of technology and business During my first internship I was building a View Details
- Web
Technology & Innovation - Faculty & Research
comfort with botsourcing when jobs are framed as requiring cognition versus emotion; (3) people will express more comfort with botsourcing for jobs that do require emotion if robots appear to convey more emotion; and (4) people prefer to... View Details
- 16 Jul 2007
- Research & Ideas
Understanding the ‘Want’ vs. ’Should’ Decision
rent). In "Film Rentals and Procrastination: A Study of Intertemporal Reversals in Preferences and Intrapersonal Conflict," we predicted and found that people are more likely to rent DVDs in one... View Details
- 18 Oct 2022
- Research & Ideas
When Bias Creeps into AI, Managers Can Stop It by Asking the Right Questions
Most companies rely on artificial intelligence-based algorithms to make a wide variety of business decisions—from pinpointing the products customers prefer to determining which resumes should go to hiring managers. The problem for... View Details
Keywords: by Rachel Layne
- 30 May 2024
- Research & Ideas
Racial Bias Might Be Infecting Patient Portals. Can AI Help?
Patients and physicians increasingly turned to digital platforms, like patient portal messaging, when COVID-19 made contact risky, but a new study of how providers managed the messaging surge suggests an uncomfortable downside: What if the color of a patient’s skin... View Details
- 29 Sep 2022
- Op-Ed
Inclusive Leadership Advice: Get Comfortable With the Uncomfortable
we can come to prefer difference, with time—to become comfortable with being uncomfortable. We took on this idea while teaching Inclusive Leadership to first-year MBA students at Harvard Business School last academic year. I teach the... View Details
Keywords: by Francesca Gino
- 23 Apr 2012
- Research & Ideas
How to Brand a Next-Generation Product
significant changes and improvements for each successive model. Even though participants had no information about the actual features of the products, participants predicted much greater change when the latest version was named MagiColor... View Details
Keywords: by Carmen Nobel
- 13 Nov 2019
- Research & Ideas
Don't Turn Your Marketing Function Over to AI Just Yet
Imagine a future in which a smart marketing machine can predict the needs and habits of individual consumers and the dynamics of competitors across industries and markets. This device would collect data to answer strategic questions,... View Details
Keywords: by Kristen Senz
- 20 Nov 2019
- Research & Ideas
It's No Joke: AI Beats Humans at Making You Laugh
each other for decades. I was really rooting for spouses to have an edge!” Computers make good recommendations, but do people want to listen? Businesses are investing heavily in sophisticated computer algorithms that rely on past consumer behavior to View Details
Keywords: by Dina Gerdeman
- 19 Apr 2010
- Research & Ideas
The History of Beauty
largest, most professionally managed global companies find it hard to predict the success of product launches, and can stumble badly. One estimate is that 90 percent of new fragrance launches fail. Getting the word out to consumers, and... View Details
- 13 Dec 2011
- First Look
First Look: Dec. 13
PublicationsAdding Bricks to Clicks: Predicting the Patterns of Cross-Channel Elasticities over Time Authors:Jill Avery, Thomas J. Steenburgh, John Deighton, and Mary Caravella Publication:Journal of Marketing (forthcoming) Abstract In... View Details
Keywords: Sean Silverthorne
- 09 Jan 2020
- Book
Rethinking Business Strategy in the Age of AI
Industrial Revolution. This is a fundamental change in the means of production, and it’s affecting every industry across the board. Gerdeman: Netflix has successfully used AI-driven processes to create sophisticated predictions about its... View Details
Keywords: by Dina Gerdeman