Publications

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12 Jul 2016
First Look

July 12, 2016

partners? And how could edX monetize its services to recoup Harvard and MIT's investments and reward participating universities? This case presented the history of edX and the online education market as... View Details

Keywords: Sean Silverthorne

2014
Working Paper

What Courses Should Law Students Take?: Harvard's Largest Employers Weigh In

By: John C. Coates, Jesse M. Fried and Kathryn E. Spier

We report the results of an online survey, conducted on behalf of Harvard Law School, of 124 practicing attorneys at major law firms. The survey had two main objectives: (1) to assist students in selecting courses by providing them with data about the relative... View Details

Keywords: Curriculum and Courses; Law; Higher Education

SSRN

April 2010
Case

School of One: Reimagining How Students Learn

By: Stacey M. Childress, James Weber and Matthew Adams Haldeman

School of One was a start-up with a new approach to learning. Instead of one teacher delivering the entire math curriculum to a class of 20-25 students, School of One utilized a technology platform that allowed several teachers to collectively oversee the learning of a... View Details

Keywords: Entrepreneurship; Learning; Innovation and Invention

April 2015
Teaching Plan

Codecademy: Monetizing a Movement?

By: Jeffrey J. Bussgang and Lisa Mazzanti

This is a Teaching Plan for the case on Codecademy, an open-platform, online community for learning computer programming, launched in 2011. By 2014, the company had raised a total of $12.5 million in funding and was, on many fronts, an overwhelming success. However,... View Details

Keywords: Business Model; Internet and the Web; Open Source Distribution; Social Entrepreneurship; Education

June 2024 (Revised August 2024)
Case

Revlon India's Turnaround: Navigating Online-Offline Decisions Using a Balanced Scorecard

By: Tatiana Sandino and Samuel Grad

Revlon India was founded as a joint venture in 1995, pairing the industrial conglomerate UMG with the global beauty brand Revlon, Inc. to bring international color cosmetics to India. After growing rapidly and pioneering the Beauty Advisor (BA) model in India, the... View Details

26 Apr 2023
In Practice

Is AI Coming for Your Job?

job is to read the work of my students and colleagues, assess their assumptions, logic, and conclusions, and make connections. This invaluable set of skills must be provided to all users of generative AI tools. Critical thinking has been taught at many levels of View Details

Keywords: by Kristen Senz; Technology

June 2015 (Revised October 2016)
Case

Denver Museum of Nature & Science

By: Jill Avery and Jim Rosenberg

Digital was on Vice President of Strategic Partnerships and Programs Bridget Coughlin's mind these days. DMNS had been dabbling in digital for the past few years, but had never fully committed to it. The time had come to establish a strategic vision, and to decide... View Details

Keywords: Digital; Nonprofit; Arts; Education; Marketing; Marketing Communications; Marketing Strategy; Nonprofit Organizations; Social Media; Education Industry; North America; United States

05 May 2014
Research & Ideas

Reflecting on Work Improves Job Performance

information with others would improve the learning process. Reflection, sharing, and self-efficacy For the first study, the team recruited 202 adults for an online experiment in which they completed a series of brain teasers based on a... View Details

Keywords: by Carmen Nobel

19 Sep 2006
First Look

First Look: September 19, 2006

Working PapersSuperstars and Underdogs: An Examination of the Long Tail Phenomenon in Video Authors:Anita Elberse and Felix Oberholzer-Gee Abstract The rise of online channels facilitates the distribution of a wide range of products and... View Details

Keywords: Sean Silverthorne

08 Jul 2008
First Look

First Look: July 8, 2008

is a time-honored approach, particularly in media and entertainment. When space is limited on store shelves and in traditional distribution channels, producers tend to focus on a few likely best sellers, hoping that one or two big hits will carry the rest of their... View Details

Keywords: Martha Lagace

January 2016 (Revised November 2018)
Case

Ivy Academy: Blended Learning in Downingtown Area School District

By: John J-H Kim and Daniel Goldberg

In 2015, Downingtown Area School District (DASD), a suburban school district near Philadelphia, entered its second year implementing Ivy Academy, a blended learning program, in its two traditional high schools. Superintendent Larry Mussoline, having for several years... View Details

Keywords: Organizational Change and Adaptation; Information Technology; Curriculum and Courses; Learning; Philadelphia