Publications

Article

In many ways, online marketplaces are the perfect business model. Since they facilitate transactions between independent suppliers and customers rather than take possession of and responsibility for the products or services in question, they have inherently low cost... View Details

Keywords: Digital Platforms; Competition; Internet and the Web; Network Effects; Market Participation

Register to Read

July 1982
Exercise

Network Formulation Exercises

By: Roy D. Shapiro

Keywords: Management Skills

November 2011
Teaching Note

The Cheezburger Network (TN)

By: John Deighton and Leora Kornfeld

Keywords: Networks

01 Mar 2009
Conference Presentation

Networks and Change Implementation

By: Julie Battilana and Tiziana Casciaro

Keywords: Networks; Change

December 2024
Supplement

5G Networks (B)

By: Andy Wu, Levi Stroud and Ruth Page

Pre-Abstract: This multimedia case should be assigned to students in advance of class. Instructors should consider the timing of making the B and C video available to students, as they may reveal key case details. Abstract: Featuring Ajit Pai, Former Chairman of the... View Details

Keywords: Technology Industry; United States

January 1988 (Revised March 1988)
Case

Home Shopping Network

January 2006 (Revised October 2007)
Background Note

Managing Networked Businesses: Course Overview for Students

By: Thomas R. Eisenmann

Provides an overview for students of the MBA elective course Managing Networked Businesses (MNB). MNB focuses on management challenges in businesses that exhibit network effects. The first section of the note explains that such businesses comprise a large and growing... View Details

Keywords: Business Model; Capital Structure; Business or Company Management; Network Effects; Organizational Design; Business and Government Relations; Social and Collaborative Networks; Competitive Strategy

Educators

December 1996
Supplement

Realtor Information Network

By: Clayton M. Christensen and Bret J. Baird

January 1983 (Revised July 1985)
Case

Cable News Network

By: John A. Quelch

The vice president of advertising and promotion is reviewing his advertising program for 1982. In particular, he is assessing an agency proposal for a new advertising campaign for cable news network. View Details

Keywords: Advertising Campaigns; Management Teams; Journalism and News Industry; Media and Broadcasting Industry

7 Jun 1999 - 9 Jun 1999
Conference Presentation

Managing Operations Networks

By: Andrew McAfee

July – August 2008
Article

Managing Corporate Social Networks

By: Adam M. Kleinbaum and Michael L. Tushman

Keywords: Management; Business Ventures; Networks

03 Jun 2010
Working Paper Summaries

Platforms and Limits to Network Effects

Keywords: by Hanna Halaburda & Mikolaj Jan Piskorski

September 2020
Case

Chip and Joanna Gaines' Magnolia Network

By: Anita Elberse and Julia McNicholas

Chip and Joanna Gaines, who have shot to fame as stars of the hit television show Fixer Upper, are preparing to launch their own television network. It is April 2019, a year since the home-renovation show Fixer Upper’s fifth season on cable channel HGTV ended, and more... View Details

Keywords: Entertainment; Television; Superstars; Innovation; Creative Industries; Talent; General Management; Celebrities; Television Entertainment; Entrepreneurship; Joint Ventures; Innovation and Invention; Marketing; Strategy; Entertainment and Recreation Industry; Media and Broadcasting Industry

Educators

1998
Conference Presentation

Networks and Firm Capabilities

By: Ranjay Gulati

8 Aug 2008 - 13 Aug 2008
Conference Presentation

Network Evolution and Dynamics

By: Ranjay Gulati

November 2013
Supplement

Danone – Networking Attitude

By: Amy C. Edmondson

May 1989 (Revised March 1991)
Case

Hewlett-Packard: Roseville Networks Division