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Show Results For
- All HBS Web
(497)
- People (3)
- News (115)
- Research (288)
- Events (1)
- Multimedia (2)
- Faculty Publications (67)
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- 01 Sep 2015
- News
Alumni and Faculty Books for September 2015
fees, brand globalization, the rise of holding companies, client obsessions with shareholder value, the digital and Internet revolutions—and outlines the steps senior agency executives need to take to restore health to their organizations... View Details
- 01 Mar 2010
- News
Money Matters
base. The companies provide free office space where iTrust “relationship managers” meet with employees. The arrangement gives iTrust, starting with zero brand recognition, “instant credibility in the eyes of company employees and a... View Details
- 01 Sep 2007
- News
Riding It Out
chaos, damage to customer relations, and harm to the brand that swirl around any product recall. Nope. By five o’clock that afternoon, the SmartPak customers who had purchased the batch of the product in question had received either a... View Details
- 01 Oct 2002
- News
What's Cookin'
from the Class of 1977 interviewed for this article, Fox came to the restaurant industry by an indirect path, but now finds himself completely immersed in its unique complexities and rewards. The National Restaurant Association projects... View Details
Keywords: Hanna, Julia
- 22 Feb 2022
- News
March 2022 Alumni and Faculty Books
trusted brand in business. Building a Winning Career: A complete guide to securing and thriving in your ideal senior role By William Cowan (MBA 1972) Stradis Pty LTD Do you know how to seek out and win your next executive role? Are you... View Details
- 08 Sep 2016
- News
How We Make It Work
company’s director of marketing and is now brand manager for a large, national product line. He’s interested in either starting or acquiring his own company when the opportunity presents itself; the family... View Details
- 01 Jun 2018
- News
June 2018 Alumni and Faculty Books
the health care sector’s guide to understanding and delivering the brand of consumer-centered care that is imperative for today. It aims to help clinicians and managers better understand the differences between health care and other... View Details
- 01 Jun 2022
- News
June 2022 Alumni and Faculty Books
before the Civil War, came of age in a nation in crisis. Whether using pencil, watercolor, or, most famously, oil, Homer addressed the hopes and fears of his fellow Americans and invited his viewers into stories embedded with universal,... View Details
- 04 Aug 2020
- News
How Business Can Advance Racial Equity
disparity, wealth disparity, gender disparities, racial disparities. When we're in a moment when democracy is in decline, authoritarianism is on the rise around the world and where many people in this country and beyond are fearful and dissatisfied with our View Details
- 02 Oct 2015
- News
The ‘F’ Word
made it far enough to launch a spring and fall collection and received widespread media coverage. The brand was slowly starting to gain traction with customers, too. But by the end of 2012, the startup—running low on cash and plagued by... View Details
Keywords: Walt Disney Studios
- 30 Nov 2017
- News
Happy Meals (Are Here Again)
Within—Almost 90% of McDonald’s in the US are owned and operated by franchisees. Paulo Pena (MBA 2004) runs the rest. Hear from Kristy Cunningham on the all-day breakfast initiative on the Skydeck podcast Five days after the call, Thompson announced his retirement.... View Details
- 12 Jul 2021
- News
Alumni Confront the COVID-19 Crisis
delivery of sustainable health care.” NOVEMBER 24 Anne Miller (MBA 1988) is executive director of Project N95, a national nonprofit founded to get personal protective equipment (PPE) and critical equipment to frontline and health care... View Details
- 12 Dec 2018
- News
Lesson Plan
Caravia—a store remodel that includes a new seating area, for example, or sales and marketing efforts such as branded merchandise and an increased social media presence. Caravia is a sanctuary of sorts, a space where Cognetti can recharge... View Details
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