Publications

September 2020 (Revised July 2021)
Case

Moderna (A)

By: Marco Iansiti, Karim R. Lakhani, Hannah Mayer and Kerry Herman

In summer 2020, Stephane Bancel, CEO of biotech firm Moderna, faces several challenges as his company races to develop a vaccine for COVID-19. The case explores how a company builds a digital organization, and leverages artificial intelligence and other digital... View Details

Keywords: COVID-19; Vaccine; Digital Organizations; Organizational Structure; Operations; Management; Health Pandemics; Research and Development; Goals and Objectives

11 Dec 2023
Research & Ideas

Doing Well by Doing Good? One Industry’s Struggle to Balance Values and Profits

transforming how work is done and how people are paid for it. This heightened tension between moral and material goals may be nowhere as intense as it is in journalism, a field with strong ethical convictions at its core, but whose... View Details

Keywords: by Scott Van Voorhis

September 2016
Article

The Effect of Target Difficulty on Target Completion: The Case of Reducing Carbon Emissions

By: Ioannis Ioannou, Shelley Xin Li and George Serafeim

Targets are an integral component of management control systems and play a significant role in achieving desirable performance outcomes. We focus on a key environmental performance objective—reduction of carbon emissions—as a setting in which to examine how target... View Details

Keywords: Sustainability; Target-setting; Management Accounting; Management Accounting And Control Systems; Control Systems; Sustainable Development; Environment; Goals and Objectives; Climate Change; Management Systems; Accounting; Environmental Sustainability

May 1996 (Revised November 1997)
Case

Northeast Ventures: January 1996

By: Josh Lerner and Eric K. Jackson

Northeast Ventures, a venture capital fund focusing on the development of northeastern Minnesota, seeks to combine social goals with financial returns. This marriage poses several challenges. View Details

Keywords: Venture Capital; Social Enterprise; Investment Funds; Minnesota

March 2003 (Revised December 2003)
Exercise

Organizational Alignment Exercise

By: Michael Beer and John J. Gabarro

Presents an overview of a method for diagnosing and developing an organization's capability to achieve its goals and implement its strategy, with exercises for application. A rewritten version of an earlier exercise. View Details

Keywords: Organizational Structure; Alignment

03 Jun 2002
Research & Ideas

How to Succeed With Your New Boss

your mandate and negotiate for resources is a clear early priority. Defining Your Goals When you think about working with your new boss, keep the following goals in mind: Clarify mutual expectations early.... View Details

Keywords: by Michael Watkins

January 2013
Supplement

Wanxiang Group: A Chinese Company's Global Strategy (B)

By: William C. Kirby, Nancy Hua Dai and Erica M. Zendell

Supplements the A Case 308-058. With an almost forty-year history as a business in China, the Wanxiang Group has navigated through the significantly different political and economic changes in China to succeed as a global leader in the auto parts industry, and to... View Details

Keywords: Business History; Global Strategy; Business Conglomerates; Vertical Integration; Goals and Objectives; Mergers and Acquisitions; Auto Industry; China; United States

Research Summary

Negotiating in the Shadow of Cancer

By: Deepak Malhotra

I am working with collaborators at the Memorial Sloan Kettering Cancer Center to develop interventions that will help surgeons communicate more effectively with cancer patients, with the goal of helping patients make better decisions regarding their health. View Details

10 May 2015
Conference Presentation

Building a Competitive Jerusalem

By: Michael E. Porter and Christian H.M. Ketels

Jerusalem 2020 is a five-year growth plan for Jerusalem's economic development based on Professor Michael E. Porter's theory of competitive advantage. The plan was presented to Israeli Prime Minister Benjamin Netanyahu with the goal of significant investment by the... View Details

Keywords: Israel; Economics; Israel

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May 2008
Case

Thomas Green: Power, Office Politics and a Career in Crisis

By: W. Earl Sasser Jr. and Heather Beckham

The case describes the dilemma of a marketing manager, Thomas Green, who, after being rapidly promoted, is harshly criticized by his boss, Frank Davis. Green and Davis disagree on work styles and market projections. Green believes the sales goals set by Davis are based... View Details

Keywords: Superior ＆ Subordinate; Performance Management; Personal Strategy ＆ Style; Management Style; Conflict Management; Communication; Rank and Position; Personal Characteristics; Power and Influence

March 2008 (Revised April 2009)
Case

The Xiamen PX Project: The Rule of Contract or Citizens in China Today

This case examines the effect of environmental activism on China's investment climate, focusing on the petrochemical sector. It shows how tensions between a country's national economic development goals and political constraints make for a more unpredictable investment... View Details

Keywords: Developing Countries and Economies; Investment; Governing Rules, Regulations, and Reforms; Business and Government Relations; Environmental Sustainability; Conflict and Resolution; China

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01 Mar 2023
What Do You Think?

How Much Does 'Deep Purpose' Matter to the Bottom Line?

importance for a concept that inevitably will become confused with other developments in management. For example, how will answers to that question be clouded by the political debate surrounding the importance of ESG (environment, social,... View Details

Keywords: by James Heskett

March–April 2024
Article

How Fast Should Your Company Really Grow?

By: Gary P. Pisano

Growth—in revenues and profits—is the yardstick by which the competitive fitness and health of organizations is measured. Consistent profitable growth is thus a near universal goal for leaders—and an elusive one.

To achieve that goal, companies need a growth... View Details

Keywords: Growth and Development Strategy; Growth Management; Business Growth and Maturation; Business Strategy; Organizational Culture

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December 1999
Case

Sun Microsystems, Inc. (A6): Enterprise 250: Mark Canepa on the Newcomer as Change Agent

By: Rosabeth M. Kanter and Jane Roessner

Coming to Sun Microsystems after 20 years with Hewlett-Packard (HP), Mark Canepa brought a highly organized leadership style more characteristic of HP than Sun. His goal was to use the development of a new workstation product to build a disciplined, process-oriented,... View Details

Keywords: Management Practices and Processes; Organizational Change and Adaptation; Organizational Structure; Cost Management; Leadership Style; Product Development; Technology Industry; Computer Industry

08 Mar 2019
Research & Ideas

Seven Negotiation Lessons from Amazon's HQ Disaster in Queens

to retain these New York advantages? What are the broader lessons for those facing similarly challenging negotiations? Building sufficient consensus The goal should be to build “sufficient consensus” for a “winning coalition” in spite of... View Details

Keywords: by James K. Sebenius; Real Estate; Construction

Career Coach

Deborah Resnick

development coach. Deborah has extensive experience helping students and alumni build confidence and effectiveness with networking and interviewing (including case interviews). She also works with career switchers, individuals looking... View Details

Keywords: Consulting; Consumer Products; Retail

August 2017 (Revised February 2023)
Case

Managing Diversity and Inclusion at Yelp

By: Michael Luca, Joshua Schwartzstein and Gauri Subramani

This case explores the industry-wide lack of employee diversity in the technology sector and Yelp’s decision to take a leadership position in identifying strategies to increase diversity. The goal of the case is to provide an opportunity for students to develop a... View Details

Keywords: Diversity; Employees; Leading Change; Strategy; Organizational Culture; Technology Industry