Media, Entertainment - Publications - Faculty & Research

14 Nov 2017
First Look

New Research and Ideas: November 14, 2017

segregation, is just one example of the positive and noteworthy impact social science research can have on the world beyond academia. But many researchers today have trouble communicating with non-academic audiences and engaging the broader society. With pointers on... View Details

Keywords: Carmen Nobel

24 Jul 2007
First Look

First Look: July 24, 2007

Sharapova," consisting of Sharapova and her advisors at IMG, a leading sports, media, and entertainment agency. Contains rich data on the way in which IMG structures its sales process, and can serve to... View Details

Keywords: Martha Lagace

01 Jun 1996
News

Class Acts

in college." Kapoor puts his time-management skills to the test by playing a leadership role in a host of other HBS activities as well. Interested in the convergence of the various media, in 1995 he spearheaded the formation of an... View Details

17 Oct 2017
First Look

First Look at New Research and Ideas, October 17, 2017

Negative Impressions By: Hofstetter, Reto, Roland Rueppell, and Leslie John Abstract—With the advent of social media, the impressions people make on others are based increasingly on their digital disclosures. Yet digital disclosures can... View Details

Keywords: Sean Silverthorne

01 Apr 2000
News

Getting the Message

mean that people aren't paying attention," says Rice's Lisa Klein. "Just like in traditional media, there is still a good portion of Internet advertising that is not directly traceable. General, brand-type advertising still has its... View Details

Keywords: Susan Young

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Print View - Course Catalog

channels? The course ends with an examination of firms that fall outside the core entertainment industries but that seemingly face similar challenges or opportunities. Cases focus on established and emerging firms, products, and... View Details

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